December 2014 - mather: economics

8
Dec
2014

Mather Economics Receives Safe Harbor Compliance Certification on the Heels of SOC 2 Certification

Mather Economics Receives Safe Harbor Compliance Certification on the Heels of SOC 2 Certification
 With global presence growing, Mather Economics shows commitment to data privacy and protection, meets Safe Harbor and SOC 2 requirements

Mather Economics, a global consulting firm that applies a combination of analytical tools and implementation expertise to help businesses develop pricing strategies that maximize operating margins, grow revenue and improve customer loyalty, has received Safe Harbor compliance certification from the U.S.

8
Dec
2014

What’s the key to boosting newspaper profitability? Unlocking the meaning behind the data

Matt Lindsay, president of Mather Economics, was published in the December 9 issue of the SNPA ebulletin. In the article “What’s the key to boosting newspaper profitability?” Lindsay describes the digital data challenges facing the publishing industry and explains why Mather developed its revolutionary, new Listener™ tool. “Publishers need to capture the right data, at the right time, and at the right price, to support analytics that generate real, actionable insights,” he says. Read the article here.

3
Dec
2014

Mather Economics Launches Turn-Key Big Data Capture Product

ListenerCaptures In-Depth Behavioral Patterns
to Help Increase Print and Digital Subscription Revenues
 
Mather Economics, a global consulting firm that applies a combination of analytical tools and implementation expertise to help businesses develop pricing strategies, today launched Listener™, a combination of software and hardware that captures digital data.
Listener™ was developed as an efficient, cost-effective tool that streamlines customer analytics by consolidating offline and online user and advertising data in one location.