Global ATL – Atlanta Subscription Consultancy Opens Belgian Office

September 19, 2022

Mather Economics, LLC
1215 Hightower Trail, Building A-100
Atlanta, GA 30350 USA
+1 770 993 4111
info@mathereconomics.com


Global ATL – Atlanta Subscription Consultancy Opens Belgian Office

Thank you to Global Atlanta for the featured article:

Liesbeth Nizet is set to become the managing director of Mather’s European office in Antwerp. Photo: Mather Economics.

Atlanta-based Mather Economics, one of the top consultancy for media outlets and other organizations generating recurring revenue from subscriptions, is opening an office in Belgium Oct. 1.  

The new European foothold is part of the company’s strategy to expand its offerings on the continent.

The move comes less than a year after Mediahuis, a Belgian group that owns newspapers and online media platforms throughout Europe, acquired a majority stake in Mather. Mediahuis’s venture arm took a 35 percent stake in the 20-year-old firm in 2019, noting that the process of acquiring and managing customer data was growing increasingly vital for subscription-driven businesses. Mediahuis upped its ownership stake in Mather to 70 percent last January. 

Liesbeth Nizet, former Change Director B2C of Mediahuis group, is set to become the new Managing Director of Mather’s European division. 

The office will be located in the port city of Antwerp, where Mediahuis is headquartered. 

“On behalf of the Mather Economics team, I’m excited to welcome Liesbeth Nizet to our company,” said Matt Lindsay, president of Mather Economics, in a news release. “Mather has experienced significant growth in Europe in recent years. Our strategic partnership with Mediahuis has enabled us to improve our service to European clients in the publishing industry, and in other verticals that are growing their subscription revenue models.”

Launched in 2002, Mather has about 600 clients serving 30 million households with combined annual revenues of $4 billion. 

You can reach Liesbeth at liesbeth.nizet@mathereconomics.com.

For more information, reach out to media relations manager, Shelley Coplin at shelley@mathereconomics.com or visit us at www.mathereconomics.com.

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USA                                                                                
1215 Hightower Trail, Building A-100
Atlanta, GA 30350 USA
+1 770 993 4111

EUROPE
Katwilgweg 2
2050 Antwerpen Belgium
+32 (0)32100210

www.mathereconomics.com

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