By: Katherine Ruane, Director of Strategic Marketing May 29th, 2025 Background The Tampa Bay Times in Florida is the largest newspaper in the southeastern United States and a nationally recognized leader in investigative journalism, with multiple Pulitzer Prizes to its name. Known for its commitment to public service and digital innovation, the Times has taken … Read more
By Katherine Ruane, Director of Strategic Marketing, and Ignaz van Hasselt, Director of Europe at Mather May 15th, 2025 For publishers today, turning anonymous visitors into known users isn’t just a step at checkout anymore—it’s become a key driver of revenue. When done right, registration helps build stronger relationships, improves targeting, and boosts performance across … Read more
May 13th, 2025 Each quarter, we deliver a comprehensive industry snapshot tailored for U.S. news publishers—spotlighting key revenue and volume trends, consumer marketing insights, and the latest shifts in pricing strategy. Our mission? To equip you with actionable intelligence on how your performance stacks up against the broader publishing landscape—and where the market is headed … Read more
