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DTSTART;VALUE=DATE:20230331
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DTSTAMP:20260612T204313
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UID:6290-1680220800-1680393599@www.mathereconomics.com
SUMMARY:New York Press Association
DESCRIPTION:New York Press Association – Spring Conference\nMarch 31st & April 1st\nAlbany Hilton \nLEARN MORE & REGISTER \n  \nTrends that are Shaping News Publishers \nMatt Lindsay of Mather Economics will discuss the trends affecting news publishers in 2023 and recommendations for succeeding in the new year. Publishers are facing increased production and delivery costs for print products\, slowing digital subscription growth\, legacy technology stack challenges\, reduced advertising revenue from a slowing economy\, and new competition for digital readers. News publishers can leverage their strengths to overcome these challenges\, and Mather will discuss strategies and tactics that are working. \n  \n\nMeet the Speakers:\n\nJulian Placino is kicking off our conference. A must see!\nJacqui Banaszynski – Beat development and Maintenance\, Fast and Effective story structures\nJean Hodges – Elevate Your Journalism by Collaborating and From Once Upon a time to the end\nTyson Bird – SEO and Short-Form Video\nTerry Williams – Best Practices in Audience & Revenue Development\nJack Marshall – Newsroom Management and Productivity\nWilliam Lewis  – Creative Storytelling to Reach Younger Audience\nDavid Cohn – Texting with the Audience for Engagement and Revenue\nTom Hallman – Storytelling & Why it Matters\nMartha Ortiz – Focusing – Discerning Trivial from Vital\nAdriana Lacy – Social Media Audience Engagement Strategies\nEsther Kezia Thorpe – What Resources do you Need to Start a Podcast\nMatt Lindsay – Trends that are Shaping News Publishers: Digital & Print Subscriptions\nKelly Wirges – Developing a Proactive CX Strategy to Increase Retention and Maximizing Results & ROI\nDiane Ciotta – Overcoming Objections\, Been There Sold That and Initiating New Business\nJoe Mathes – How I built a $1MM a year digital advertising business without sacrificing print\nMike Schuh – Greatest Video Hits and Storytelling Secrets\nJohn Smock – Gifs and Animation and Tik Tok\nEditors’ roundtable\nPublishers’ roundtable\nPlus Kevin Slimp\, Rob Curley\, Joe Mahoney\, Charity Huff\, Steve Gall\, Al Getler and more!\n\nLEARN MORE & REGISTER \n\nFor questions\, contact:  Jill Van Dusen | General Manager\, New York Press Association \n 
URL:https://www.mathereconomics.com/event/new-york-press-association/
CATEGORIES:Conference
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