BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Mather  - ECPv6.15.18//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Mather 
X-ORIGINAL-URL:https://www.mathereconomics.com
X-WR-CALDESC:Events for Mather 
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20210314T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20211107T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20220313T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20221106T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20230312T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20231105T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20240310T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20241103T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220928
DTEND;VALUE=DATE:20221001
DTSTAMP:20260404T081057
CREATED:20220801T132239Z
LAST-MODIFIED:20220802T114531Z
UID:5805-1664323200-1664582399@www.mathereconomics.com
SUMMARY:WAN-IFRA World News Media Congress 2022
DESCRIPTION:Join Mather Economics at WAN-IFRA’s World News Media Congress 2022 in Zaragosa\, Spain\nSeptember 28-30 \nRegister here for the World News Media Congress 2022.
URL:https://www.mathereconomics.com/event/world-news-media-congress/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2022/08/WAN-IFRA-Congress-banner.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221012
DTEND;VALUE=DATE:20221015
DTSTAMP:20260404T081057
CREATED:20220804T154419Z
LAST-MODIFIED:20220923T125450Z
UID:5844-1665532800-1665791999@www.mathereconomics.com
SUMMARY:Using Data to Grow Audience
DESCRIPTION:Using Data to Grow Audience\nJoin Mather Economics at the News Media Business Summit in Harrisburg\, PA.\nPublishers today are very focused on the long-term objective of digital transformation and are now confronted with a new challenge of declining audience levels.  How can you make digital progress if audiences are declining?  Are there ways to reverse the trends?  What are the key levers in the publisher toolkit to leverage data and grow audience?  Pete Doucette and Matthew Prieto of Mather Economics will look to answer some of these fundamental questions through real world case studies and present actionable insights that publishers can use to grow audience. \nWe will be presenting a session on Using Data to Grow Your Audience featuring Pete Doucette\, Senior Managing Director\, Strategy of Strategic Consulting\, on Friday\, October 14!\nRegister to attend at www.360mediaalliance.net
URL:https://www.mathereconomics.com/event/news-media-business-summit/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2022/08/Audience-Advertising-Summit_Harrisburg.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221016T080000
DTEND;TZID=America/New_York:20221018T170000
DTSTAMP:20260404T081057
CREATED:20220912T165956Z
LAST-MODIFIED:20220912T170234Z
UID:5947-1665907200-1666112400@www.mathereconomics.com
SUMMARY:America’s Newspapers
DESCRIPTION:JOIN US IN NEW ORLEANS!\n\n\n\n\n\n\n\n\n\n\nNewspaper leaders will gather in New Orleans to tackle the industry’s challenges\n\n\n\n\n\nThe America’s Newspapers Senior Leadership Conference is the most important meeting of the year for newspaper publishers\, owners and leaders. This year’s meeting will be held Oct. 16-18 at The Roosevelt Hotel in New Orleans.\nThe two-day meeting will focus on developing solutions to continue the evolutions of local newspapers.   The meeting is perfect for publishers\, owners\, corporate leaders and other senior-level executives. \nThe opening reception will be Sunday evening\, October 16.  The meeting will officially conclude on Tuesday\, October 18\, at noon.  Stay through Tuesday afternoon for a special BONUS SESSION at the offices of The Advocate/Times-Picayune.  Judi Terzotis and her team will go through a number of their successful initiatives followed by a reception at their office.
URL:https://www.mathereconomics.com/event/americas-newspapers-10-16-10-18-new-orleans/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221019T080000
DTEND;TZID=America/New_York:20221020T170000
DTSTAMP:20260404T081057
CREATED:20221005T143114Z
LAST-MODIFIED:20221007T121443Z
UID:6044-1666166400-1666285200@www.mathereconomics.com
SUMMARY:Forum Francophone 2022 - Paris\, France
DESCRIPTION:Agenda\n \n\nWednesday 19 October: 1.00-6.30 p.m.  \nThursday\, October 20: 09:30-19:00  \nFriday\, October 21: The day after the Forum\, participants are invited to participate in “Data Science Day”\, the back-to-school meeting of the European members of the Data Science Expert Group of WAN-IFRA.  \nThe program will look at the latest trends in digital reader revenue\, ongoing audience acquisition and retention\, executing content monetization strategies\, and evolving online press business models. Our speakers will present their product\, service\, content and distribution strategy\, but also the evolution of their commercial approach and their advertising offer in the face of changes in the ad tech market and privacy protection rules. \n\n \nOctober 19 Wednesday- 14:30 \nSet the right pricing for digital content offers  – What can we learn from the experience of Mediahuis and Mather Economics in the face of rising inflationary pressures?  \n Speaker \n \nLiesbeth Nizet  \nManaging Director of Mather Economics Europe (Belgium)
URL:https://www.mathereconomics.com/event/forum-francophone-2022-paris-france/
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221020
DTEND;VALUE=DATE:20221022
DTSTAMP:20260404T081057
CREATED:20220912T170650Z
LAST-MODIFIED:20220912T170650Z
UID:5951-1666288800-1666375199@www.mathereconomics.com
SUMMARY:Data Science Day
DESCRIPTION:The Data Science Day is the annual in-person gathering of the Data Science Expert Group\, WAN-IFRA’s community of practice for ​ news media professionals working in data science\, data analytics\, and data engineering. \n \nThe event is open to WAN-IFRA members already registered in the Data Science Expert Group. \n \nFollowing one year of virtual meetups\, the one-day event hosted at French newspaper le Figaro in Paris will be an opportunity to meet in person and explore use cases\, projects\, tools\, and ways of addressing recurring challenges around the priorities of newsrooms to grow audiences\, deepen user engagement\, and optimise reader revenues. \nThe morning will be filled with several presentations by guest speakers and members of the Group. In the afternoon\, a series of fifteen thematic round tables will be organized to encourage direct exchanges between group members. \nWe will welcome you for a friendly cocktail party at Le Figaro the evening before the conference. \nRegister Here: Data Science Day 2022 – WAN-IFRA
URL:https://www.mathereconomics.com/event/data-science-day/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221108T110000
DTEND;TZID=America/New_York:20221108T143000
DTSTAMP:20260404T081057
CREATED:20221026T161713Z
LAST-MODIFIED:20221103T143800Z
UID:6098-1667905200-1667917800@www.mathereconomics.com
SUMMARY:FIPP Webinar: Optimizing Subscription Pricing Analytics for the Magazine Industry
DESCRIPTION:Optimizing Subscription Pricing Analytics for the Magazine Industry\nRegister for FREE webinar November 8\, 2022\n\nJoin us for a look at how TIME is using data science and econometric modeling to enhance their pricing strategies and tactics.\nJoin the thought-provoking discussion between Laurie Truitt\, Vice President\, Global Consumer Growth and Luke Magerko\, Head of Data Science for Mather Economics (and long-time magazine industry expert)\, as they explore TIME’s path to solving their subscriber revenue and pricing yield business questions. \nWe are sure you will find the conversation helpful as you work to extend the runway of your legacy print brands and look to invest a portion of those revenues into your digital transformation. \nThe webinar is FREE to attend. Register here. \n\n Tuesday\, November 8th\, 2022 // 11am EST // 3pm GMT\n\n  \n\nSpeakers: \nLaurie Truitt | Vice President\, Global Consumer Growth\, TIME \nAs Vice President of TIME Global Consumer Growth\, Laurie is responsible for driving digital transformation and growth. She has over 20 years of experience working with global media brands including Gannett | USA Today\, NBCU\, and The New York Times. She is a dynamic and high-impact leader responsible for transforming organizations into subscriber-led content platforms and is responsible for accelerated growth across paid acquisition\, lifecycle marketing\, and driving ROI. \nLuke Magerko | Head of Data Science and Operational Team\, Mather Economics \nLuke Magerko leads the media data science practice at Mather Economics focusing on the holistic 360-degree view of the consumer. Luke specializes in identifying customer behaviors\, enhancing lifetime value\, and providing operational cost savings. As head of the operational team\, Luke focuses on efficiencies to provide cost-effective services for Mather’s clients. \nJoin us! Register here.
URL:https://www.mathereconomics.com/event/fipp-webinar-with-times/
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2022/10/website-banner.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221115
DTEND;VALUE=DATE:20221118
DTSTAMP:20260404T081057
CREATED:20220912T173521Z
LAST-MODIFIED:20221115T190255Z
UID:5953-1668470400-1668729599@www.mathereconomics.com
SUMMARY:Stibo DX - CUE Days Subscription Analytics Workshop
DESCRIPTION:Mather Economics\, the global leader in subscription management and data analytics\, will conduct a 3-hour workshop on data-driven revenue growth strategies and tactics. \n\n\n\n  \nWorkshop: How to Successfully Leverage Analytics\n\n\nFeaturing Matt Lindsay\, President and Arvid Tchizvhel\, Senior Vice President\, Product\n\n[Register for CUE Days 2022]\nNovember 16 | 12:30 – 14:45 CET \nOperationalizing analytics is often a problem that businesses struggle to solve\, which is why many big data projects in the media industry fail. Mather has worked with hundreds of publishers across the globe\, addressing these challenges and supporting companies seeking to grow their bottom line through advanced analytics. \nAt CUE Days Mather Economics will share the important factors affecting how companies successfully leverage analytics\, with a focus on the following topics: \n\nSupporting your strategic roadmap with analytics use cases\nOrganizational decision frameworks\nData governance strategies\nOptimizing your tech stack\nManagement KPIs and executive dashboards\nUnderstanding your market potential\nExample analytics use cases:\n\nAudience demand analysis for content categories\nPremium content selection algorithms\nChurn prediction scoring\nSubscription pricing optimization\nIntelligent paywalls and registration walls\n\n\n\n\n\n  \n\nCUE Days (hybrid event) will be filled with inspiring presentations\, deep dives\, and networking for developers and CUE users. \nIn Aarhus\, Denmark\, in-person\n(November 15\, 14.45 to November 17\, 18.00 CET) \nOnline\n(November 15-17\, 15.00 – 18.00 CET)
URL:https://www.mathereconomics.com/event/cue-days-is-finally-here/
CATEGORIES:Conference,Webinar
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2022/09/CUE-Days-image.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221201T080000
DTEND;TZID=America/New_York:20221201T170000
DTSTAMP:20260404T081057
CREATED:20221115T190710Z
LAST-MODIFIED:20221115T193415Z
UID:6161-1669881600-1669914000@www.mathereconomics.com
SUMMARY:MACMA 2022 Holiday Party at Hearst Tower
DESCRIPTION:Register for MACMA 2022 Holiday Party\nMACMA’s 2022 Holiday Party is on December 1st at the iconic Hearst Tower in New York City. Mark your calendar to join us MACMA returns to one of its favorite traditions. The day will include music from MACMAs Greg Wolfe and a live trivia show with our Friends from the Big Quiz Thing. We will end the festivities with our annual gift-giving. \n \nHere’s the Agenda for the Day \n9:00 – Continental Breakfast\n9:30 – FIPP NYC Insider Event –  insights & hot takes from  leading minds (free\, registration required)\n12:00 – MACMA Holiday Teambuilding Lunch and Networking Event (ticketed\, registration fee applies) \nThe MACMA Holiday Party Includes… \n\nMACMA 2022 Retrospective\nMeet our Sponsors and Board of Directors\, Live and In Person\nLive Team Building Event with the BIG QUIZ THING\nMusic by MACMA’s Own Greg Wolfe (Four String Media) and his Band\nOur MACMA Tradition – Holiday Give Away Made Possible by MACMA’s Sponsors\n\nRegistration Fees \n\nFIPP NYC Insider Event (Free\, Pre-Registration Required)\nMACMA Holiday Party ($250 Non-Members\, $200 Members)\n\nPlease note: Hearst Tower requires proof of the COVID-19 Vaccine and completion of a health questionnaire to enter their building.\n \nREGISTER TODAY \n  \n\nContact: MACMA Offices – 888-859-8832\, help@the-MACMA.org \n 
URL:https://www.mathereconomics.com/event/macma-2022-holiday-party-at-hearst-tower/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2022/11/MACMA-Holiday-Party.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230210T130000
DTEND;TZID=America/New_York:20230210T140000
DTSTAMP:20260404T081057
CREATED:20230131T200634Z
LAST-MODIFIED:20230207T201015Z
UID:6344-1676034000-1676037600@www.mathereconomics.com
SUMMARY:A Conversation with Mather: The Print to Digital Transformation (Virtual)
DESCRIPTION:A Conversation with Mather: The Print to Digital Transformation (Virtual) \nREGISTER TO ATTEND\nFriday\, February 10 | 1:00 PM ET \nJoin Luke Magerko of Mather Economics\, and Lisa Pistilli of MACMA\, as they have a candid conversation about how magazine brands leverage data science to improve testing in pricing\, subscriber acquisition\, churn reduction\, expense reduction\, and digital engagement.\nA successful print-to-digital transition requires publishers to optimize their print revenues while effectively navigating the digital world.\nBring your questions and your lunch (or coffee\, tea\, or water!)\nSPEAKERS\n\nLuke Magerko\, Managing Director – Strategy of Mather Economics\n\n \n\nLisa Pistilli\, President\, MACMA\n\nREGISTER
URL:https://www.mathereconomics.com/event/a-conversation-with-mather-the-print-to-digital-transformation/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230306T080000
DTEND;TZID=America/New_York:20230311T170000
DTSTAMP:20260404T081057
CREATED:20221115T191403Z
LAST-MODIFIED:20221115T193630Z
UID:6163-1678089600-1678554000@www.mathereconomics.com
SUMMARY:INMA 2023 Subscriptions Summit
DESCRIPTION:Register for INMA’S 2023 Subscriptions Summit\nAbout the Media Subscriptions Summit \n\nINMA Media Subscriptions Summit is the news media industry’s largest annual conference focused on subscription growth. In March 2023 in Stockholm\, Sweden\, we will meet for the sixth time. \nThe summit has three parts: a two-day leaders’ conference\, one full day of practical workshops and an optional executive study tour. \nWe expect 300+ media professionals. Most of our participants are marketing\, product\, data and editorial executives\, managers and senior specialists working in the reader revenue space. \nWe invite 40+ speakers on our stages – from the media industry pioneers to leaders and innovators\, from academic researchers to consumer marketing experts and thought leaders. \n\nRegister online at INMA.org
URL:https://www.mathereconomics.com/event/inma-2023-subscriptions-summit/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2022/11/INMA-Subscriptions-Summit-Stockholm.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20230321
DTEND;VALUE=DATE:20230324
DTSTAMP:20260404T081057
CREATED:20220808T210041Z
LAST-MODIFIED:20230210T191806Z
UID:5858-1679356800-1679615999@www.mathereconomics.com
SUMMARY:2023 Media Revenue Symposium
DESCRIPTION:2023 MEDIA REVENUE SYMPOSIUM\nThe Future of Media\nMARCH 21-23  |  ATLANTA\, GA\n  \n\n\n\nNetwork + Mingle  |  Deep Dives & Deep Data Insights  |  Interactive Product Demos  |  Breakouts\n\n\n\n\n \n\n  \n  \n\n\n\n\nMedia Revenue Symposium 2023\n\n\n\n\nConnect with peers\, hear from the industry’s best-in-class thought leaders\, and explore what is and isn’t working. \nGet ready for a jam-packed agenda featuring dynamic speakers\, fresh ideas\, and curated experiences to educate and inspire your organization’s sustainability. \nKEYNOTES & SPEAKERS \nAGENDA
URL:https://www.mathereconomics.com/event/mather-economics-symposium/
LOCATION:InterContinental Buckhead Hotel\, 3315 Peachtree Rd NE\, Atlanta\, GA\, 30326\, United States
CATEGORIES:Conference
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20230331
DTEND;VALUE=DATE:20230402
DTSTAMP:20260404T081057
CREATED:20230111T194020Z
LAST-MODIFIED:20230111T195018Z
UID:6290-1680220800-1680393599@www.mathereconomics.com
SUMMARY:New York Press Association
DESCRIPTION:New York Press Association – Spring Conference\nMarch 31st & April 1st\nAlbany Hilton \nLEARN MORE & REGISTER \n  \nTrends that are Shaping News Publishers \nMatt Lindsay of Mather Economics will discuss the trends affecting news publishers in 2023 and recommendations for succeeding in the new year. Publishers are facing increased production and delivery costs for print products\, slowing digital subscription growth\, legacy technology stack challenges\, reduced advertising revenue from a slowing economy\, and new competition for digital readers. News publishers can leverage their strengths to overcome these challenges\, and Mather will discuss strategies and tactics that are working. \n  \n\nMeet the Speakers:\n\nJulian Placino is kicking off our conference. A must see!\nJacqui Banaszynski – Beat development and Maintenance\, Fast and Effective story structures\nJean Hodges – Elevate Your Journalism by Collaborating and From Once Upon a time to the end\nTyson Bird – SEO and Short-Form Video\nTerry Williams – Best Practices in Audience & Revenue Development\nJack Marshall – Newsroom Management and Productivity\nWilliam Lewis  – Creative Storytelling to Reach Younger Audience\nDavid Cohn – Texting with the Audience for Engagement and Revenue\nTom Hallman – Storytelling & Why it Matters\nMartha Ortiz – Focusing – Discerning Trivial from Vital\nAdriana Lacy – Social Media Audience Engagement Strategies\nEsther Kezia Thorpe – What Resources do you Need to Start a Podcast\nMatt Lindsay – Trends that are Shaping News Publishers: Digital & Print Subscriptions\nKelly Wirges – Developing a Proactive CX Strategy to Increase Retention and Maximizing Results & ROI\nDiane Ciotta – Overcoming Objections\, Been There Sold That and Initiating New Business\nJoe Mathes – How I built a $1MM a year digital advertising business without sacrificing print\nMike Schuh – Greatest Video Hits and Storytelling Secrets\nJohn Smock – Gifs and Animation and Tik Tok\nEditors’ roundtable\nPublishers’ roundtable\nPlus Kevin Slimp\, Rob Curley\, Joe Mahoney\, Charity Huff\, Steve Gall\, Al Getler and more!\n\nLEARN MORE & REGISTER \n\nFor questions\, contact:  Jill Van Dusen | General Manager\, New York Press Association \n 
URL:https://www.mathereconomics.com/event/new-york-press-association/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2023/01/New-York-Press-Association-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20230402
DTEND;VALUE=DATE:20230405
DTSTAMP:20260404T081057
CREATED:20221115T192134Z
LAST-MODIFIED:20221115T193456Z
UID:6165-1680393600-1680652799@www.mathereconomics.com
SUMMARY:Mega-Conference
DESCRIPTION:Register 2023 Mega-Conference on April 2-4 in Dallas\, Texas\n  \n \n\n\n  \nThe 2023 News Industry Mega-Conference will be held April 2-4 at the Hilton Anatole in Dallas\, Texas. \nTo be notified when early-bird attendee registration begins (with rates at their lowest point)\, sign up HERE. \nAmerica’s Newspapers and the News Media Alliance are committed to delivering the latest information on key industry topics for publishers\, market leaders\, and department heads.  Mega-Conference will deliver results from advertising and reader revenue to digital and the latest industry innovation. Publishers are encouraged to attend with their key department heads. \n\nTO LEARN MORE\, VISIT MEGA-CONFERENCE.COM \n 
URL:https://www.mathereconomics.com/event/mega-conference/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/jpeg:https://www.mathereconomics.com/wp-content/uploads/2022/11/Mega-Conference-TX-2023.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20230520
DTEND;VALUE=DATE:20230524
DTSTAMP:20260404T081057
CREATED:20230111T192657Z
LAST-MODIFIED:20230111T192657Z
UID:6287-1684540800-1684886399@www.mathereconomics.com
SUMMARY:NEACE Spring Conference
DESCRIPTION:2023 NEACE Spring Conference\nMills Falls\, Meredith NH\nMay 20 to May 23\, 2023\n  \nLEARN MORE | REGISTER \n\nSpring Conference 2022 Review – NEACE 2022
URL:https://www.mathereconomics.com/event/neace-spring-conference/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2023/01/NEACE-2023.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230522T080000
DTEND;TZID=America/New_York:20230526T170000
DTSTAMP:20260404T081057
CREATED:20221115T193323Z
LAST-MODIFIED:20221115T193433Z
UID:6169-1684742400-1685120400@www.mathereconomics.com
SUMMARY:INMA World Congress of News Media
DESCRIPTION:INMA World Congress of News Media\nNew York | May 22-26\, 2023\nThe INMA World Congress is the best executive-level briefing on news media in the world. \nLearn what key professionals need to know about the direction of our industry: strategy\, trends\, subscriptions\, product\, data\, advertising\, and newsrooms. \nBreak away from your home\, your office\, your country for a proverbial minute. Step outside the boundaries. Silence the noise. \nUse INMA to rebuild your network and experience the serendipitous conversations that went silent for three years. \nStay up to date by visiting INMA 2023 World Congress
URL:https://www.mathereconomics.com/event/inma-world-congress-of-news-media/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2022/11/INMA-World-Congress.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20230606
DTEND;VALUE=DATE:20230609
DTSTAMP:20260404T081057
CREATED:20221115T194003Z
LAST-MODIFIED:20221115T194004Z
UID:6171-1686009600-1686268799@www.mathereconomics.com
SUMMARY:FIPP World Media Congress 2023
DESCRIPTION:FIPP World Media Congress 2023\nThe 45th FIPP World Media Congress takes place from 6-8 June 2023 in Cascais\, Portugal on the outskirts of Lisbon.\nBuilding on FIPP’s successful event in June 2022 at the same venue\, Congress 2023 will bring together people from a cross-section of media and technology sectors worldwide. \nLEARN MORE AT FIPP.COM \n\n 
URL:https://www.mathereconomics.com/event/fipp-world-media-congress-2023/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/jpeg:https://www.mathereconomics.com/wp-content/uploads/2022/11/FIPP-Congress-2023.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20230823
DTEND;VALUE=DATE:20230826
DTSTAMP:20260404T081057
CREATED:20230131T202424Z
LAST-MODIFIED:20230922T131815Z
UID:6346-1692748800-1693007999@www.mathereconomics.com
SUMMARY:Roundtable at Vail: For News Media CEOs
DESCRIPTION:  \nREGISTER TO ATTEND \nHorizon planning for news media companies: an interactive retreat in a relaxed and confidential setting to identify growth paths over the next 3 years. For more information\, visit inma.org. \n 
URL:https://www.mathereconomics.com/event/roundtable-at-vail-for-news-media-ceos/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2023/01/Roundtable-Vail.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20230823
DTEND;VALUE=DATE:20230827
DTSTAMP:20260404T081057
CREATED:20220926T173720Z
LAST-MODIFIED:20221115T192556Z
UID:6005-1692748800-1693094399@www.mathereconomics.com
SUMMARY:ONA 2023
DESCRIPTION:Save the Date for ONA23\n \nAugust 23-26\, 2023\nPhiladelphia\, PA \nStay tuned for more info at ONA.org\n\nContact Jessica Strelitz\, Chief Strategic Partnerships Officer\, to discuss ONA23 sponsorship opportunities.
URL:https://www.mathereconomics.com/event/future-conferences-ona-2023/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/webp:https://www.mathereconomics.com/wp-content/uploads/2022/09/ONA22-Rotating-Slides.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240609
DTEND;VALUE=DATE:20240612
DTSTAMP:20260404T081057
CREATED:20240606T105919Z
LAST-MODIFIED:20240607T085923Z
UID:7101-1717956000-1718128799@www.mathereconomics.com
SUMMARY:BDZV's #BeBETA Digital Conference
DESCRIPTION:On June 10th\, Liesbeth Nizet\, Managing Director for Europe\, and Gilles Heirbaut\, Business Development Manager\, will be attending BDZV’s #BeBETA conference in Berlin! \nBe sure to message them if you are also attending and wish to meet up.
URL:https://www.mathereconomics.com/event/bdzvs-bebeta-digital-conference/
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2024/06/bebeta.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240618
DTEND;VALUE=DATE:20240621
DTSTAMP:20260404T081057
CREATED:20240606T114948Z
LAST-MODIFIED:20240607T090028Z
UID:7108-1718668800-1718927999@www.mathereconomics.com
SUMMARY:ADMA Conference - Las Vegas
DESCRIPTION:Our Vice-President of Global Sales\, Ariel Burkett\, will be speaking at ADMA’s conference taking place in Las Vegas. \nIf you wish to connect with her during the event\, be sure to send her a direct message!
URL:https://www.mathereconomics.com/event/adma-conference-las-vegas/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2024/06/EVENT-VISUALS.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240618
DTEND;VALUE=DATE:20240621
DTSTAMP:20260404T081057
CREATED:20240606T111112Z
LAST-MODIFIED:20240607T090140Z
UID:7105-1718733600-1718906399@www.mathereconomics.com
SUMMARY:European Publishing Congress
DESCRIPTION:From June 19th till the 20th\, Liesbeth Nizet\, Managing Director for Europe\, and Gilles Heirbaut\, Business Development Manager\, will be attending the European Publishing Congress taking place in Vienna\, Austria. \nBe sure to message them if you are also attending and wish to meet up.
URL:https://www.mathereconomics.com/event/european-publishing-congress/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2024/06/Your-paragraph-text.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240709
DTEND;VALUE=DATE:20240710
DTSTAMP:20260404T081057
CREATED:20240627T091218Z
LAST-MODIFIED:20240627T132721Z
UID:7153-1720483200-1720569599@www.mathereconomics.com
SUMMARY:Alliance de la Presse d’Information Générale
DESCRIPTION:Liesbeth Nizet\, our Managing Director for Europe\, will lead a pricing session at the next Alliance de la Presse d’Information Générale member gathering.
URL:https://www.mathereconomics.com/event/alliance-de-la-presse-dinformation-generale/
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2024/06/WEBSITE-EVENT-VISUALS.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240820T100000
DTEND;TZID=America/New_York:20240820T110000
DTSTAMP:20260404T081057
CREATED:20240808T184233Z
LAST-MODIFIED:20240812T160107Z
UID:7293-1724148000-1724151600@www.mathereconomics.com
SUMMARY:Live Webinar: Pricing in Practice\, Insights from Leading Publishers
DESCRIPTION:Join us for an insightful panel discussion and hear from top industry experts at the Dallas Morning News and Philadelphia Inquirer. Discover their strategic approaches\, successful tactics\, and how they are navigating the complexities of pricing for both digital and print subscriptions. \nYou can expect to learn more about: \n\nHow their pricing strategies have evolved and where they are finding success.\nInsights into the current challenges and opportunities in subscription pricing.\nTechniques for differentiating pricing between digital and print subscriptions.\nStrategies for addressing pricing fatigue and sustaining subscriber value.\nLessons from recent experiments and A/B testing.\nHow they expect their strategy to evolve in the next 2-3 years.\n\nClick here to register.
URL:https://www.mathereconomics.com/event/live-webinar-pricing-in-practice-insights-from-leading-publishers/
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2024/08/WEBSITE-EVENT-VISUALS-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240918
DTEND;VALUE=DATE:20240921
DTSTAMP:20260404T081057
CREATED:20240821T174359Z
LAST-MODIFIED:20240821T174400Z
UID:7324-1726617600-1726876799@www.mathereconomics.com
SUMMARY:Meet us at ONA 2024 in Atlanta!
DESCRIPTION:Meet us in Atlanta next month! \nIf you’re attending ONA 2024\, don’t miss the chance to connect with Arvid Tchivzhel\, our SVP of Technology\, to talk product\, tech\, data\, and revenue growth. \nHe would be happy to catch up and chat about the latest innovations in tech and AI to enhance newsroom performance. \nDon’t hesitate to get in touch with Arvid at arvid@mathereconomics.com \n 
URL:https://www.mathereconomics.com/event/meet-us-at-ona-2024-in-atlanta/
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2024/08/WEBSITE-EVENT-VISUALS-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240923
DTEND;VALUE=DATE:20240928
DTSTAMP:20260404T081057
CREATED:20240904T121725Z
LAST-MODIFIED:20240904T121725Z
UID:7364-1727049600-1727481599@www.mathereconomics.com
SUMMARY:INMA Media Innovation Week 2024
DESCRIPTION:Meet us at INMA’s Innovation Week in Helsinki! \nBe sure to connect with our team members\, Matt Lindsay CEO\, Pete Doucette\, Senior Managing Director of Consulting\, Ignaz Van Hasselt\, Director of EU Operations and Ariel Burkett\, VP of Sales and Marketing.
URL:https://www.mathereconomics.com/event/inma-media-innovation-week-2024/
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2024/09/WEBSITE-EVENT-VISUALS-4.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241008
DTEND;VALUE=DATE:20241009
DTSTAMP:20260404T081057
CREATED:20240904T144605Z
LAST-MODIFIED:20240904T154343Z
UID:7367-1728345600-1728431999@www.mathereconomics.com
SUMMARY:Twipe Digital Growth Summit 2024
DESCRIPTION:Meet us in Brussels on October 8th! \nBe sure to connect with Ignaz Van Hasselt\, our Director of EU Operations.
URL:https://www.mathereconomics.com/event/twipe-digital-growth-summit-2024/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2024/09/WEBSITE-EVENT-VISUALS-5.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241017
DTEND;VALUE=DATE:20241018
DTSTAMP:20260404T081057
CREATED:20240904T154621Z
LAST-MODIFIED:20240904T155027Z
UID:7371-1729123200-1729209599@www.mathereconomics.com
SUMMARY:Press Gazette Future of Media Trends
DESCRIPTION:Meet us at Press Gazette’s Future of Media Trends\, an event we’re happy to be sponsoring! \nBe sure to connect with Ariel Burkett\, VP of Sales and Marketing\, and Pete Doucette\, Senior Managing Director of Consulting.
URL:https://www.mathereconomics.com/event/press-gazette-future-of-media-trends/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2024/09/WEBSITE-EVENT-VISUALS-6.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241030T100000
DTEND;TZID=America/New_York:20241030T110000
DTSTAMP:20260404T081057
CREATED:20241014T125004Z
LAST-MODIFIED:20241014T125159Z
UID:7777-1730282400-1730286000@www.mathereconomics.com
SUMMARY:Live Webinar: Free or Premium? How to Maximize Your Content’s Value
DESCRIPTION:Join our upcoming webinar covering essential strategies to maximize your content’s value! \nSpoiler alert: There’s no one-size-fits-all answer. But we can help you find the right strategy! \n  \nJoin Madeleine White\, Co-founder of The Audiencers & VP Marketing at Poool\, and Jen de Ruyter\, Senior Manager of Customer Operations at Mather\, to learn how to build the foundations of a successful subscriptions model by making more intelligent and dynamic decisions when it comes to blocking content. \nIn this session\, we’ll explore: \n\nThe evolution of paywall models\nHow publishers can leverage content and audience insights to boost conversion rates and grow revenue\nReal-world examples\, offering practical\, actionable takeaways to enhance your strategy\n\nDon’t miss out\, click here to register.
URL:https://www.mathereconomics.com/event/free-or-premium-how-to-maximize-your-contents-value/
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2024/10/maximize-your-content-value-.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241119
DTEND;VALUE=DATE:20241121
DTSTAMP:20260404T081057
CREATED:20241107T092119Z
LAST-MODIFIED:20241107T092119Z
UID:8311-1731974400-1732147199@www.mathereconomics.com
SUMMARY:WAN-IFRA: Paris AI Forum 2024
DESCRIPTION:WAN-IFRA is organizing the Paris AI Forum on 19 and 20 November 2024. The pivotal discussion at the Forum is the exploration of AI’s profound influence on content creation\, distribution\, and audience engagement. This engaging dialogue will shed light on the future of media in the era of artificial intelligence. \nAriel Burkett\, our VP of Global Sales and Marketing will be attending. IF you’d like to meet up with her and speak more about AI-Driven content creation and optimization\, be sure to book a meeting here.
URL:https://www.mathereconomics.com/event/wan-ifra-paris-ai-forum-2024/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2024/11/WEBSITE-EVENT-VISUALS.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250226T090000
DTEND;TZID=America/New_York:20250227T120000
DTSTAMP:20260404T081057
CREATED:20241126T172050Z
LAST-MODIFIED:20250103T155419Z
UID:8468-1740560400-1740657600@www.mathereconomics.com
SUMMARY:Mather Symposium 2025 - Total Audience Monetization
DESCRIPTION:Media revenue models are evolving—are you ready? Join the 10th Mather Symposium to connect with industry leaders and explore bold strategies to drive sustainable growth. \nThis year’s theme\, Total Audience Monetization\, focuses on unlocking value across subscriptions\, advertising\, and beyond. If you’re passionate about growing your revenue\, engaging your audience\, and navigating digital transformation\, this is the event you can’t miss! \nReserve your spot today!
URL:https://www.mathereconomics.com/event/mather-symposium-2025-total-audience-monetization/
LOCATION:The Dallas Morning News\, 1954 Commerce St\, Dallas\, Texas\, 75201\, United States
ATTACH;FMTTYPE=image/png:https://www.mathereconomics.com/wp-content/uploads/2024/11/WEBSITE-EVENT-VISUALS-8.png
END:VEVENT
END:VCALENDAR