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SUMMARY:Staying Ahead of the Curve - Top trends influencing the digital publishing industry
DESCRIPTION:Are you interested in hearing from peers within the digital publishing sphere about the trends that are currently shaping the industry?\n\nRegister for an upcoming webinar. \nWhile most publishers rate subscriptions as their number one priority this year\, it is critical for newsrooms to think beyond the traditional models to attract and retain their audiences. \nAs audience preferences rapidly evolve\, and the market becomes more saturated\, this is having a knock on effect on subscription models. In order to stay competitive digital publishers need to shift their revenue models. \nJoin us on Wednesday\, July 27th\, at 1pm EDT/ 6pm BST as our panelists Gwyn Roberts\, Chief Strategy Officer\, Global Fund Media Ltd\, Mather (Matt) Lindsay\, President\, Mather Economics and Emily Oxley\, Senior Customer Success Lead\, Zephr\, delve deep into the trends impacting the future of the digital publishing industry\, including: \n\nEvolving and expanding revenue streams – including the rise of micropayments\nShifts in consumer behavior and the rising demand of video content\nExploring subscription bundling offers\n\nThe session will be moderated by Hanna Rifaey\, Partnerships Consultant at the Online News Association. \nRegister now to discover what is changing in the industry\, how it’s going to impact publishers\, and how you can stay ahead of the curve.
URL:https://www.mathereconomics.com/event/staying-ahead-of-the-curve-top-trends-influencing-the-digital-publishing-industry/
CATEGORIES:Webinar
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SUMMARY:Staying Ahead of the Curve [webinar recording included]
DESCRIPTION:Zephr x ONA Webinar: Staying ahead of the curve\nTop trends influencing the digital publishing industry\n\nAs consumer preferences rapidly evolve\, and the market becomes more saturated\, this is having a knock-on effect on subscription strategies. \n\nIn order to stay competitive digital publishers need to think beyond the traditional models to attract and retain their audiences. \nThat’s why Zephr and ONA organized the webinar “Staying ahead of the curve” with industry experts including Matt Lindsay\,  President\, Mather Economics and Emily Oxley\, Senior Customer Success Lead\, Zephr. \nOur panelists delved deep into the trends impacting the future of the digital publishing industry so that you can stay ahead of the curve. \nThe session was moderated by Hanna Rifaey\, Partnerships Consultant at the Online News Association. \n\nDownload this webinar to learn more about: \n\nEvolving and expanding revenue streams – including the rise of micropayments\nShifts in consumer behavior and the rising demand of video content\nExploring subscription bundling offers\nAnd much more…\n\n \n  \nFor more information on ways to enrich your content optimization\, connect with Matt at matt@mathereconomics.com. \n\nMather provides strategic insights to the newspaper industry through its quarterly benchmark reporting.\nClick here to download your free report\n \nPlease contact Mather Economics if you would like to participate in our benchmarking reports or have any questions. Mather is developing benchmarks for other regions with more details to be announced later this year.
URL:https://www.mathereconomics.com/event/staying-ahead-of-the-curve-top-trends-influencing-the-digital-publishing-industry-2/
CATEGORIES:Webinar
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