By Matt Lindsay | May 2021 Modifying subscription business tactics to maximize subscription volumes and customer lifetime value over a wave in news demand is initially challenging but gets easier … Read more
Matt Lindsay
By Matt Lindsay and Matthew Lulay | 12 April 2021 INMA Satisfying Audiences Blog Subscription yield management, which includes pricing strategy as well as tactics related to audience revenue growth, … Read more
Big Drum-Roll Please… for the 7th Mather Economics Symposium Speakers! May 6, 7, 10 2021 REGISTER The race for reader revenue is on! Register for the 2021 Mather Economics Symposium … Read more
How Mather Economics helps wineries prosper with big data. Download FAQ A BRIEF HISTORY A massive opportunity exists for wineries to unlock the potential of their first party data, but getting … Read more
Understanding Your Digital Readers: Medill & Mather Present the Subscriber Engagement Index VIEW WEBINAR RECORDING Learn more about Medill’s Subscriber Engagement Index. Panelists at this event are: Matt Lindsay, … Read more
February 18, 2021 Read full article HERE Meet Mather Economics, a global leader in subscription management and customer data analytics. Providing turnkey analytics services that solve complex problems for their clients … Read more
For small to mid-sized media companies looking to supercharge their digital subscriptions. VIEW WEBINAR RECORDING Mather Economics has developed digital subscription services that blend strategic consulting, digital data gathering using Listener™, audience & … Read more
By Matt Lindsay, President & Arvid Tchivzhel, Managing Director of Digital Services February 2021 DOWNLOAD PDF Four Ways to Strengthen your Retention Strategy The best retention tactic for a subscriber … Read more
Magazine Media are in the throes of building, expanding and optimizing their reader revenue businesses. Some magazine companies and many news media companies are already driving millions of dollars in … Read more
By Rob Williams 01/21/2021 Read Article Here The Local Media Consortium and consulting firm Mather Economics formed a partnership to provide digital subscription services to media companies that belong to the group. … Read more