By: Peter Doucette, Arvid Tchivzhel, Nathan Hart, Chris Mateer, and Noah Deitrick July 8th, 2024 Editor’s Note: FT Strategies recently posted a follow-up to their article, “Are Monthly Subscribers Practically … Read more
Nathan Hart
By Nathan Hart, Manager of Consulting Services April 28th, 2024 Key learnings in this article include: Acquiring new subscribers can be a costly endeavor, making ongoing, proactive churn management … Read more
SUMMARY: Current macroeconomic conditions have publishers and consumers alike considering how to navigate this new economic climate. Companies across all industries are trying to determine the right balance between raising prices … Read more