Lottery & Gaming
Mather’s econometric expertise and industry experience can help lotteries improve profitability through payout level and prize structure optimization, retailer segmentation, and inventory management.
With Payout Level and Prize Structure Optimization, our team can leverage econometric techniques to calculate a profit-maximizing payout level for instant games and the right mix of prize tiers within a game. Also, through Retailer Segmentation Analysis, we can identify the forces driving sales and quantify the impact of each of those drivers. Additionally, Inventory Control Modeling can help reduce sellouts and returns by providing an accurate forecast of tickets sales by week for each game currently on sale.
Services We Offer
We understand that analytics is only useful when the insights are actionable. Because of that, our focus is on combining state-of-the-art econometric approaches with tools that expedite profit growth.
Payout Level and Prize Structure Optimization
We apply analytics to develop targeted revenue models for your customer segments. Identifying how best to derive revenue from the services you provide your customers, both commercial and retail, results in higher customer satisfaction, lower customer churn, and improved profitability. Moving away from a one-size-fits-all relationship with your customers enables better service delivery and builds long-term trust with your customers.
Retailer Segmentation
Retailer Segmentation groups retailers into categories based on operating history. To do this, we first identify the driving forces behind retailer sales, quantify the impact on sales from each of those indicators, and categorize retailers based on the relative levels of these attributes.
Inventory Management
Inventory Management provides accurate forecasts of ticket sales by week for each game on sale to reduce sellouts and returns from retailers, which contribute significantly to lottery expenses. Sales forecasts are built using an econometric approach to predict sales from past lottery transaction data.
Case Studies
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