Mather Economics

Services We Offer

Mather Economics’ helps our clients use their existing data to develop actionable insights to increase direct-to-consumer revenues through price optimization, wine club churn modeling application and re-acquisition scoring programs. By understanding customer behavior, we help our clients build pricing, acquisition and retention strategies that can help them stand out.

Market-Based Pricing

We apply analytics to develop targeted revenue models for your customer segments. Identifying how best to derive revenue from the services you provide your customers, both commercial and retail, results in higher customer satisfaction, lower customer churn, and improved profitability. Moving away from a one-size-fits-all relationship with your customers enables better service delivery and builds long-term trust with your customers.

Customer Lifetime Value

We can measure the value of each customer relationship to your business and identify the effect of different strategies on that value. Customer Lifetime Value provides a robust framework for evaluating customer relationship strategies and tactics from a dynamic volume and revenue perspective. Companies can use this tool to allocate scarce resources and maximize their return on customer investments.


Customer analytics can identify who among your customers is most likely to close their account. Our team can help you develop accurate churn models and develop strategies to preemptively mitigate this churn risk through targeted retention campaigns. We also provide testing and performance reporting services.

Revenue Forecasting

Dynamic customer relationship management can add complexity to your revenue model. We can assist you with forecasting revenue under different pricing strategies and tactics. We can also provide frequent reporting to compare actual revenue and customer volumes to forecasts. Early identification of variations from budgeted targets makes adjustments easier to implement and more effective.


Analyzing former customers to identify attractive, profitable targets for reacquisition is an under-utilized strategy for telecommunications companies. These potential customers can be modeled using data from prior interactions, and they can be targeted using more personalized and effective campaigns. Not all former customers are desirable candidates for reacquisition. Identifying them in advance can save you valuable time and resources.


The digital transformation of customer interaction and relationships has created a need for new data capture and analytics technologies and approaches. Mather has developed a toolset for digital customer analytics called Listener™ that combines data from multiple digital sources into a single holistic customer record. Analytics and reporting modules utilize the data captured with Listener to implement value-adding campaigns.

Case Studies

Wine Club Reacquisition


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