Mather Insights and News

Arvid Tchivzhel Audience Analytics Blog Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Events Featured Intelligent Paywall Liesbeth Nizet Luke Boutwell Luke Magerko Madelin Zwingelberg Magazine Malcolm Netburn Market Based Pricing Strategy Matt Lindsay Media Mix Modeling Peter Doucette Premium Content Subscription Pricing Strategy
11 JanMeet the Speakers—2023 Mather Revenue Symposium

Arvid Tchivzhel Audience Analytics Blog Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Environmental Economics Featured Intelligent Paywall Liesbeth Nizet Luke Magerko Market Based Pricing Strategy Matt Lindsay Peter Doucette Premium Content Subscription Pricing Strategy
09 JanLower site traffic, dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends)

Blog Case Study Featured Luke Magerko Magazine Malcolm Netburn Matt Lindsay Subscription Pricing Strategy
17 NovFIPP webinar featuring TIME + Mather: Optimizing Subscription Pricing Analytics

07 NovTurn inflation into an opportunity to advance your strategic pricing agenda

Blog Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matt Lindsay Peter Doucette Subscription Pricing Strategy
30 SepPrint subscription pricing strategy aggressiveness depends on print runway

Blog Bob Terzotis Customer Lifetime Value Featured Luke Magerko Magazine Malcolm Netburn Subscription Pricing Strategy
20 SepThe Data is in: The Industry Will Be All Right

Blog Bob Terzotis Churn Modeling Customer Acquisition Customer Lifetime Value Featured Wine Wine Analytics
30 AugWine Industry Sales Symposium Recap

Blog Customer Acquisition Customer Lifetime Value Intelligent Paywall Inventory Optimization Subscription Pricing Strategy
27 JulResearch: consumer spending on subscriptions are likely to remain steady

26 JulData Uncorked: July Edition Newsletter

01 JunEmployee spotlight featuring Rebekah Day

17 MayAre you ready to optimize and monetize your digital subscriptions?

Arvid Tchivzhel Audience Analytics Blog Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay
03 MayHow to measure tradeoffs in your go-to-market offers

Arvid Tchivzhel Blog Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Subscription Pricing Strategy
14 AprLifetime Value as the North Star to Optimize Your Go-to-Market Offers

26 FebAccess Mather’s Premier Audience Benchmark Report

Arvid Tchivzhel Blog Content Analytics Featured Intelligent Paywall Magazine Subscription Pricing Strategy
17 FebData expert Luke Magerko discusses the future of media monetization

17 FebPremium content models, customer lifetime value add necessary layer to monetization strategies

Blog David Clinch Featured Market Based Pricing Strategy Media Mix Modeling Subscription Pricing Strategy
28 JanNews from the media revenue intelligence expert

26 JanGet to know Katie Ruane, an expert in growing digital revenue

07 JanMeet one of our newest wine partners, Epoch Estate Wines

07 DecBrand awareness positively affects sales and retention

Audience Analytics Blog Content Analytics Customer Acquisition Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Uncategorized
05 NovMather’s Benchmark reports shed light on recent media trends, insights

26 AugE-Edition Engagement a Leading Indicator for Print to Digital Conversions

Arvid Tchivzhel Blog Customer Lifetime Value Featured Market Based Pricing Strategy Matt Lindsay Revenue / Demand Forecasting Subscription Pricing Strategy
06 AugSustainable Digital Business Models for Newspapers

Arvid Tchivzhel Blog Customer Lifetime Value Featured Matt Lindsay Publication Uncategorized White Paper
07 JulPress Release: GNI LATAM Subscriptions Lab Report

Arvid Tchivzhel Audience Analytics Blog Briana Garcia Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
07 JulImprove conversion volume and revenue with targeted promo offers

07 JunInsights from the LATAM GNI Subscription Labs

01 JunEverglades restoration enhances water quality and benefits Florida’s real estate industry

Audience Analytics Blog Churn Modeling Featured Inventory Optimization Matt Lindsay Matthew Lulay White Paper Wine
19 MayMetrics that Matter: Quantifying the Right KPIs to Measure Campaign Effectiveness

12 MayE&P: Digital Newspaper Subscriptions Will Exceed Print By 2027

Audience Analytics Blog Featured Market Based Pricing Strategy Matt Lindsay Matthew Lulay Publication Subscription Pricing Strategy
13 AprBenchmarks show importance of news subscriber yield management

23 FebZephr: The Best-of-Breed Technology Series | Mather Economics

09 FebTrends in Retention by Customer Segment

14 JanPress Release: Medill Subscriber Engagement Index Platform

Arvid Tchivzhel Audience Analytics Blog Brandon Williams Churn Modeling Content Analytics Featured Matt Lindsay Matthew Lulay Publication Subscription Pricing Strategy
04 Jan11 Audience Insights Remembered from 2020

18 DecLocal News Outlets Boost Digital Subscriptions by About 50% in a Year

14 DecSupporting the Healthcare Industry: Tracking Growth Over Time with Celeration Charts

13 NovTwo Major Industry Players Join Medill’s New Subscriber Index

Blog Featured Madelin Zwingelberg Market Based Pricing Strategy Matthew Lulay Presentation Publication Revenue / Demand Forecasting Subscription Pricing Strategy
15 OctEvaluating and Evolving Print Frequency

Arvid Tchivzhel Audience Analytics Blog Brendan Meany Featured Matt Lindsay Subscription Pricing Strategy
18 SepCOVID-19 Benchmarks - Insights and Implications

Audience Analytics Blog Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matthew Lulay Subscription Pricing Strategy White Paper
11 SepMonetize your Digital Audience

Arvid Tchivzhel Audience Analytics Blog Customer Lifetime Value Featured Matt Lindsay Publication White Paper
01 SepWhat is the Value of Knowing a Reader?

Arvid Tchivzhel Blog Content Analytics Dustin Tetley Featured Matt Lindsay Matthew Lulay Presentation Publication Uncategorized
25 JunCOVID-19: Insights and Recommendations for Growing Subscription Revenue and Customer Lifetime Value

Blog Brendan Meany Churn Modeling Customer Lifetime Value Ian Fitton Newsletter Publication White Paper
13 AugLarge Publishers Leverage Customer Service Reporting and A/B Testing to Enhance Pricing Initiatives