Mather Insights and News

Arvid Tchivzhel Audience Analytics Blogs Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Environmental Economics Featured Intelligent Paywall Liesbeth Nizet Luke Magerko Market Based Pricing Strategy Matt Lindsay Peter Doucette Premium Content Subscription Pricing Strategy
09 JanLower site traffic, dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends)

07 NovTurn inflation into an opportunity to advance your strategic pricing agenda

Blogs Bob Terzotis Churn Modeling Customer Acquisition Customer Lifetime Value Featured Wine Wine Analytics
30 AugWine Industry Sales Symposium Recap

Bob Terzotis Case Study Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Featured Newsletter Wine Wine Analytics
02 JunA Step-by-Step Guide to Minimizing Churn

Audience Analytics Bob Terzotis Churn Modeling Customer Lifetime Value Featured Magazine Market Based Pricing Strategy Subscription Pricing Strategy
31 May3 challenges and opportunities in media publishing and magazines in 2022

Churn Modeling Featured Market Based Pricing Strategy Revenue / Demand Forecasting Russel Ramtahal Subscription Pricing Strategy Wine Wine Analytics
11 AprEmployee Spotlight featuring Russell Ramtahal

Audience Analytics Bob Terzotis Churn Modeling Customer Acquisition Matthew Lulay Revenue / Demand Forecasting Subscription Pricing Strategy Wine
12 AugEvaluate the Price Elasticity With Each Varietal

Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Matthew Lulay Revenue / Demand Forecasting Subscription Pricing Strategy Wine
12 AugDTC “Micro Campaign” Tools

Audience Analytics Churn Modeling Content Analytics Featured Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
12 Jul7 Best Practices for News Publisher Sustainability

Arvid Tchivzhel Audience Analytics Blogs Briana Garcia Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
07 JulImprove conversion volume and revenue with targeted promo offers

Audience Analytics Blogs Churn Modeling Featured Inventory Optimization Matt Lindsay Matthew Lulay White Paper Wine
19 MayMetrics that Matter: Quantifying the Right KPIs to Measure Campaign Effectiveness

Bob Terzotis Churn Modeling Customer Acquisition Customer Lifetime Value Matt Lindsay Matthew Lulay Publication White Paper Wine
22 MarWine + Data: FAQs

Arvid Tchivzhel Audience Analytics Blogs Brandon Williams Churn Modeling Content Analytics Featured Matt Lindsay Matthew Lulay Publication Subscription Pricing Strategy
04 Jan11 Audience Insights Remembered from 2020

Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Matt Lindsay Newsletter Publication Uncategorized
23 NovCustomer Churn Prediction and Mediation

11 JunSegment customers by churn risk, price elasticity for long-term profitability

Arvid Tchivzhel Audience Analytics Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Dustin Tetley Featured Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Matt Lindsay Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
15 JanMather Economics Company Brochure

Blogs Brendan Meany Churn Modeling Customer Lifetime Value Ian Fitton Newsletter Publication White Paper
13 AugLarge Publishers Leverage Customer Service Reporting and A/B Testing to Enhance Pricing Initiatives

Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Media Mixed Modeling Newsletter
22 MayNews Product Innovation & Data-Based Acquisition Strategies Will Transform the Media Industry

26 FebMaintaining Circulation Volume through Churn Risk Reduction