Mather Insights and News
 
Featuring new wine partner: Villa Creek Cellars
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New wholesale dashboard designed for inventory management
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Meet one of our newest wine partners, Epoch Estate Wines
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Applied Research Drives Efficiency Gains in Pricing Strategies
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Putting the Cork on Club Member Churn
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Production Planning Tool Gives Wineries Ability to Dynamically Plan for Future Releases
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E-Edition Engagement a Leading Indicator for Print to Digital Conversions
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Evaluate the Price Elasticity With Each Varietal
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DTC “Micro Campaign” Tools
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COMMON QUESTIONS & EXPERT ANSWERS
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New Tool Takes DTC to the Next Level
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UGA Alumni Spotlight: Matt Lindsay - Grape Expectations
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Metrics that Matter: Quantifying the Right KPIs to Measure Campaign Effectiveness
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Subscriber Benchmarking Report Release
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Benchmarks show importance of news subscriber yield management
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Depletion Optimization: Pricing and Inventory Management Drives Profitability for Wineries’ DtC Businesses
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Testimonial from DuCard Vineyards
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Announcement: Mather Economics Symposium
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Wine + Data: FAQs
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11 Audience Insights Remembered from 2020
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Evaluating and Evolving Print Frequency
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GWAA - Acquisition and Retention Roundtable
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Wine Club Member Optimization
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Monetize your Digital Audience
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Q&A Follow Up Report: Evaluating Print Delivery Days
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Pandemic Prompts Evaluation of Print Delivery Days – America’s Newspapers Webinar
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Optimizing Advertising Spend with Media Mix Modeling
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The Economics of DtC Wine Pricing
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Forecasting the Impact of Print Delivery Day Reductions
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COVID-19: Insights and Recommendations for Growing Subscription Revenue and Customer Lifetime Value
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Subscriber Price Optimization - Intelligent Pricing
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Segment customers by churn risk, price elasticity for long-term profitability
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