Mather Insights and News
 
Bob Terzotis Case Study Featured Matt Lindsay Matthew Lulay Newsletter Wine
Wine Club Member Optimization
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Featured Madelin Zwingelberg Market Based Pricing Strategy Matt Lindsay Matthew Lulay Newsletter Revenue / Demand Forecasting
Q&A Follow Up Report: Evaluating Print Delivery Days
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Featured Matthew Lulay Newsletter Subscription Pricing Strategy White Paper Wine
The Economics of DtC Wine Pricing
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Content Analytics Featured Madelin Zwingelberg Matthew Lulay Newsletter Revenue / Demand Forecasting White Paper
Forecasting the Impact of Print Delivery Day Reductions
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Newsletter
COVID-19: Early Subscription Insights & Considerations for Business Continuity
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Audience Analytics Content Analytics Intelligent Paywall Matt Lindsay Newsletter White Paper
Cómo los Muros de Pago Inteligentes maximizan los ingresos totales digitales
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Newsletter Subscription Pricing Strategy
Build a Successful Propensity Model to Grow Revenue
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Newsletter Revenue / Demand Forecasting
Strategic Advertising Practices within the Media Industry
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Blog Brendan Meany Churn Modeling Customer Lifetime Value Ian Fitton Newsletter Publication White Paper
Large Publishers Leverage Customer Service Reporting and A/B Testing to Enhance Pricing Initiatives
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Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Media Mixed Modeling Newsletter
News Product Innovation & Data-Based Acquisition Strategies Will Transform the Media Industry 
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Madelin Zwingelberg Market Based Pricing Strategy Newsletter Subscription Pricing Strategy
MBP: Gaining Revenue Yield Without Raising Your Top Rate
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Churn Modeling Luke Boutwell Newsletter
Maintaining Circulation Volume through Churn Risk Reduction
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Audience Analytics Content Analytics Intelligent Paywall Newsletter
Mass Personalization is the Future of Journalism
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Newsletter
What is Your Long-Run Level of Print Circulation?
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Brendan Meany Newsletter
Subscriber Acquisition Strategies
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Newsletter
Mather Insights – January 2018
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Mather Insights – Nov 2017
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The Publisher's Dilemma
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Newsletter
Paywall Conversion
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The 2017 Mather Symposium: Recap
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Evaluating Your Expense Model
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Mather Insights - Oct 2017
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Mather Insights - September 2017
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Digital Benchmarking
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Targeting a Custom Audience
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Call Center Analytics & Revenue Yield: The Missing Link
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