31 MarFour themes emerging from the Mather Symposium
15 MarOur key takeaways of the INMA Digital Subscription Summit
11 JanMeet the Speakers—2023 Mather Revenue Symposium
06 JanA Year in Review and Expectations for 2023 Media Industry
17 NovSubscription Pricing Optimization Tactics featuring TIME Magazine
17 NovFrom Print to Digital: Managing the Economics of Media Change
07 NovTurn inflation into opportunity to advance your strategic pricing agenda
17 OctApple, Spotify podcast feeds pose challenges for growing subscriptions
04 OctHow aggressive should publishers be with their print subscription pricing strategy?
30 AugWine Industry Sales Symposium Recap
30 Aug3 data science use cases demonstrate news publisher monetization options
01 JunEmployee Spotlight featuring Rebekah Day
31 May3 challenges and opportunities in media publishing and magazines in 2022
17 MayHow to Measure Tradeoffs in your Go-to-Market Offers
14 AprMedia should optimise go-to market offers with lifetime value as North Star
22 MarResearch shows difference in COVID, Ukraine news engagement
17 FebPremium content models, customer lifetime value add necessary layer to monetization strate...
16 FebAn inside look at a registration wall launch
29 JanNews from the Media Revenue Intelligence expert
26 JanGet to know Katie Ruane, an expert in growing digital revenue
21 JanMeet Nathan Hart: Wine Analytics Expert
02 DecMather appoints David Clinch as Global Head of Partnerships
05 OctImpact from Subscriber-Only (Premium) Content
29 SepMeet the newest members of Mather Economics
14 SepProduction Planning Tool Gives Wineries Ability to Dynamically Plan for Future Releases
30 AugE-Edition Engagement a Leading Indicator for Print and Digital Conversions
06 AugSustainable Digital Business Models for Newspapers
16 JulNews Publishers Should Charge More For Digital Offerings - Publisher Insider
07 JulImprove conversion volume and revenue with targeted promo offers
07 JunInsights from the GNI LATAM Subscriptions Lab
24 MayAudience? Everyone has a part to play...
12 MayE&P: Digital Newspaper Subscriptions Will Exceed Print By 2027
06 MayMather releases its Digital Audience Benchmarking Report
04 MayRiding the wave of subscription demand during a news cycle
03 MayMather announces new additions to the senior management team
13 AprBenchmarks show importance of news subscriber yield management
23 FebZephr: The Best-of-Breed Technology Series | Mather Economics
22 JanLocal Media Group Teams With Mather On Subscription Services
04 Jan11 Audience Insights Remembered from 2020
18 DecLocal News Outlets Boost Digital Subscriptions by About 50% in a Year
03 Dec5 lessons from 5 years of transformation at Belgium’s Mediahuis
18 NovReestablishing our journalistic value: Publishers make more of their exclusive subscriber...
13 NovTwo Major Industry Players Join Medill’s New Subscriber Index
27 OctEngagement and Subscription Benchmarks Compare Peers in the Americas and Europe
08 OctSpokesman-Review increases subscriptions, decreases churn with better communication
01 OctLow Price Sensitivity Opens Doors for Digital Subscription Pricing Optimization
28 SepCustomer Churn Prediction and Mediation
22 SepMather receives Patriot Award
21 SepGoogle News Initiative
03 Aug4 Post-COVID Bump Subscription Risks Point to Next Steps in 2020
07 JulStrategies To End Your Digital Subscription Plateau
06 JulCOVID-19 Subscription Trends and Recommendations for Publishers Current trends, Potential ...
30 Jun“Preparing itself for a radically different future”: How publishers are emerging from ...
27 AprWebinar: Latest Initiatives for Growing Subscription Revenue and Lifetime Customer Value d...
14 AprMather Continues to Help our Community During this Crucial Time
08 AprCOVID-19 bump: What it looks like now and what happens post-bump
01 AprO'Dwyer's Magazine: Mather in the News
31 MarPublishing Insider News Post
27 MarDigital Subscription Benchmarks during COVID-19 Pandemic
28 JanTrends that help publishers acquire and retain digital subscribers
26 NovUser engagement, environment are key inputs driving propensity to subscribe
05 NovSubscriber Yield Management Grows Long-Term Consumer Revenue
29 OctPrice elasticity tests yield revenue opportunities for publishers
03 OctCase studies in reader revenue, subscriptions, data highlight industry transformation
27 AugVolunteering with the CAC
07 AugWhat is the market solution for content revenue sharing?
08 JulWhere should analytics live within a media organization?
04 JunSubscription Pricing: 3 key industry questions
04 JunApple News+ Dilemma Stalking Big Media
03 JunGetting to know your audience: Introducing mobile app subscription analytics
13 MayPerformance metrics help news brands, employees
08 MarThere's NO competition: Listener™ closes the gap between Data, Insights and Action
07 MarContent that converts subscribers is not necessarily what will retain them long term
21 FebBuild a Successful Propensity Model to Grow Revenue
05 FebWhy Core Audience Relationships Should be a KPI for Media Companies
11 Dec4 steps for implementing data in the subscription process
13 NovINMA Consumer Engagement Summit - November 2018
09 NovA unique perspective of your website through the eyes of a hiker
08 NovWhere in the world is Bob Terzotis?
10 SepMaximizing Audience Revenue while Minimizing Advertising Loss
08 AugNew publishers rethink premium day practices
18 JulAdversity means innovative revenue trials for global media companies - June 2018
18 Jul7 things publishers should be doing to transition their businesses - June 2018
18 JulNews product innovation, data-based acquisition strategies transform media industry - Apri...
18 JulWhat is the value of a digital subscriber? - April 2018
18 JulOvercoming paid content challenges with mass personalisation - March 2018
18 JulFuture of news media: content, advertising personalisation - February 2018
18 JulHow customer lifetime value equals more digital revenue - November 2017
18 JulUsing data to determine audience price points, increase reader revenue - October 2017
18 JulListening to readers involves personal interaction + data - September 2017
18 Jul6 techniques to understand your media customer’s needs - August 2017
18 JulTrade-offs between personal data privacy, customer analytics - August 2017
17 Jul6 questions to ask when growing revenue using analytics - July 2017
17 JulMarket-based pricing boosts yield, protects vulnerable subscribers - July 2017
17 JulThe audience-newspaper relationship: Don’t break up over money - June 2017
17 JulHow NRC, Newsday invested in current readers without going bankrupt - June 2017
17 JulHow NRC reconfigured its subscription sales model - June 2017
17 JulData, not gut feelings, should set price for new subscribers - May 2017
17 JulHow to use Big Data (correctly) to bring in reader revenue - April 2017
17 JulResearch shows ad-blocker link to higher reader engagement - April 2017
17 JulThe publisher’s digital dilemma: balancing quality, profits - February 2017
17 JulNewsday data analytics boost subscriber retention - September 2016