23 FebZephr: The Best-of-Breed Technology Series | Mather Economics
08 FebNew Digital Subscription Service Offering
22 JanLocal Media Group Teams With Mather On Subscription Services
14 JanPress Release: Medill Subscriber Engagement Index Platform
04 Jan11 Audience Insights Remembered from 2020
18 DecLocal News Outlets Boost Digital Subscriptions by About 50% in a Year
10 DecNew INMA reports shows complexities behind reducing print days for news publishers
03 Dec5 lessons from 5 years of transformation at Belgium’s Mediahuis
01 DecNRC grew subscriptions by 25,000 in the past year, reaching record numbers
18 NovReestablishing our journalistic value: Publishers make more of their exclusive subscriber...
13 NovTwo Major Industry Players Join Medill’s New Subscriber Index
27 OctEngagement and Subscription Benchmarks Compare Peers in the Americas and Europe
08 OctSpokesman-Review increases subscriptions, decreases churn with better communication
01 OctLow Price Sensitivity Opens Doors for Digital Subscription Pricing Optimization
28 SepCustomer Churn Prediction and Mediation
22 SepMather receives Patriot Award
21 SepGoogle News Initiative
17 AugHow Newspapers Can Profit With Cuts To Print Days
03 Aug4 Post-COVID Bump Subscription Risks Point to Next Steps in 2020
07 JulStrategies To End Your Digital Subscription Plateau
06 JulCOVID-19 Subscription Trends and Recommendations for Publishers Current trends, Potential ...
30 Jun“Preparing itself for a radically different future”: How publishers are emerging from ...
18 JunWine Industry June 2020 Press Release
27 AprWebinar: Latest Initiatives for Growing Subscription Revenue and Lifetime Customer Value d...
14 AprMather Continues to Help our Community During this Crucial Time
08 AprCOVID-19 bump: What it looks like now and what happens post-bump
01 AprO'Dwyer's Magazine: Mather in the News
31 MarPublishing Insider News Post
27 MarDigital Subscription Benchmarks during COVID-19 Pandemic
16 MarCOVID-19: A letter from Mather Economics
26 NovUser engagement, environment are key inputs driving propensity to subscribe
19 NovProject Update – Mather Economics and the Google News Initiative LATAM Subscription Lab
29 OctPrice elasticity tests yield revenue opportunities for publishers
03 OctCase studies in reader revenue, subscriptions, data highlight industry transformation
24 SepGoogle Workshop in New York
24 JulUpcoming conferences and speaking engagements
24 JunMather's Reader Revenue Symposium
29 MayGoogle News Initiative, WAN-IFRA and Mather Economics drive an ambitious program supportin...
03 MayWinner of 2 First Place Global BIGGIES Awards
08 MarSuccessful University of Georgia - Lunch n' Learn
06 MarKey-Takeaways from Mega Conference 2019
18 DecHappy Holidays from Matt Lindsay
17 JulThe 7 Percent Rule - December 2017
17 JulThe Atlantic to Install Paywall, Joining Wave of Publishers Diversifying Revenue - Decembe...
17 JulDriving digital subscriptions: sustaining the 'Trump Bump' - October 2017
17 JulHow the use of digital data can bring important benefits to the media
17 JulInland Press Article on Matt Linday
23 MarBig Data and AI For Media: GLOBAL BIGGIES AWARDS - 2018
11 Dec2017 Mather Symposium – Audience & Data
10 NovShifting from Big Data to Machine Learning: Lessons Learned
21 OctWhen do the benefits of customer analytics justify the cost of privacy?
23 SepMather Webinar-Budgeting 2017: Listener™ & Digital Analytics
02 AugMather Economics: Webinar Announcement
05 JanYield Management Using Web Analytics in Publishing
27 MayWhy Publishers Need To Segment Their Audiences
22 MayUsing segmentation to grow paying digital audiences
15 MayListener™ mentioned in NetNewsCheck article
11 MayAd sales revenues-then and now
07 MayEvolution of print media and applying big data
23 AprChanging the Economics and the Use of Data in the News Media
15 AprLeveraging Customer Data to Drive Business Strategy
13 AprDigital engagement creates economic returns
07 AprListener™ article from a client’s perspective
06 AprPublish Asia 2015, Bangkok: “Using Data and Analytics to Develop Strategy and Increase N...
11 MarWorking smarter and harder
09 MarListener Tool Featured in E&P article
08 MarCustomer Lifetime Value: The best foundation for your acquisition, retention and distribut...
01 MarMather Economics Climbs to Top 20 in University of Georgia's Bulldog 100 List of Fastest-G...
23 FebEvaluating your expense model: Potentially a big win for your bottom line
12 FebWhat Digital Publishers are Missing with Big Data
08 FebBulldog 100 Announces 2015 Winners
02 FebHow Newspapers Can Monetize Their Digital Audience
31 JanMather launches data tool to aid pricing
26 JanActivation fees: What newspapers can learn from the services industry
15 JanKeys to Bundling Newspaper Products to Boost Revenue