About this Cookie Policy

This Cookie Policy complements the Privacy Policy by explaining how Mather Economics (“Mather Economics”, “we”, “us” and “our”) uses cookies and other similar technologies to recognize you when you visit our Website: www.mathereconomics.com. The single term “cookies” is used to refer to cookies and similar technologies.  

Please take the time to read this Cookie Policy carefully. If you have any questions or comments, you can contact us via email at dpo@mathereconomics.com. 

What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. We use cookies to ensure you get the best experience on our Website, to make our Website work, as well as to provide us with useful information about your journey on our Website. Cookies have many different features, such as allowing you to efficiently navigate between pages, remembering your preferences, and generally improving your user experience. They can also help ensure that the advertisements you see online are more relevant to you and your interests.

Besides classic cookies, we may also use similar techniques, such as flash cookies, tags, pixels, device fingerprinting, cross-device tracking, html5-local storage, javascripts, web beacons, software development kits (SDKs), etc. 

What are the different types of cookies? 

Cookies can be categorised in function of different criteria, one of which is their purpose. This will give you more information on the benefits and the results of the cookie. In that context, we distinguish the following categories:  

  • Strictly necessary cookies are essential for a website to work properly;
  • Analytical / performance cookies collect information about how you use a website (e.g. which web pages / features you access most often) and allows the website owner to improve their website;
  • Functionality cookies allow the website to remember your choices (e.g. your username, language, currency, or region) and to provide enhanced, more personalized or customized features;
  • Targeting or advertising cookies are used to deliver advertisements that are more relevant to you and your interests based on an analysis of your browsing.

As the first category of cookies are necessary for a website to function, these do not require your consent. The other categories of cookies can only be placed with your consent, which you are free to give and withdraw anytime.

How do we use cookies?

When you visit our Website, we place the following types of cookies:

Strictly necessary cookies:

Cookie name

Purpose of the cookie

Expires after

Consent

YouTube cookie used to detect whether you have accepted cookies for marketing purposes in the cookie banner

2 years

_admrla

Admiral cookie allowing you to register on our website

After the termination of your browsing session

 

Analytical / performance cookies:

Cookie name

Purpose of the cookie

Expires after

 _ga

Google Analytics cookie used to calculate visitor, session and campaign data and to keep track of the Website usage.

2 years

_gid, _gat

Google Analytics cookie used to calculate visitor, session and campaign data and to keep track of the Website usage.

1 day

_hjAbsoluteSessionInProgress

Hotjar cookie counting how many times a website has been visited by different visitors by assigning you an ID. 

1 day

_hjFirstSeen

Hotjar cookie that determines whether you have visited the website before or whether you are a new visitor on the website. 

1 day

_hjIncludedInPageviewSample

Hotjar cookie detecting whether your navigation and interactions are included in the website’s data analytics. 

1 day

_hjIncludedInSessionSample_#, _hjSession_#, _hjSessionUser_#

Hotjar cookies collecting data on your visits to the website, such as the number of visits, average time spent on the website and what pages you have read.

1 day

_hjTLDTest

Hotjar cookie registering statistical data on your behaviour on the website. Used for internal analytics by the website operator.

After the termination of your browsing session 

_sp_id.#

Snowplow cookie collecting data on your visits to the website, such as the number of visits, average time spent on the website and what pages you have read.

2 years

_sp_ses.#

Snowplow cookie collecting data on your visits to the website, such as the number of visits, average time spent on the website and what pages you have read.

1 day

_mather

Listener cookie collecting data on your visits to the website, such as the number of visits, average time spent on the website and what pages you have read.

Persistent

 

Marketing cookies:

Cookie name

Purpose of the cookie

Expires after

_awl

First-party cookie collecting data on your preferences and behavior on our Website. This information is used to make content and advertisements more relevant to you. 

After the termination of your browsing session

_gcl_au

Google AdSense cookie used for experimenting with advertisement efficiency across websites using their services. 

3 months

last_result_entry_key, yt-remote-cast-available, yt-remote-cast-installed, yt-remote-session-app, yt-remote-session-name

YouTube cookie storing your video player preferences when using an embedded YouTube video. 

After the termination of your browsing session

lidid

LiveIntent cookie which is used for marketing purposes. 

2 years

logsDatabaseV2:Vfbc67e42||#LogsRequestsStore

YouTube IndexedDB used for logging. 

Persistent

nextId

YouTube cookie used to maintain information about the next video to be played. 

After the termination of your browsing session

remote_sid

YouTube cookie which is necessary in order to implement YouTube video-content on the Website. 

After the termination of your browsing session

requests

YouTube cookie used to maintain information about the next video to be played. 

After the termination of your browsing session

skeleton.gif

adsafeprotected.com pixel which is used to deliver advertisements from YouTube advertising partners. 

After the termination of your browsing session

TESTCOOKIESENABLED

YouTube cookie used to maintain information about the next video to be played. 

1 day

VISITOR_INFO1_LIVE

YouTube cookie which tries to estimate your bandwidth on pages with integrated YouTube videos. 

180 days

YSC

YouTube cookie which registers a unique ID to keep statistics of which YouTube videos you have watched. 

After the termination of your browsing session

yt.innertube::nextId

YouTube cookie which registers a unique ID to keep statistics of which YouTube videos you have watched. 

Persistent 

ytidb::LAST_RESULT_ENTRY_KEY, yt-remote-connected-devices, yt-remote-device-id

YouTube cookie which stores your video player preferences when using an embedded YouTube video. 

After the termination of your browsing session

YtIdbMeta#databases

YouTube IndexedDB used to manage performance. 

Persistent

dot/9186

DirectMail.io pixel that helps us with lead-generation on our website. 

After the termination of your browsing session

  

How can I control cookies?

You have the right to decide whether to accept or reject specific types of cookies. You can change your cookie preferences on the cookie banner but you can also disable or delete cookies on certain browsers (e.g. Chrome, Mozilla Firefox and Safari). 

Your device may also offer you control over the use of cookies when you visit our Website. You can find out further information on cookies and how to manage them on https://www.youronlinechoices.com and https://www.allaboutcookies.org/. As we do not own, nor operate these websites, we are not responsible for any of the content on them.

To opt out from and prevent your data from being used by Google Analytics across all websites, check out the following instructions: https://tools.google.com/dlpage/gaoptout.

You are free to refuse or delete cookies anytime, but this might affect the functionalities of the Website.

 Revisions and modifications to our Cookie Policy

We may change this Cookie Policy from time to time in response to changing legal, technical and business developments. When we update our Cookie Policy, we will revise the “Last Updated” date at the top of this page and if needed, we will update our cookie banner. We encourage you to periodically review this page for the latest information on our cookie practices. 

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