Mather's 6th annual Reader Revenue Symposium recap
Every year we strive to make the Mather's Reader Revenue Symposium more exciting, more relevant and more valuable for those who attend. After 6 years, we believe we accomplished just that! Over 16 countries were represented, including Australia, United States, South Korea, New Zealand and most of Europe. It was a packed room, filled with over 125 professionals seeking for the "light bulb" moment of how to grow reader revenue.
Click link for a brief recap from our speaker session and key takeaways. Main topics included consumer revenue, business model diversification, improving the digital product value proposition and aligning the organization around strategic objectives.