Dallas, Texas
Who we are
Mather is the modern publisher's go-to strategic partner, blending deep industry expertise, advanced analytics, and AI-powered tech to supercharge revenue and ensure the sustainability of your media revenue model.
What sets us apart
Having partnered with hundreds of publishers, we have the insights into what strategies succeed and which fall short.
We apply this expertise to fast-track your success, guiding you from concept to execution with turnkey solutions to bring your vision to life.
Mather by the numbers
We proudly serve over 700
brands worldwide
brands worldwide
Managing over 6 billion dollars
in revenue
Typically achieving a 10:1 ROI
Our Solutions
Elevate Strategic Planning
Discover new avenues for growth and profitability across print and digital. Whether you need strategic guidance or hands-on support, we’ll enhance your business model by evaluating strategies, uncovering opportunities, and providing a clear, actionable roadmap.
Drive Subscriptions
Maximize revenue by targeting readers with precision. We help publishers optimize their acquisition strategies, from crafting LTV-boosting introductory offers to leveraging AI-powered paywall decisioning for total revenue optimization.
Reduce Churn
Safeguard your revenue through strategic churn management. Mather's expertise in churn dynamics, rooted in advanced predictive modeling, enables you to identify and engage at-risk subscribers before they leave.
Grow ARPU & Manage Revenue
Increase revenue and reduce churn with our data-driven pricing recommendations. Utilize our robust forecasting tools to anticipate trends, assess scenarios, and refine your pricing strategy for sustained growth.
Boost Newsroom Efficiency
Streamline newsroom operations with our AI-driven site curation and print laydown solutions, minimizing guesswork and allowing your team to focus on high-impact journalism.
Director of Digital Marketing Operations and Engagement
Chief Digital Operations Officer
Managing Director
Editor-in-Chief
VP of Consumer Revenue
Director Reader Revenue
Chief Consumer Officer
Vice-President, Audience and Circulation
Their expertise in developing econometric models to measure price elasticity and churn probability was invaluable, allowing us to make data-driven decisions confidently.
Commercial Operations Director & Enterprise Solutions
U.S Newspaper Publisher
General Manager
VP Revenue Planning & Analysis
Strategic Media Advisor
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