Sophi Site Automation
In today’s fast-paced news landscape, Sophi Site Automation empowers your newsroom by intelligently curating and positioning content to maximize impact and align seamlessly with your business goals—all with zero manual effort.
Maximize Discovery, Amplify Impact

Sophi's data-driven curation solution has been shown to boost click-through rates by 10-15%, fueling the engagement that Mather’s research finds drives 75% of a user’s likelihood to convert—empowering you to build stronger audience connections and explore new revenue opportunities.

Clicks Matter, but Revenue Rules

Sophi’s proprietary scoring algorithm goes beyond standard metrics like pageviews and clicks, evaluating each article’s true revenue potential by focusing on key outcomes like registration, acquisition, and retention—ensuring your content drives maximum business impact.

Integrate with Ease, Work with Efficiency

Sophi’s tool takes the busywork out of curation, freeing up your team to dive into high-impact projects.

And with easy override options in all Sophi newsroom tools, editors stay in control and can quickly step in for those special cases that need a personal touch.

Read Our Latest Insights

The Power of Community: Meeting User Needs to Build Lasting Value
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From Strategy to Success: Closing the Last Mile with Mather’s Managed Services
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User Needs – Beyond Pageviews
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Maximize Content Value Through Intelligent Curation

Optimize your data. We’re here to help.

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