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A Conversation with Mather: The Print to Digital Transformation (Virtual)
February 10, 2023 @ 1:00 pm - 2:00 pm
FreeA Conversation with Mather: The Print to Digital Transformation (Virtual)
REGISTER TO ATTEND
Friday, February 10 | 1:00 PM ET
Join Luke Magerko of Mather Economics, and Lisa Pistilli of MACMA, as they have a candid conversation about how magazine brands leverage data science to improve testing in pricing, subscriber acquisition, churn reduction, expense reduction, and digital engagement.
A successful print-to-digital transition requires publishers to optimize their print revenues while effectively navigating the digital world.
Bring your questions and your lunch (or coffee, tea, or water!)
SPEAKERS
- Luke Magerko, Managing Director – Strategy of Mather Economics
- Lisa Pistilli, President, MACMA
