Project Update – Mather Economics and the Google News Initiative LATAM Subscription Lab November 2019 The project is moving into the final A/B testing phase, which is expected to be … Read more
Events
The Data & AI for Media Association is pleased to announce the winners for the Global BIGGIES Awards Competition for 2019. The awards competition drew participation from the most innovative … Read more
Don’t miss this compelling program, “How Publishers Apply Predictive Analytics to Manage the Customer Lifecycle”, at the 2019 Key-Executives Mega-Conference! On the opening afternoon of the Mega-Conference, learn about the … Read more
INMA Consumer Engagement Summit By Bob Terzotis, Executive Vice President It was HOT in Miami this week! Both the outside temperature and the presentations/discussions from many, many brilliant media … Read more
Leading European and American Publishers Share Reader Revenue Insights at Symposium in Amsterdam Mather Economics was pleased to organize and sponsor the Reader Revenue Symposium held in Amsterdam during … Read more
In this deep-dive, executive seminar, Mather Economics will take you on a journey of maximizing ‘reader revenue’. We will bring together news media leaders from around the globe who will … Read more
Welcome to the 2018 Global BIGGIES Awards competition, which aims to reward media companies’ best practices in Big Data and Artificial Intelligence products and strategies around the world. NEW YORK — … Read more
October is right around the corner, and the 2017 Mather Symposium is shaping up to be the most comprehensive symposium ever! Join Mather Economics, in partnership with The Inland Press Foundation, as they bring you – The … Read more
Breakfast Session-Using Data and Analytics On June 3, Matt Lindsay will address the challenge of identifying and tapping into the right data to help publishers acquire paying customers and maximize … Read more