By Daniela Lomas, Marketing Specialist at Mather Economics October 1st, 2024 Last week, INMA gathered over 300 media leaders from 35 countries for its annual Media Innovation Week, sparking dynamic … Read more

By Katherine Ruane, Director of Strategic Marketing, and Daniela Lomas, Marketing Specialist at Mather Economics August 22nd, 2024 In an era of rapid change within the media landscape, publishers are … Read more

In unserem jüngsten Webinar zum Thema Preisgestaltung haben sich unsere Mather-Experten mit den Grundsätzen befasst, die es Verlagen ermöglichen, sich in der sich rasch verändernden Landschaft der Abonnement-Erlösmodelle zurechtzufinden. Wenn … Read more

Click here to download this session’s cheat sheet with key information In the ever-evolving media landscape, news publishers are increasingly focused on revenue sustainability. Mather’s recent industry benchmarks (stay tuned … Read more

By Matt Lindsay, CEO at Mather Economics   Mather Economics hosted the Ninth Media Revenue Symposium in Atlanta last month. We were joined by 16 CEOs of news media companies … Read more

It is never too soon to begin integrating AI in your publishing strategy, shown by publications across Germany who met for the second annual AI Day, hosted by Nordwest MedienGruppe … Read more

INMA’s 2023 Town Hall brought together hundreds of minds from around the globe of journalism to discuss how their companies could more successfully navigate digital transformation. A willingness to engage … Read more

Optimize your data. We’re here to help.

Subscribe to our newsletter!