By Ariel Burkett, VP of Global Sales and Marketing, Mather, and James Henderson, CEO and Founder, MonetizationOS AI is disrupting the economic bargain of the internet In the past twenty-five … Read more
Dynamic Paywalls
Earlier this month, Mather welcomed executive leaders from across the media industry to Dallas for the 11th Mather Symposium — two days of candid, data-driven conversations about the forces … Read more
By: Matt Lindsay, CEO, Mather In our final blog post of the year, as we have since about 2016, Mather has summarized themes from our work in 2025 and will share … Read more
By: Katherine Ruane, Director, Mather Background Founded in 1949, the Frankfurter Allgemeine Zeitung (FAZ) is one of Europe’s most respected national daily newspapers. As digital transformation accelerates across the media … Read more
By: Katherine Ruane, Director, Mather Editorial note: 🏆 In February 2026, Alma Media was named a winner of the 2026 Digiday Media Awards Europe for Best Use of AI.The … Read more
By: Katherine Ruane, Director of Strategic Marketing Background The Tampa Bay Times in Florida is the largest newspaper in the southeastern United States and a nationally recognized leader in investigative … Read more
By Ignaz van Hasselt, Director of Europe at Mather and Katherine Ruane, Director of Strategic Marketing For publishers today, turning anonymous visitors into known users isn’t just a step at … Read more
By Matt Lindsay, President and CEO, and Michael O’Neill, Founder of Sophi at Mather April 8th, 2025 Publishers face a delicate balancing act: growing their subscriber base while maximizing advertising … Read more
At the 2025 INMA Subscriptions Summit, Pete Doucette, alongside Darya Ushakova from The Philadelphia Inquirer, led an insightful seminar exploring how the Inquirer’s strategy fueled substantial growth in digital subscriptions. … Read more
By: Katherine Ruane, Director of Strategic Marketing, and Daniela Lomas, Marketing Specialist at Mather Background The Bangor Daily News (BDN) has been a trusted voice in Maine for over … Read more