How Medienhaus Aachen Unlocked Six-figure Revenue Gains with Mather’s Data-Driven Pricing Guidance    Background  With a history dating back to 1975, Medienhaus Aachen, today a Mediahuis brand, is recognized as … Read more

Atlanta, GA – July 10th 2024 – Mather Economics, a global leader in subscription revenue management, and InsurAds, a pioneer in digital advertising optimization, are thrilled to announce a new strategic … Read more

Written by: Arvid Tchivzhel, SVP of Product Joel Medford, Data Analyst and Team Lead at Mather Economics   Publishers prioritize growing and monetizing their audiences, but achieving this consistently remains … Read more

Welcome to another edition of Mather’s Employee Spotlight, where we celebrate the talented individuals who drive our success. Today, we’re delighted to feature Alasdair McKie, an integral part of our … Read more

By: Matt Lindsay, CEO and Joel Medford, Data Analyst and Team Lead at Mather Economics In a recent study, Mather Economics analyzed the performance of 118 websites for one year … Read more

In unserem jüngsten Webinar zum Thema Preisgestaltung haben sich unsere Mather-Experten mit den Grundsätzen befasst, die es Verlagen ermöglichen, sich in der sich rasch verändernden Landschaft der Abonnement-Erlösmodelle zurechtzufinden. Wenn … Read more

Welcome to a new edition of Mather’s employee spotlight, where we introduce you to the talented individuals behind Mather Economics. Today, meet Olivia Doty, a dynamic professional at Mather who … Read more

by Arvid Tchivzhel, SVP of Product at Mather Economics The perfect tech stack continues to be elusive for many publishers. How do publishers align their technical roadmap to growth and … Read more

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