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How Medienhaus Aachen Unlocked Six-figure Revenue Gains with Mather’s Data-Driven Pricing Guidance July 30th, 2024 By Katherine Ruane, Director of Marketing Strategy Editors note: As of August 1st 2024, Medienhaus … Read more
Atlanta, GA – July 10th 2024 Mather Economics, a global leader in subscription revenue management, and InsurAds, a pioneer in digital advertising optimization, are thrilled to announce a new strategic partnership. … Read more
By: Peter Doucette, Arvid Tchivzhel, Nathan Hart, Chris Mateer, and Noah Deitrick July 8th, 2024 Editor’s Note: FT Strategies recently posted a follow-up to their article, “Are Monthly Subscribers Practically … Read more
by: Arvid Tchivzhel, SVP of Product and Joel Medford, Data Analyst and Team Lead at Mather Economics May 14th, 2024 Publishers prioritize growing and monetizing their audiences, but achieving … Read more
Welcome to another edition of Mather’s Employee Spotlight, where we celebrate the talented individuals who drive our success. Today, we’re delighted to feature Alasdair McKie, an integral part of our … Read more
By: Matt Lindsay, CEO and Joel Medford, Data Analyst and Team Lead at Mather Economics June 24th, 2024 In a recent study, Mather Economics analyzed the performance of 118 websites … Read more
In unserem jüngsten Webinar zum Thema Preisgestaltung haben sich unsere Mather-Experten mit den Grundsätzen befasst, die es Verlagen ermöglichen, sich in der sich rasch verändernden Landschaft der Abonnement-Erlösmodelle zurechtzufinden. Wenn … Read more
Welcome to a new edition of Mather’s employee spotlight, where we introduce you to the talented individuals behind Mather Economics. Today, meet Olivia Doty, a dynamic professional at Mather who … Read more
by Arvid Tchivzhel, SVP of Product at Mather Economics The perfect tech stack continues to be elusive for many publishers. How do publishers align their technical roadmap to growth and … Read more