Industry Benchmarks

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Receive Mather’s insights directly in your inbox! Read More insights The State of German News Media Audiences: Download the April 2026 Benchmark InsightsREAD MOREDownload Mather’s News Media Audience Benchmarks (March … Read more

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October 13th, 2025 Organic search is eroding — and the impact runs deep. Mather’s October update on AI Overviews and News Media explores the structural declines reshaping digital distribution. Audience … Read more

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By Dustin Tetley, VP of Operations & Data Science, and Chris Mateer, Consultant News publishers around the world are rethinking how to structure introductory offers to grow their digital subscription … Read more