Receive Mather’s insights directly in your inbox! Read More insights Download Mather’s News Media Audience Benchmarks (February ’26 Update)READ MOREHow Intelligent Pricing Works Inside a Media Subscription BusinessREAD MOREFrom Defense … Read more
Audience
Receive Mather’s insights directly in your inbox! Read More insights Download Mather’s News Media Audience Benchmarks (February ’26 Update)READ MOREHow Intelligent Pricing Works Inside a Media Subscription BusinessREAD MOREFrom Defense … Read more
Receive Mather’s insights directly in your inbox! Read More insights Download Mather’s News Media Audience Benchmarks (February ’26 Update)READ MOREHow Intelligent Pricing Works Inside a Media Subscription BusinessREAD MOREFrom Defense … Read more
Receive Mather’s insights directly in your inbox! Read More insights Download Mather’s News Media Audience Benchmarks (February ’26 Update)READ MOREHow Intelligent Pricing Works Inside a Media Subscription BusinessREAD MOREFrom Defense … Read more
Director of Mather Economics, Madelin Zwingleberg, will be speaking at 360 Media Alliances’ Publishing Audience & Advertising Summit in St. Louis on May 19-20. CLICK HERE TO LEARN MORE. 2022 … Read more
by Matt Lindsay July 2021 | 4 min read DOWNLOAD ARTICLE SUMMARY: News publishers need to understand what their audience is reading and capture data across all aspects of their … Read more
By Matt Lindsay and Matthew Lulay | 12 April 2021 INMA Satisfying Audiences Blog Subscription yield management, which includes pricing strategy as well as tactics related to audience revenue growth, … Read more
For small to mid-sized media companies looking to supercharge their digital subscriptions. VIEW WEBINAR RECORDING Mather Economics has developed digital subscription services that blend strategic consulting, digital data gathering using Listener™, audience & … Read more
By Matt Lindsay, President & Arvid Tchivzhel, Managing Director of Digital Services February 2021 DOWNLOAD PDF Four Ways to Strengthen your Retention Strategy The best retention tactic for a subscriber … Read more
Magazine Media are in the throes of building, expanding and optimizing their reader revenue businesses. Some magazine companies and many news media companies are already driving millions of dollars in … Read more