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Mather
  • 2026 Mather Symposium
  • How we help
    • The Sophi Paywall
    • Mather Activation Platform
    • Elevate Your Strategic Planning
      • 2026 Strategy Accelerator
      • Business Diagnostics
      • Advertising Profitability Analysis
    • Drive Subscriptions
      • The Sophi Paywall
      • Offer Optimization
      • Sophi Dynamic Paywall Engines
    • Reduce Churn
      • Subscriber Churn Management
    • Grow ARPU & Manage Revenue
      • Intelligent Pricing
      • Revenue & Demand Forecasting
    • Boost Newsroom Efficiency
      • Sophi Site Automation
      • Sophi Print Automation
      • Content and Audience Insights
    • Fractional Leadership
  • Insights
  • About Us
    • About Sophi
    • Our Team
    • Careers
  • GET STARTED

revenue

December 18, 2025December 11, 2025 by Katie Ruane

By: Matt Lindsay, CEO, Mather  In our final blog post of the year, as we have since about 2016, Mather has summarized themes from our work in 2025 and will share … Read more

Categories AI, Blogs, Featured, Subscription Pricing Strategy Tags AI, Dynamic Paywalls, monetization, Pricing, revenue, yield management
December 8, 2025December 3, 2025 by Katie Ruane

By: Matt Lindsay, CEO, Mather  In an interview at the 2025 INMA European News Media Conference, Peter Vandermeersch, CEO of Mediahuis Ireland, emphasized that the news industry must evolve faster … Read more

Categories Blogs, Featured, Subscription Pricing Strategy Tags Pricing, revenue, yield management
November 5, 2025October 31, 2025 by Katie Ruane

By: Matt Lindsay, CEO, Mather  In an interview at the 2025 INMA European News Media Conference, Peter Vandermeersch, CEO of Mediahuis Ireland, emphasized that the news industry must evolve faster … Read more

Categories Blogs, Featured, Subscription Pricing Strategy Tags Pricing, revenue, yield management

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