by Arvid Tchivzhel, SVP of Product at Mather Economics The perfect tech stack continues to be elusive for many publishers. How do publishers align their technical roadmap to growth and … Read more

By: Arvid Tchivzhel, Senior Vice-President of Product TLDR • In late 2023, digital subscribers surpassed print subscribers in the US news media industry, signaling a pivotal moment for publishing leaders. … Read more

Mather: News & Events January 11, 2023  |  2 minute read The Media Revenue Symposium is Back— Live in Atlanta, March 2023! New year, new events! It’s time to register you … Read more

By Matt Lindsay, President of Mather Economics December 2022 | 4-min read Lower site traffic, and dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends) It’s fair … Read more

  These levers, relationships impact the lifetime value North Star SUMMARY: Media decision-makers should quantify monthly start volume based on paywall settings, price elasticity, and churn. By Nick Truitt, Arvid Tchivzhel … Read more

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