2023 in review and expectations for 2024 Written by: Matt Lindsay 2023 has been “the year of AI” as news media companies digested the impact of generative AI models and … Read more

Increasing Digital ARPU, a necessity for News Publishers Subscription revenue is the primary revenue stream for most news publishers and maintaining subscription revenue and operating margins through the transition from … Read more

Digital newspaper reader

Product bundling is top of mind for many publishers as they seek to grow digital subscription revenue with additional products. Combining products into bundles and pricing those bundles are important … Read more

Mather: News & Events January 11, 2023  |  2 minute read The Media Revenue Symposium is Back— Live in Atlanta, March 2023! New year, new events! It’s time to register you … Read more

By Matt Lindsay, President of Mather Economics December 2022 | 4-min read Lower site traffic, and dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends) It’s fair … Read more

Is your print pricing strategy too aggressive? [featured in INMA Satisfying Audience Blog] By Peter Doucette, Senior Managing Director, Strategy, and Matt Lindsay, President September 29, 2022 | 3-min read … Read more

Optimize your data. We’re here to help.

Subscribe to our newsletter!