A masterclass led by IQ Media June 2nd, 2025 Are you looking to grow your subscription business? It starts with two levers: acquiring more subscribers—and increasing the value of each … Read more
European Market Insights
By Ignaz van Hasselt, Director of Europe at Mather and Katherine Ruane, Director of Strategic Marketing For publishers today, turning anonymous visitors into known users isn’t just a step at … Read more
By: Katherine Ruane, Director of Strategic Marketing at Mather Many publishers across Europe have made meaningful progress toward digital revenue growth. Pricing strategies have evolved, internal teams are more aligned, … Read more
By Guest Contributor: Lennart Schneider, Strategy Consultant, Podcast Host and Newsletter Editor at Subscribe Now and Katherine Ruane, Director of Strategic Marketing at Mather Meet Lennart Schneider: Newsletter Pro, Engagement … Read more
By Guest Contributor: Lars K Jensen, Audience Development Lead in Berlingske Media January 14th, 2025 The media industry has a history of chasing hyped-up terms in its own way, … Read more