Mather Insights and News

Arvid Tchivzhel Audience Analytics Blog Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Events Featured Intelligent Paywall Liesbeth Nizet Luke Boutwell Luke Magerko Madelin Zwingelberg Magazine Malcolm Netburn Market Based Pricing Strategy Matt Lindsay Media Mix Modeling Peter Doucette Premium Content Subscription Pricing Strategy
11 JanMeet the Speakers—2023 Mather Revenue Symposium

03 MayMather announces new additions to the senior management team

Blog Featured Madelin Zwingelberg Market Based Pricing Strategy Matthew Lulay Presentation Publication Revenue / Demand Forecasting Subscription Pricing Strategy
15 OctEvaluating and Evolving Print Frequency

Featured Madelin Zwingelberg Market Based Pricing Strategy Matt Lindsay Matthew Lulay Newsletter Revenue / Demand Forecasting
10 SepQ&A Follow Up Report: Evaluating Print Delivery Days

02 SepPandemic Prompts Evaluation of Print Delivery Days – America’s Newspapers Webinar

Content Analytics Featured Madelin Zwingelberg Matthew Lulay Newsletter Revenue / Demand Forecasting White Paper
30 JulForecasting the Impact of Print Delivery Day Reductions

03 JunGetting to Know Your Audience: Mobile App Subscription Analytics

19 AprMBP: Gaining Revenue Yield Without Raising Your Top Rate