Events

August 22, 2024March 29, 2023 by Mather Economics

Previously featured in Local Media Association | News By Apryl Pilolli March 28, 2023 Nancy Lane, CEO of Local Media Association, speaks during the Pulse of the Media Industry session … Read more

August 22, 2024April 4, 2022 by Mather Economics

Optimize + Monetize your Digital Content Strategy; Stop counting page views and focus on what matters. REVENUE! Join Mather Economics for our online Content Strategy Forum along with leading global … Read more

August 22, 2024September 21, 2020 by Mather Economics

Published Sep 17, 2020 Google News Initiative Press Release Since launching the Google News Initiative in 2018, we’ve worked with news organizations of all sizes as they’ve adapted to the … Read more

August 22, 2024April 27, 2020 by Mather Economics

Click here to listen to recording On Friday, April 24th, Mather Economics discussed the most recent benchmarks and best practices for increasing subscription revenue during the current crisis. The webinar … Read more

August 22, 2024April 14, 2020 by Mather Economics

During these challenging times, it’s crucial to help those in your community. As part of our continued support and collaboration with Community Assistance Center, Mather Economics donated homemade protective … Read more

August 22, 2024April 8, 2020 by Mather Economics

Reader Revenue Blog INMA 7 April 2020 By Grzegorz Piechota As countries throughout the world move through different phases along the COVID-19 trajectory, so does the bump news media … Read more

August 22, 2024April 1, 2020 by Mather Economics

COVID-19 Driving Digital News Subscriptions By Jon Gingerich, senior editor of O’Dwyer’s monthly magazine Tue., Mar. 31, 2020 The coronavirus (COVID-19) pandemic has driven a strong increase in digital news consumption, … Read more

August 22, 2024March 31, 2020 by Mather Economics

Article Posted on March 31, 2020 COMMENTARY Digital News Subscriptions Grow During COVID-19 Crisis by Rob Williams The coronavirus pandemic has caused advertising demand to plummet, though digital subscriptions have jumped … Read more

August 22, 2024March 27, 2020 by Mather Economics

Full Article INMA Satisfying Audiences Blog March 2020 By Matt Lindsay and Arvid Tchivzhel Mather Economics is working with many publishers on digital audience and content analytics. We have prepared … Read more

August 22, 2024October 3, 2019 by Mather Economics

Satisfying Audiences Post 01 October 2019 By Matt Lindsay Last week Mather Economics and INMA hosted the Reader Revenue Symposium in Hamburg during the Media Innovation Week. It was the … Read more