Mather’s econometric expertise and industry experience helps lotteries improve profitability through payout level and prize structure optimization, retailer segmentation, and inventory management.
Our team leverages econometric techniques to calculate a profit-maximizing payout level for instant games and the right mix of prize tiers within a game. We also identify the forces driving sales and quantify the impact of each of those drivers and help reduce sellouts and returns by providing an accurate forecast of tickets sales.
Vice President, Chief Revenue Officer
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