Insights, news & events

09 DecElevating Propensity Modelling With AI-Powered Precision: How FAZ Unlocked a New Phase of Growth

03 DecRethinking Digital Pricing: Why Publishers Are Moving Beyond One-Size-Fits-All Strategies

31 OctRethinking Digital Pricing: Why Publishers Are Moving Beyond One-Size-Fits-All Strategies

22 OctDriving Retention Through Engagement: Insights from Tyler Pisani of The Spokesman-Review

20 AugEssential Insights for Publishers: Download the Q2 2025 U.S. Subscription Benchmarking Report

15 JulUnlocking Sustainable Growth: How Local News Publishers Can Use Mather’s Subscription Proficiency Index (SPI) to Scale Digital Subscriptions

04 JulThree Publishers, One Smart Paywall Strategy: How Sophi’s AI Is Powering Subscription Growth

28 MayPrecision That Pays Off: How The Tampa Bay Times Achieved a 74% Lift in Paywall Subscriptions with Sophi’s Dynamic Paywall Engine
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How to Succeed in the Relationship Economy
In our changing consumer landscape, it’s not enough to produce an outstanding product or service. Organizations must grow valuable relationships with customers to successfully bridge the gap between data and customer experience.
Written by Matt Lindsay, Ph.d, President, this book contains practical examples and takes a refreshing look at how small and large businesses can harness the power of data and gain deep insights into customer needs. It is available in English, Dutch and German.

Unlock the power of your data



















