Mather Insights and News
20 MarHarnessing Intelligent Print Pricing to Fuel Digital Maturity
29 FebLeveraging AI-powered paywall engines to drive publisher sustainability
05 FebAscending the data maturity pyramid: A strategic imperative for news publishers
31 JanIn the spotlight - Madelin Zwingelberg
31 JanAI Day: AI's Transformative Impact on the media industry
11 DecHow to evaluate the success of your subscription model (before optimizing)
20 NovMather and Poool partner to maximize audience conversion to subscription & membership
21 SepIn the spotlight - Get to know Alicia Queen
11 SepIncreasing Digital ARPU, a necessity for News Publishers
18 JunHow Data Analytics Will Drive Revenue Streams in the Magazine Publishing Industry
Arvid Tchivzhel Blogs Case Study Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Events Featured Intelligent Paywall Magazine Market Based Pricing Strategy Peter Doucette Premium Content
31 MarFour core themes emerging from the Mather Symposium
Blogs Events Featured Liesbeth Nizet Market Based Pricing Strategy Peter Doucette Subscription Pricing Strategy
15 MarOur key takeaways of the INMA Digital Subscription Summit
Audience Analytics Case Study Content Analytics Featured Peter Doucette Subscription Pricing Strategy
06 FebMedia businesses to focus on these core strategies for revenue growth
Blogs Content Analytics Customer Acquisition Customer Lifetime Value Events Featured Intelligent Paywall Lottery & Gaming Matt Lindsay Subscription Pricing Strategy
31 JanMatt Lindsay relies on relationships in a changing industry
Bob Terzotis Events Featured Magazine Market Based Pricing Strategy Matt Lindsay Premium Content Subscription Pricing Strategy
16 JanFuture of Media for 2023 & Beyond
Arvid Tchivzhel Audience Analytics Blogs Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Events Featured Intelligent Paywall Liesbeth Nizet Luke Boutwell Luke Magerko Madelin Zwingelberg Magazine Malcolm Netburn Market Based Pricing Strategy Matt Lindsay Media Mix Modeling Peter Doucette Premium Content Subscription Pricing Strategy
11 JanMeet the Speakers—2023 Mather Revenue Symposium
Arvid Tchivzhel Audience Analytics Blogs Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Environmental Economics Featured Intelligent Paywall Liesbeth Nizet Luke Magerko Market Based Pricing Strategy Matt Lindsay Peter Doucette Premium Content Subscription Pricing Strategy
09 JanLower site traffic, dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends)
Blogs Case Study Featured Luke Magerko Magazine Malcolm Netburn Matt Lindsay Subscription Pricing Strategy
17 NovFIPP webinar featuring TIME + Mather: Optimizing Subscription Pricing Analytics
Arvid Tchivzhel Audience Analytics Case Study Featured Intelligent Paywall Magazine Subscription Pricing Strategy
17 NovFrom Print to Digital: Managing the Economics of Media Change
Arvid Tchivzhel Audience Analytics Featured Magazine Market Based Pricing Strategy Matt Lindsay Peter Doucette
16 NovMather Economics predictions and latest Benchmarking Reports
07 NovTurn inflation into an opportunity to advance your strategic pricing agenda
Blogs Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matt Lindsay Peter Doucette Peter Doucette Subscription Pricing Strategy
30 SepPrint subscription pricing strategy aggressiveness depends on print runway
Blogs Bob Terzotis Customer Lifetime Value Featured Luke Magerko Magazine Malcolm Netburn Subscription Pricing Strategy
20 SepThe Data is in: The Industry Will Be All Right
06 SepMather expands global footprint with new office opening in Belgium
Blogs Bob Terzotis Churn Modeling Customer Acquisition Customer Lifetime Value Featured Wine Wine Analytics
30 AugWine Industry Sales Symposium Recap
30 Aug3 data science use cases demonstrate news publisher monetization options
22 AugWAN-IFRA survey says publishers are increasing print prices
Blogs Customer Acquisition Customer Lifetime Value Intelligent Paywall Inventory Optimization Subscription Pricing Strategy
27 JulResearch: consumer spending on subscriptions are likely to remain steady
26 JulData Uncorked: July Edition Newsletter
Customer Lifetime Value Featured Luke Magerko Magazine Malcolm Netburn Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
05 JulMather Economics Announces Malcolm Netburn to Join Advisory Board
Arvid Tchivzhel Audience Analytics Customer Acquisition Intelligent Paywall Market Based Pricing Strategy Revenue / Demand Forecasting
20 Jun3 case studies show how offer optimization can grow readers, revenue
Bob Terzotis Case Study Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Featured Newsletter Wine Wine Analytics
02 JunA Step-by-Step Guide to Minimizing Churn
01 JunEmployee spotlight featuring Rebekah Day
Audience Analytics Bob Terzotis Churn Modeling Customer Lifetime Value Featured Magazine Market Based Pricing Strategy Subscription Pricing Strategy
31 May3 challenges and opportunities in media publishing and magazines in 2022
17 MayAre you ready to optimize and monetize your digital subscriptions?
Arvid Tchivzhel Audience Analytics Blogs Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay
03 MayHow to measure tradeoffs in your go-to-market offers
Arvid Tchivzhel Blogs Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Subscription Pricing Strategy
14 AprLifetime Value as the North Star to Optimize Your Go-to-Market Offers
Churn Modeling Featured Market Based Pricing Strategy Revenue / Demand Forecasting Russel Ramtahal Subscription Pricing Strategy Wine Wine Analytics
11 AprEmployee Spotlight featuring Russell Ramtahal
Bob Terzotis Environmental Economics Featured Inventory Optimization Matthew Lulay Russel Ramtahal Wine Wine Analytics
11 AprFeaturing new wine partner: Villa Creek Cellars
Bob Terzotis Featured Inventory Optimization Matthew Lulay Revenue / Demand Forecasting Wine Wine Analytics
11 AprNew wholesale dashboard designed for inventory management
Arvid Tchivzhel Customer Lifetime Value David Clinch Featured Luke Magerko Magazine Market Based Pricing Strategy Subscription Pricing Strategy
04 AprMonetize your content! Register for Online Event April 20th
Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Subscription Pricing Strategy Ukraine
18 MarResearch shows difference in COVID, Ukraine news engagement
26 FebAccess Mather’s Premier Audience Benchmark Report
24 FebMather Economics and MPP Global partners on eSuite platform
Arvid Tchivzhel Blogs Content Analytics Featured Intelligent Paywall Magazine Subscription Pricing Strategy
17 FebData expert Luke Magerko discusses the future of media monetization
17 FebPremium content models, customer lifetime value add necessary layer to monetization strategies
Audience Analytics Case Study Featured Intelligent Paywall Katherine Ruane Subscription Pricing Strategy
10 FebAn inside look at a registration wall launch
Blogs David Clinch Featured Market Based Pricing Strategy Media Mix Modeling Subscription Pricing Strategy
28 JanNews from the media revenue intelligence expert
27 JanGoogle News Initiative Partners with Medill and Mather on Groundbreaking Local Newsroom Tool
26 JanGet to know Katie Ruane, an expert in growing digital revenue
Blogs Bob Terzotis Customer Lifetime Value Featured Matthew Lulay Subscription Pricing Strategy Wine
07 JanMeet one of our newest wine partners, Epoch Estate Wines
Featured Ian Fitton Luke Boutwell Market Based Pricing Strategy Matt Lindsay Matthew Lulay Subscription Pricing Strategy
02 JanApplied Research Drives Efficiency Gains in Pricing Strategies
07 DecBrand awareness positively affects sales and retention
Audience Analytics Blogs Content Analytics Customer Acquisition Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Uncategorized
05 NovMather’s Benchmark reports shed light on recent media trends, insights
20 OctPutting the Cork on Club Member Churn
Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Featured Intelligent Paywall Matt Lindsay Subscription Pricing Strategy
05 OctImpact from Subscriber-Only (Premium) Content
08 SepProduction Planning Tool Gives Wineries Ability to Dynamically Plan for Future Releases
26 AugE-Edition Engagement a Leading Indicator for Print to Digital Conversions
Audience Analytics Bob Terzotis Churn Modeling Customer Acquisition Matthew Lulay Revenue / Demand Forecasting Subscription Pricing Strategy Wine
12 AugEvaluate the Price Elasticity With Each Varietal
Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Matthew Lulay Revenue / Demand Forecasting Subscription Pricing Strategy Wine
12 AugDTC “Micro Campaign” Tools
12 AugCOMMON QUESTIONS & EXPERT ANSWERS
Arvid Tchivzhel Blogs Customer Lifetime Value Featured Market Based Pricing Strategy Matt Lindsay Revenue / Demand Forecasting Subscription Pricing Strategy
06 AugSustainable Digital Business Models for Newspapers
14 JulNew Tool Takes DTC to the Next Level
Audience Analytics Churn Modeling Content Analytics Featured Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
12 Jul7 Best Practices for News Publisher Sustainability
Arvid Tchivzhel Blogs Customer Lifetime Value Featured Matt Lindsay Publication Uncategorized White Paper
07 JulPress Release: GNI LATAM Subscriptions Lab Report
Arvid Tchivzhel Audience Analytics Blogs Briana Garcia Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
07 JulImprove conversion volume and revenue with targeted promo offers
Arvid Tchivzhel Audience Analytics Blogs Content Analytics Featured Intelligent Paywall Matt Lindsay
07 JunInsights from the LATAM GNI Subscription Labs
01 JunEverglades restoration enhances water quality and benefits Florida’s real estate industry
27 MayUGA Alumni Spotlight: Matt Lindsay - Grape Expectations
Audience Analytics Blogs Churn Modeling Featured Inventory Optimization Matt Lindsay Matthew Lulay White Paper Wine
19 MayMetrics that Matter: Quantifying the Right KPIs to Measure Campaign Effectiveness
13 MayMather Economics Media Market Performance Report
12 MayE&P: Digital Newspaper Subscriptions Will Exceed Print By 2027
06 MayDigital Audience Benchmarking Report
Audience Analytics Bob Terzotis Content Analytics Customer Lifetime Value Dustin Tetley Featured Healthcare Matt Lindsay Matthew Lulay Presentation Subscription Pricing Strategy
06 MaySubscriber Benchmarking Report Release
04 MayRiding the Wave of Subscription Demand during a News Cycle
03 MayMather announces new additions to the senior management team
Audience Analytics Blogs Featured Market Based Pricing Strategy Matt Lindsay Matthew Lulay Publication Subscription Pricing Strategy
13 AprBenchmarks show importance of news subscriber yield management
12 AprDepletion Optimization: Pricing and Inventory Management Drives Profitability for Wineries’ DtC Businesses
Bob Terzotis Customer Acquisition Customer Lifetime Value Matthew Lulay Subscription Pricing Strategy Wine
30 MarTestimonial from DuCard Vineyards
Customer Lifetime Value Dustin Tetley Featured Magazine Market Based Pricing Strategy Matt Lindsay Matthew Lulay Media Mixed Modeling Revenue / Demand Forecasting Sporta Subscription Pricing Strategy
24 MarAnnouncement: Mather Economics Symposium
Bob Terzotis Churn Modeling Customer Acquisition Customer Lifetime Value Matt Lindsay Matthew Lulay Publication White Paper Wine
22 MarWine + Data: FAQs
01 MarMedill & Mather Present the Subscriber Engagement Index
23 FebZephr: The Best-of-Breed Technology Series | Mather Economics
Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
09 FebNew Digital Subscription Services Offering Webinar
09 FebTrends in Retention by Customer Segment
Arvid Tchivzhel Audience Analytics Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value Magazine Matt Lindsay Publication Subscription Pricing Strategy
29 JanDigital Media Subscription Master Class Series - Acquisition, Engagement and Retention
22 JanLocal Media Group Teams With Mather On Subscription Services
19 JanLMC and Mather Economics Announce Partnership on Digital Subscription Services
14 JanPress Release: Medill Subscriber Engagement Index Platform
Arvid Tchivzhel Audience Analytics Blogs Brandon Williams Churn Modeling Content Analytics Featured Matt Lindsay Matthew Lulay Publication Subscription Pricing Strategy
04 Jan11 Audience Insights Remembered from 2020
18 DecLocal News Outlets Boost Digital Subscriptions by About 50% in a Year
14 DecSupporting the Healthcare Industry: Tracking Growth Over Time with Celeration Charts
03 Dec5 lessons from 5 years of transformation at Belgium’s Mediahuis
01 DecNRC grew subscriptions by 25,000 in the past year, reaching record numbers
30 NovSpecial Report - 2020 Election Coverage Insights
Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Matt Lindsay Newsletter Publication Uncategorized
23 NovCustomer Churn Prediction and Mediation
Audience Analytics Content Analytics Featured Matt Lindsay Revenue / Demand Forecasting Subscription Pricing Strategy
19 NovExpressly Speaking episode 5 - Featuring Matt Lindsay, President of Mather Economics
19 NovPrograma de Crecimiento Digital GNI - Spanish
19 NovBuilding a Successful Subscription Model in Asia-Pacific - Expert Panel
18 NovReestablishing our journalistic value: Publishers make more of their exclusive subscriber content
13 NovTwo Major Industry Players Join Medill’s New Subscriber Index
29 OctMaximizing Long-Term Audience Revenue
Audience Analytics Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Newsletter Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
22 OctMedia Reader Revenue Master Class Series
Blogs Featured Madelin Zwingelberg Market Based Pricing Strategy Matthew Lulay Presentation Publication Revenue / Demand Forecasting Subscription Pricing Strategy
15 OctEvaluating and Evolving Print Frequency
08 OctWine Club Member Optimization
01 OctRestoring America's Everglades
Arvid Tchivzhel Audience Analytics Blogs Brendan Meany Featured Matt Lindsay Subscription Pricing Strategy
18 SepCOVID-19 Benchmarks - Insights and Implications
Audience Analytics Blogs Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matthew Lulay Subscription Pricing Strategy White Paper
11 SepMonetize your Digital Audience
Featured Madelin Zwingelberg Market Based Pricing Strategy Matt Lindsay Matthew Lulay Newsletter Revenue / Demand Forecasting
10 SepQ&A Follow Up Report: Evaluating Print Delivery Days
02 SepPandemic Prompts Evaluation of Print Delivery Days – America’s Newspapers Webinar
Arvid Tchivzhel Audience Analytics Blogs Customer Lifetime Value Featured Matt Lindsay Publication White Paper
01 SepWhat is the Value of Knowing a Reader?
28 AugHVAC Webinar - Improving Profitability for Contractors
13 AugOptimizing Advertising Spend with Media Mix Modeling
12 AugThe Economics of DtC Wine Pricing
Content Analytics Featured Madelin Zwingelberg Matthew Lulay Newsletter Revenue / Demand Forecasting White Paper
30 JulForecasting the Impact of Print Delivery Day Reductions
Arvid Tchivzhel Blogs Content Analytics Dustin Tetley Featured Matt Lindsay Matthew Lulay Presentation Publication Uncategorized
25 JunCOVID-19: Insights and Recommendations for Growing Subscription Revenue and Customer Lifetime Value
Customer Lifetime Value Dustin Tetley Market Based Pricing Strategy Matt Lindsay Matthew Lulay Presentation
22 JunSubscriber Price Optimization - Intelligent Pricing
11 JunSegment customers by churn risk, price elasticity for long-term profitability
28 AprResearch highlights 7 digital subscription best practices
02 AprFinding Stability During Times of Crisis and Risk
02 AprDigital Subscription Benchmarks, Best Practices During COVID-19 Pandemic
26 MarCOVID-19: Early Subscription Insights & Considerations for Business Continuity
20 MarPrice elasticity tests yield revenue opportunities for publishers
Arvid Tchivzhel Audience Analytics Customer Acquisition Featured Matt Lindsay Subscription Pricing Strategy White Paper
20 MarUser engagement, environment are key inputs driving propensity to subscribe
12 MarTrends that help publishers acquire and retain digital subscribers
18 FebCómo los Muros de Pago Inteligentes maximizan los ingresos totales digitales
15 JanMather Economics Digital Use-Cases
Arvid Tchivzhel Audience Analytics Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Dustin Tetley Featured Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Matt Lindsay Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
15 JanMather Economics Company Brochure
17 OctHow Intelligent Paywalls Maximize Total Digital Revenue
03 JunGetting to Know Your Audience: Mobile App Subscription Analytics
Arvid Tchivzhel Audience Analytics Content Analytics Customer Lifetime Value Intelligent Paywall Matt Lindsay White Paper
10 AprDallas Morning News: Building a Data-Driven Newsroom
Customer Lifetime Value Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy White Paper
04 AprSubscription renewal price increases: Time is on your side
11 MarHow does Listener Compare to other Analytic Platforms?
21 FebBuild a Successful Propensity Model to Grow Revenue
12 NovStrategic Advertising Practices within the Media Industry
10 OctPricing Case Study: Analyzing the Impact of Dynamic Pricing vs. Traditional Step-Up Programs
Blogs Brendan Meany Churn Modeling Customer Lifetime Value Ian Fitton Newsletter Publication White Paper
13 AugLarge Publishers Leverage Customer Service Reporting and A/B Testing to Enhance Pricing Initiatives
Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Media Mixed Modeling Newsletter
22 MayNews Product Innovation & Data-Based Acquisition Strategies Will Transform the Media Industry
19 AprMBP: Gaining Revenue Yield Without Raising Your Top Rate
04 AprWhat's your digital ROI? Is a paywall right for you?
26 FebMaintaining Circulation Volume through Churn Risk Reduction
26 FebMass Personalization is the Future of Journalism
10 DecDigital Benchmarking: Audience Metrics
24 AugCustomer Lifetime Value: Understanding the Value of Your Current Customers & Identifying Which Prospects You Really Want
16 JulUnderstanding Customer Behavior and Demographic Data Key to Driving DIgital Strategies
16 Jul2014 Mather Symposium "Leveraging Technology in Budgeting & Forecasting Subscriber Revenue"
16 Jul2014 Mather Symposium "CLV: What is your relationship worth?"