18 SepCOVID-19 Benchmarks - Insights and Implications

11 SepMonetize your Digital Audience

10 SepQ&A Follow Up Report: Evaluating Print Delivery Days

02 SepPandemic Prompts Evaluation of Print Delivery Days – America’s Newspapers Webinar

01 SepWhat is the Value of Knowing a Reader?

28 AugHVAC Webinar - Improving Profitability for Contractors

25 AugFIPP Reader Revenue Master Class Series Webinar - Acquisition

13 AugOptimizing Advertising Spend with Media Mix Modeling

12 AugThe Economics of DtC Wine Pricing

30 JulForecasting the Impact of Print Delivery Day Reductions

25 JunCOVID-19: Insights and Recommendations for Growing Subscription Revenue and Customer Lifetime Value

22 JunSubscriber Price Optimization - Intelligent Pricing

11 JunSegment customers by churn risk, price elasticity for long-term profitability

28 AprResearch highlights 7 digital subscription best practices

02 AprFinding Stability During Times of Crisis and Risk

02 AprDigital Subscription Benchmarks, Best Practices During COVID-19 Pandemic

30 MarMather Economics - Wine Club Member Optimization

26 MarCOVID-19: Early Subscription Insights & Considerations for Business Continuity

20 MarPrice elasticity tests yield revenue opportunities for publishers

20 MarUser engagement, environment are key inputs driving propensity to subscribe

12 MarTrends that help publishers acquire and retain digital subscribers

18 FebCómo los Muros de Pago Inteligentes maximizan los ingresos totales digitales

15 JanMather Economics Digital Use-Cases

15 JanMather Economics - Company Overview

15 JanMather Economics Company Brochure

17 OctHow Intelligent Paywalls Maximize Total Digital Revenue

03 JunGetting to Know Your Audience: Mobile App Subscription Analytics

09 MayIntelligent Paywall™ Case Study

10 AprDallas Morning News: Building a Data-Driven Newsroom

04 AprSubscription renewal price increases: Time is on your side

11 MarHow does Listener Compare to other Analytic Platforms?

21 FebBuild a Successful Propensity Model to Grow Revenue

12 NovStrategic Advertising Practices within the Media Industry

10 OctPricing Case Study: Analyzing the Impact of Dynamic Pricing vs. Traditional Step-Up Programs

13 AugLarge Publishers Leverage Customer Service Reporting and A/B Testing to Enhance Pricing Initiatives

22 MayNews Product Innovation & Data-Based Acquisition Strategies Will Transform the Media Industry 

19 AprMBP: Gaining Revenue Yield Without Raising Your Top Rate

04 AprWhat's your digital ROI? Is a paywall right for you?

26 FebMaintaining Circulation Volume through Churn Risk Reduction

26 FebMass Personalization is the Future of Journalism

30 JanWhat is Your Long-Run Level of Print Circulation?

30 JanSubscriber Acquisition Strategies

30 JanMather Insights – January 2018

10 DecDigital Benchmarking: Audience Metrics

30 NovMather Insights – Nov 2017

30 NovPaywall Conversion

30 NovThe Publisher's Dilemma

31 OctThe 2017 Mather Symposium: Recap

31 OctMather Insights - Oct 2017

31 OctEvaluating Your Expense Model

20 OctDallas Morning News - Presentation

20 OctMather Economics - metricsXchange - Presentation

20 OctPubWise - Presentation

20 OctINWEGO - Presentation

20 OctMather Economics - Digital Revenue Optimization - Presentation

20 OctMather Economics - Customer Service Audit - Presentation

20 OctFairfax Media NZ - Presentation

20 OctMather Economics - Churn Modeling - Presentation

20 OctMarketing G2 & Philadelphia Media Network - Presentation

20 OctInland Press Association - Presentation

20 OctBoston Globe Media - Presentation

20 OctDev/Con Detect - Presentation

20 OctMather Economics - Digital Audience & Content Strategy - Presentation

20 OctUniv. of Oxford/Harvard Business School - Presentation

28 SepMather Insights - September 2017

28 SepCall Center Analytics & Revenue Yield: The Missing Link

28 SepTargeting a Custom Audience

28 SepDigital Benchmarking

24 AugAn Introduction to Utilizing Benchmark Data

24 AugCustomer Lifetime Value: Understanding the Value of Your Current Customers & Identifying Which Prospects You Really Want

18 AugMonetising Audience Data: Media's New Business Model

19 OctVindicia Presentation

19 OctDigital Who Presentation

19 OctMather - New Media ROI Presentation

19 OctFTI Consulting Presentation

19 OctMcClatchy Presentation

19 Oct2016 Mather Symposium - Listener in Action Presentation

19 OctOahu Publications, Inc. Presentation

19 OctNewsday Presentation

19 OctINMA Presentation

19 Oct2016 Mather Symposium - NRC Presentation

16 JulNew Revenue Ideas-Why Events Make Sense

16 JulNew Revenue Ideas-Innovation

16 JulNew Revenue Ideas-Smartphone Marketing

16 JulBenchmarking the New Business Model: Focus on Audience and New Revenue

16 JulRevitalizing a Signature Benchmarking Service

16 JulOpening Session

16 JulWalton Foundation

16 JulMather Benchmarking Program for Newspapers

16 JulCustomer Lifetime Value (CLV) For Newspapers

16 JulComprehensive econometric model to optimize digital ad revenue

16 JulBest practice and strategy for handling digital content

16 JulIncrease ad revenue without causing advertising volume losses

16 JulThe Mather yield management program that maximizes operating margins

16 JulNew Revenue Ideas-Specialty Content

16 JulUnderstanding Customer Behavior and Demographic Data Key to Driving DIgital Strategies

16 JulMather Process

16 Jul2014 Mather Symposium "Leveraging Technology in Budgeting & Forecasting Subscriber Revenue"

16 JulCustomer Lifetime Value: What is Your Relationship Really Worth?

16 Jul2014 Mather Symposium "CLV: What is your relationship worth?"

16 JulCreating Audience Loyalty

16 JulSimple Strategies to a Powerful Loyalty Solution You Can Monetize

16 JulProgrammatic Advertising: Separating the Facts and Fiction

16 JulNew Trends in Leveraging Customer Data to Drive Business Strategies

16 JulWhat's the key to boosting newspaper profitability?