Mather: News & Insights
March 31, 2023
5-min read

 


Get up to speed with a quick recap from last week’s Mather Economics Media Revenue Symposium and focus on these four core themes to build a ‘next-level’ media organization.

The Mather Economics 2023 Media Revenue Symposium saw over 200 leaders come together to experience three days of over 40 inspirational speakers from North America’s most prominent news media, magazine, and DTC (Direct to Consumer) subscription brands. We share our perspective on this year’s Symposium’s central themes and implications for news media companies.

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Mather Economics | 15 March 2023 News & Events Last week, the INMA Digital Subscription Summit brought together publishers to discuss the latest trends in digital subscription growth. Mather Economics … Read more

Mather: News & Events January 11, 2023  |  2 minute read The Media Revenue Symposium is Back— Live in Atlanta, March 2023! New year, new events! It’s time to register you … Read more

by Matt Lindsay, President | Mather Economics December 26, 2022 | 4-min read Lower site traffic, dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends) It’s fair … Read more

FIPP | 17 NOVEMBER 2022 FIPP webinar: TIME and Mather Economics on optimizing subscription pricing analytics for the magazine industry. Watch here. WATCH ONLINE One of the key things for media … Read more

Moving from print to digital, and how to manage the economics of that shift, is the timely topic of a new report published by FIPP in partnership with Mather Economics, … Read more

SUMMARY: Current macroeconomic conditions have publishers and consumers alike considering how to navigate this new economic climate. Companies across all industries are trying to determine the right balance between raising prices … Read more

[Featured in Digiday News October 7, 2022] By Sara Guaglione Podcasters are increasingly offering subscriptions as a way to grow complementary revenue and offer listeners bonus content or additional benefits. … Read more

INMA Blog By Peter Doucette, Senior Managing Director, Strategy, and Matt Lindsay, President September 29, 2022 | 3-min read Some data indicates news publishers know they need to ease the … Read more

SUMMARY: These three use cases are driven by data science and have impacted significant bottom-line revenue and subscription growth. 3 data science use cases demonstrate news publisher monetization options Satisfying Audiences … Read more

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