GNI Digital Growth Program: Data Expert Panel
Best practices for building a successful data strategy
10 events found.
Webinar
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Optimize + Monetize your Digital Content Strategy
Optimize + Monetize your Digital Content Strategy; Stop counting page views and focus on what matters. REVENUE! APRIL 20, 2022 - 11:00 New York | 12:00 Brazil | 17:00 Amsterdam Join Mather Economics and leading global media companies, revenue officers, digital directors, chief marketing officers, and innovators for an online event: Optimize your Content Strategy; ... Read more
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Staying Ahead of the Curve – Top trends influencing the digital publishing industry
Are you interested in hearing from peers within the digital publishing sphere about the trends that are currently shaping the industry? Register for an upcoming webinar. While most publishers rate subscriptions as their number one priority this year, it is critical for newsrooms to think beyond the traditional models to attract and retain their audiences. ... Read more
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FeaturedStaying Ahead of the Curve [webinar recording included]
Zephr x ONA Webinar: Staying ahead of the curve Top trends influencing the digital publishing industry As consumer preferences rapidly evolve, and the market becomes more saturated, this is having a knock-on effect on subscription strategies. In order to stay competitive digital publishers need to think beyond the traditional models to attract and retain their audiences. ... Read more
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Wine Industry Sales Symposium
Join Mather Economics for our upcoming webinar by registering at this link. Using Data Analytics to Optimize DTC Pricing and Inventory Depletion Far too often, important pricing decisions are based primarily on how much competitors and/or neighbors are selling their products for, instead of leveraging data at their disposal to make better-informed, fact-based decisions. The ... Read more
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FeaturedFIPP Webinar: Optimizing Subscription Pricing Analytics for the Magazine Industry
Optimizing Subscription Pricing Analytics for the Magazine Industry Register for FREE webinar November 8, 2022 Join us for a look at how TIME is using data science and econometric modeling to enhance their pricing strategies and tactics. Join the thought-provoking discussion between Laurie Truitt, Vice President, Global Consumer Growth and Luke Magerko, Head of Data ... Read more
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FeaturedStibo DX – CUE Days Subscription Analytics Workshop
Mather Economics, the global leader in subscription management and data analytics, will conduct a 3-hour workshop on data-driven revenue growth strategies and tactics. Workshop: How to Successfully Leverage Analytics Featuring Matt Lindsay, President and Arvid Tchizvhel, Senior Vice President, Product November 16 | 12:30 - 14:45 CET Operationalizing analytics is often a problem that ... Read more
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A Conversation with Mather: The Print to Digital Transformation (Virtual)
A Conversation with Mather: The Print to Digital Transformation (Virtual) REGISTER TO ATTEND Friday, February 10 | 1:00 PM ET Join Luke Magerko of Mather Economics, and Lisa Pistilli of MACMA, as they have a candid conversation about how magazine brands leverage data science to improve testing in pricing, subscriber acquisition, churn reduction, expense reduction, and ... Read more
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FeaturedLive Webinar: Pricing in Practice, Insights from Leading Publishers
Join us for an insightful panel discussion and hear from top industry experts at the Dallas Morning News and Philadelphia Inquirer. Discover their strategic approaches, successful tactics, and how they are navigating the complexities of pricing for both digital and print subscriptions. You can expect to learn more about: How their pricing strategies have evolved and where they are finding ... Read more
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FeaturedLive Webinar: Free or Premium? How to Maximize Your Content’s Value
Join our upcoming webinar covering essential strategies to maximize your content's value! Spoiler alert: There’s no one-size-fits-all answer. But we can help you find the right strategy! Join Madeleine White, Co-founder of The Audiencers & VP Marketing at Poool, and Jen de Ruyter, Senior Manager of Customer Operations at Mather, to learn how to build the foundations ... Read more
