MEET THE SPONSOR: BOB TERZOTIS, EXECUTIVE VICE PRESIDENT, MATHER ECONOMICS. Bob Terzotis, Executive Vice President of Business Development at Mather Economics When thinking about the trends facing media publishing and … Read more
News Type: News
Mather Economics | Insights May 17, 2022 Stop counting page views and focus on what really matters. REVENUE! For those that missed last month’s Mather Economics’ Optimize + Monetize Your … Read more
Mather Economics | Insights, News & Events March 18, 2022 By Matt Lindsay, President, and Arvid Tchivzhel, Managing Director SUMMARY: Though local newspapers will (and should) cover global events, Mather recommends … Read more
Mather Economics | News February 26, 2022 Mather provides strategic insights to the newspaper industry through its quarterly benchmark reporting Partners share access to first-party data, and Mather’s experienced staff … Read more
February 24, 2022 FOR IMMEDIATE RELEASE MPP Global Integrates Mather Economics’ Targeted Market Based Pricing to Maximize Customer Lifetime Value & Minimize Subscriber Losses MPP Global, the technology company that helps … Read more
RESEARCH | JAN 27, 2022 by MARK JACOB | LOCALNEWSINI Northwestern University’s Medill Subscriber Engagement Index, a groundbreaking tool to help newsrooms track their digital subscribers, has received a major boost from the Google News … Read more
January 27, 2022 Reposted from Northwestern – Medill About 150 News Outlets Expected to Participate in Medill Subscriber Index in First Half of 2022 EVANSTON, ILL. — The Google News … Read more
New Global Head of Partnerships to help lead Mather’s plan to expand into new markets and grow service offerings FOR IMMEDIATE RELEASE ATLANTA, Ga | December 2, 2021— Mather Economics … Read more
September 29, 2021 | Atlanta, GA This fall, Mather Economics welcomed three new team members and we are thrilled to have them join our dynamic consulting practice! Get to know … Read more
Research shows the potential of digital reader revenue By Matt Lindsay, President & Arvid Tchivzhel, Managing Director of Digital Services August 2021 SUMMARY: The average digital-only subscription revenue per paid … Read more
