A masterclass led by IQ Media June 2nd, 2025 Are you looking to grow your subscription business? It starts with two levers: acquiring more subscribers—and increasing the value of each … Read more
European Market Insights
By Katherine Ruane, Director of Strategic Marketing, and Ignaz van Hasselt, Director of Europe at Mather May 15th, 2025 For publishers today, turning anonymous visitors into known users isn’t just … Read more
By: Katherine Ruane, Director of Strategic Marketing at Mather April 14th, 2025 Many publishers across Europe have made meaningful progress toward digital revenue growth. Pricing strategies have evolved, internal teams … Read more
By Guest Contributor: Lennart Schneider, Strategy Consultant, Podcast Host and Newsletter Editor at Subscribe Now and Katherine Ruane, Director of Strategic Marketing at Mather March 14th, 2025 Meet Lennart Schneider: … Read more
By Guest Contributor: Lars K Jensen, Audience Development Lead in Berlingske Media January 14th, 2025 The media industry has a history of chasing hyped-up terms in its own way, … Read more