Mather Insights and News
 
Audience Analytics Case Study Content Analytics Featured Peter Doucette Subscription Pricing Strategy
Media businesses to focus on these core strategies for revenue growth
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Arvid Tchivzhel Audience Analytics Blogs Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Events Featured Intelligent Paywall Liesbeth Nizet Luke Boutwell Luke Magerko Madelin Zwingelberg Magazine Malcolm Netburn Market Based Pricing Strategy Matt Lindsay Media Mix Modeling Peter Doucette Premium Content Subscription Pricing Strategy
Meet the Speakers—2023 Mather Revenue Symposium
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Arvid Tchivzhel Audience Analytics Blogs Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Environmental Economics Featured Intelligent Paywall Liesbeth Nizet Luke Magerko Market Based Pricing Strategy Matt Lindsay Peter Doucette Premium Content Subscription Pricing Strategy
Lower site traffic, dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends)
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Arvid Tchivzhel Audience Analytics Case Study Featured Intelligent Paywall Magazine Subscription Pricing Strategy
From Print to Digital: Managing the Economics of Media Change
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Arvid Tchivzhel Audience Analytics Featured Magazine Market Based Pricing Strategy Matt Lindsay Peter Doucette
Mather Economics predictions and latest Benchmarking Reports
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Audience Analytics Featured Intelligent Paywall Subscription Pricing Strategy
3 data science use cases demonstrate news publisher monetization options
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Arvid Tchivzhel Audience Analytics Customer Acquisition Intelligent Paywall Market Based Pricing Strategy Revenue / Demand Forecasting
3 case studies show how offer optimization can grow readers, revenue
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Audience Analytics Bob Terzotis Churn Modeling Customer Lifetime Value Featured Magazine Market Based Pricing Strategy Subscription Pricing Strategy
3 challenges and opportunities in media publishing and magazines in 2022
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Arvid Tchivzhel Audience Analytics Blogs Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay
How to measure tradeoffs in your go-to-market offers
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Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Subscription Pricing Strategy Ukraine
Research shows difference in COVID, Ukraine news engagement
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Arvid Tchivzhel Audience Analytics Blogs Customer Lifetime Value Featured Luke Magerko
Access Mather’s Premier Audience Benchmark Report
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Audience Analytics Case Study Featured Intelligent Paywall Katherine Ruane Subscription Pricing Strategy
An inside look at a registration wall launch
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Arvid Tchivzhel Audience Analytics Featured Matt Lindsay
Google News Initiative Partners with Medill and Mather on Groundbreaking Local Newsroom Tool
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Audience Analytics Blogs Content Analytics Customer Acquisition Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Uncategorized
Mather’s Benchmark reports shed light on recent media trends, insights
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Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Featured Intelligent Paywall Matt Lindsay Subscription Pricing Strategy
Impact from Subscriber-Only (Premium) Content
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Audience Analytics Blogs Featured Matthew Lulay Subscription Pricing Strategy
E-Edition Engagement a Leading Indicator for Print to Digital Conversions
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Audience Analytics Bob Terzotis Churn Modeling Customer Acquisition Matthew Lulay Revenue / Demand Forecasting Subscription Pricing Strategy Wine
Evaluate the Price Elasticity With Each Varietal
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Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Matthew Lulay Revenue / Demand Forecasting Subscription Pricing Strategy Wine
DTC “Micro Campaign” Tools
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Audience Analytics Bob Terzotis Matthew Lulay Subscription Pricing Strategy Wine
COMMON QUESTIONS & EXPERT ANSWERS
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Audience Analytics Churn Modeling Content Analytics Featured Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
7 Best Practices for News Publisher Sustainability
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Arvid Tchivzhel Audience Analytics Blogs Briana Garcia Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
Improve conversion volume and revenue with targeted promo offers
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Arvid Tchivzhel Audience Analytics Blogs Content Analytics Featured Intelligent Paywall Matt Lindsay
Insights from the LATAM GNI Subscription Labs
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Audience Analytics Blogs Churn Modeling Featured Inventory Optimization Matt Lindsay Matthew Lulay White Paper Wine
Metrics that Matter: Quantifying the Right KPIs to Measure Campaign Effectiveness
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Audience Analytics Bob Terzotis Content Analytics Customer Lifetime Value Dustin Tetley Featured Healthcare Matt Lindsay Matthew Lulay Presentation Subscription Pricing Strategy
Subscriber Benchmarking Report Release
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Audience Analytics Blogs Featured Market Based Pricing Strategy Matt Lindsay Matthew Lulay Publication Subscription Pricing Strategy
Benchmarks show importance of news subscriber yield management
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Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Matt Lindsay
Medill & Mather Present the Subscriber Engagement Index
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Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
New Digital Subscription Services Offering Webinar
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Arvid Tchivzhel Audience Analytics Blogs Content Analytics Featured Matt Lindsay Uncategorized
Trends in Retention by Customer Segment
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Arvid Tchivzhel Audience Analytics Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value Magazine Matt Lindsay Publication Subscription Pricing Strategy
Digital Media Subscription Master Class Series - Acquisition, Engagement and Retention
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Arvid Tchivzhel Audience Analytics Blogs Brandon Williams Churn Modeling Content Analytics Featured Matt Lindsay Matthew Lulay Publication Subscription Pricing Strategy
11 Audience Insights Remembered from 2020
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Audience Analytics Featured Matt Lindsay Publication Subscription Pricing Strategy
NRC grew subscriptions by 25,000 in the past year, reaching record numbers
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Arvid Tchivzhel Audience Analytics Content Analytics Featured Katherine Ruane
Special Report - 2020 Election Coverage Insights
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Audience Analytics Content Analytics Featured Matt Lindsay Revenue / Demand Forecasting Subscription Pricing Strategy
Expressly Speaking episode 5 - Featuring Matt Lindsay, President of Mather Economics
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Audience Analytics Blogs Featured Matt Lindsay Publication Subscription Pricing Strategy
Two Major Industry Players Join Medill’s New Subscriber Index
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Audience Analytics Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Newsletter Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
Media Reader Revenue Master Class Series
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Arvid Tchivzhel Audience Analytics Blogs Brendan Meany Featured Matt Lindsay Subscription Pricing Strategy
COVID-19 Benchmarks - Insights and Implications
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Audience Analytics Blogs Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matthew Lulay Subscription Pricing Strategy White Paper
Monetize your Digital Audience
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Arvid Tchivzhel Audience Analytics Blogs Customer Lifetime Value Featured Matt Lindsay Publication White Paper
What is the Value of Knowing a Reader?
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Arvid Tchivzhel Audience Analytics Matt Lindsay Publication
Research highlights 7 digital subscription best practices
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Arvid Tchivzhel Audience Analytics Customer Acquisition Presentation
Finding Stability During Times of Crisis and Risk
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Audience Analytics Customer Acquisition Presentation
Digital Subscription Benchmarks, Best Practices During COVID-19 Pandemic
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Arvid Tchivzhel Audience Analytics Customer Acquisition Featured Matt Lindsay Subscription Pricing Strategy White Paper
User engagement, environment are key inputs driving propensity to subscribe
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Audience Analytics Content Analytics Customer Acquisition Featured
Trends that help publishers acquire and retain digital subscribers
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Audience Analytics Content Analytics Intelligent Paywall Matt Lindsay Newsletter White Paper
Cómo los Muros de Pago Inteligentes maximizan los ingresos totales digitales
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Audience Analytics Content Analytics Customer Acquisition Intelligent Paywall Presentation
Mather Economics Digital Use-Cases
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Arvid Tchivzhel Audience Analytics Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Dustin Tetley Featured Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Matt Lindsay Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
Mather Economics Company Brochure
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Audience Analytics Content Analytics Intelligent Paywall Matt Lindsay White Paper
How Intelligent Paywalls Maximize Total Digital Revenue
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Arvid Tchivzhel Audience Analytics Content Analytics Customer Lifetime Value Intelligent Paywall Matt Lindsay White Paper
Dallas Morning News: Building a Data-Driven Newsroom
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Audience Analytics Content Analytics Intelligent Paywall Presentation
How does Listener Compare to other Analytic Platforms?
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Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Media Mixed Modeling Newsletter
News Product Innovation & Data-Based Acquisition Strategies Will Transform the Media Industry 
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Audience Analytics Content Analytics Intelligent Paywall Newsletter
Mass Personalization is the Future of Journalism
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Arvid Tchivzhel Audience Analytics Matt Lindsay White Paper
Digital Benchmarking: Audience Metrics
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