Mather Insights and News
 
Arvid Tchivzhel Audience Analytics Blog Customer Acquisition Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Nick Truitt Revenue / Demand Forecasting
3 case studies show how offer optimization can grow readers, revenue
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Audience Analytics Blog Bob Terzotis Case Study Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Featured Inventory Optimization Newsletter Wine Wine Analytics
A Step-by-Step Guide to Minimizing Churn
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Audience Analytics Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Magazine Market Based Pricing Strategy Subscription Pricing Strategy
3 challenges and opportunities in media publishing and magazines in 2022
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Arvid Tchivzhel Audience Analytics Blog Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay
How to measure tradeoffs in your go-to-market offers
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Arvid Tchivzhel Audience Analytics Blog Content Analytics Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Matt Lindsay Subscription Pricing Strategy Ukraine
Research shows difference in COVID, Ukraine news engagement
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Arvid Tchivzhel Audience Analytics Blog Customer Lifetime Value Featured Luke Magerko
Access Mather’s Premier Audience Benchmark Report
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Audience Analytics Case Study Featured Intelligent Paywall Katherine Ruane Subscription Pricing Strategy
An inside look at a registration wall launch
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Arvid Tchivzhel Audience Analytics Featured Matt Lindsay
Google News Initiative Partners with Medill and Mather on Groundbreaking Local Newsroom Tool
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Audience Analytics Blog Content Analytics Customer Acquisition Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Uncategorized
Mather’s Benchmark reports shed light on recent media trends, insights
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Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Featured Intelligent Paywall Matt Lindsay Subscription Pricing Strategy
Impact from Subscriber-Only (Premium) Content
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Audience Analytics Blog Featured Matthew Lulay Subscription Pricing Strategy
E-Edition Engagement a Leading Indicator for Print to Digital Conversions
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Audience Analytics Bob Terzotis Churn Modeling Customer Acquisition Matthew Lulay Revenue / Demand Forecasting Subscription Pricing Strategy Wine
Evaluate the Price Elasticity With Each Varietal
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Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Matthew Lulay Revenue / Demand Forecasting Subscription Pricing Strategy Wine
DTC “Micro Campaign” Tools
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Audience Analytics Bob Terzotis Matthew Lulay Subscription Pricing Strategy Wine
COMMON QUESTIONS & EXPERT ANSWERS
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Audience Analytics Churn Modeling Content Analytics Featured Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
7 Best Practices for News Publisher Sustainability
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Arvid Tchivzhel Audience Analytics Blog Briana Garcia Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
Improve conversion volume and revenue with targeted promo offers
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Arvid Tchivzhel Audience Analytics Blog Content Analytics Featured Intelligent Paywall Matt Lindsay
Insights from the LATAM GNI Subscription Labs
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Audience Analytics Blog Churn Modeling Featured Inventory Optimization Matt Lindsay Matthew Lulay White Paper Wine
Metrics that Matter: Quantifying the Right KPIs to Measure Campaign Effectiveness
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Audience Analytics Bob Terzotis Content Analytics Customer Lifetime Value Dustin Tetley Featured Healthcare Matt Lindsay Matthew Lulay Presentation Subscription Pricing Strategy
Subscriber Benchmarking Report Release
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Audience Analytics Blog Featured Market Based Pricing Strategy Matt Lindsay Matthew Lulay Publication Subscription Pricing Strategy
Benchmarks show importance of news subscriber yield management
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Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Matt Lindsay
Medill & Mather Present the Subscriber Engagement Index
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Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
New Digital Subscription Services Offering Webinar
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Arvid Tchivzhel Audience Analytics Blog Content Analytics Featured Matt Lindsay Uncategorized
Trends in Retention by Customer Segment
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Arvid Tchivzhel Audience Analytics Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value Magazine Matt Lindsay Publication Subscription Pricing Strategy
Digital Media Subscription Master Class Series - Acquisition, Engagement and Retention
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Arvid Tchivzhel Audience Analytics Blog Brandon Williams Churn Modeling Content Analytics Featured Matt Lindsay Matthew Lulay Publication Subscription Pricing Strategy
11 Audience Insights Remembered from 2020
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Audience Analytics Featured Matt Lindsay Publication Subscription Pricing Strategy
NRC grew subscriptions by 25,000 in the past year, reaching record numbers
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Arvid Tchivzhel Audience Analytics Content Analytics Featured Katherine Ruane
Special Report - 2020 Election Coverage Insights
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Audience Analytics Content Analytics Featured Matt Lindsay Revenue / Demand Forecasting Subscription Pricing Strategy
Expressly Speaking episode 5 - Featuring Matt Lindsay, President of Mather Economics
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Audience Analytics Blog Featured Matt Lindsay Publication Subscription Pricing Strategy
Two Major Industry Players Join Medill’s New Subscriber Index
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Audience Analytics Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Newsletter Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
Media Reader Revenue Master Class Series
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Arvid Tchivzhel Audience Analytics Blog Brendan Meany Featured Matt Lindsay Subscription Pricing Strategy
COVID-19 Benchmarks - Insights and Implications
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Audience Analytics Blog Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matthew Lulay Subscription Pricing Strategy White Paper
Monetize your Digital Audience
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Arvid Tchivzhel Audience Analytics Blog Customer Lifetime Value Featured Matt Lindsay Publication White Paper
What is the Value of Knowing a Reader?
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Arvid Tchivzhel Audience Analytics Matt Lindsay Publication
Research highlights 7 digital subscription best practices
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Arvid Tchivzhel Audience Analytics Customer Acquisition Presentation
Finding Stability During Times of Crisis and Risk
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Audience Analytics Customer Acquisition Presentation
Digital Subscription Benchmarks, Best Practices During COVID-19 Pandemic
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Arvid Tchivzhel Audience Analytics Customer Acquisition Featured Matt Lindsay Subscription Pricing Strategy White Paper
User engagement, environment are key inputs driving propensity to subscribe
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Audience Analytics Content Analytics Customer Acquisition Featured
Trends that help publishers acquire and retain digital subscribers
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Audience Analytics Content Analytics Intelligent Paywall Matt Lindsay Newsletter White Paper
Cómo los Muros de Pago Inteligentes maximizan los ingresos totales digitales
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Audience Analytics Content Analytics Customer Acquisition Intelligent Paywall Presentation
Mather Economics Digital Use-Cases
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Arvid Tchivzhel Audience Analytics Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Dustin Tetley Featured Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Matt Lindsay Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
Mather Economics Company Brochure
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Audience Analytics Content Analytics Intelligent Paywall Matt Lindsay White Paper
How Intelligent Paywalls Maximize Total Digital Revenue
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Arvid Tchivzhel Audience Analytics Content Analytics Customer Lifetime Value Intelligent Paywall Matt Lindsay White Paper
Dallas Morning News: Building a Data-Driven Newsroom
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Audience Analytics Content Analytics Intelligent Paywall Presentation
How does Listener Compare to other Analytic Platforms?
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Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Media Mixed Modeling Newsletter
News Product Innovation & Data-Based Acquisition Strategies Will Transform the Media Industry 
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Audience Analytics Content Analytics Intelligent Paywall Newsletter
Mass Personalization is the Future of Journalism
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Arvid Tchivzhel Audience Analytics Matt Lindsay White Paper
Digital Benchmarking: Audience Metrics
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