Mather Insights and News

Arvid Tchivzhel Blog Customer Lifetime Value Featured Matt Lindsay Publication Uncategorized White Paper
07 JulPress Release: GNI LATAM Subscriptions Lab Report

Audience Analytics Blog Churn Modeling Featured Inventory Optimization Matt Lindsay Matthew Lulay White Paper Wine
19 MayMetrics that Matter: Quantifying the Right KPIs to Measure Campaign Effectiveness

12 AprDepletion Optimization: Pricing and Inventory Management Drives Profitability for Wineries’ DtC Businesses

Bob Terzotis Churn Modeling Customer Acquisition Customer Lifetime Value Matt Lindsay Matthew Lulay Publication White Paper Wine
22 MarWine + Data: FAQs

Audience Analytics Blog Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matthew Lulay Subscription Pricing Strategy White Paper
11 SepMonetize your Digital Audience

Arvid Tchivzhel Audience Analytics Blog Customer Lifetime Value Featured Matt Lindsay Publication White Paper
01 SepWhat is the Value of Knowing a Reader?

13 AugOptimizing Advertising Spend with Media Mix Modeling

12 AugThe Economics of DtC Wine Pricing

Content Analytics Featured Madelin Zwingelberg Matthew Lulay Newsletter Revenue / Demand Forecasting White Paper
30 JulForecasting the Impact of Print Delivery Day Reductions

Arvid Tchivzhel Audience Analytics Customer Acquisition Featured Matt Lindsay Subscription Pricing Strategy White Paper
20 MarUser engagement, environment are key inputs driving propensity to subscribe

18 FebCómo los Muros de Pago Inteligentes maximizan los ingresos totales digitales

17 OctHow Intelligent Paywalls Maximize Total Digital Revenue

Arvid Tchivzhel Audience Analytics Content Analytics Customer Lifetime Value Intelligent Paywall Matt Lindsay White Paper
10 AprDallas Morning News: Building a Data-Driven Newsroom

Customer Lifetime Value Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy White Paper
04 AprSubscription renewal price increases: Time is on your side

10 OctPricing Case Study: Analyzing the Impact of Dynamic Pricing vs. Traditional Step-Up Programs

Blog Brendan Meany Churn Modeling Customer Lifetime Value Ian Fitton Newsletter Publication White Paper
13 AugLarge Publishers Leverage Customer Service Reporting and A/B Testing to Enhance Pricing Initiatives

10 DecDigital Benchmarking: Audience Metrics