Mather Insights and News
 
Audience Analytics Blog Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matthew Lulay Subscription Pricing Strategy White Paper
Monetize your Digital Audience
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Arvid Tchivzhel Audience Analytics Blog Customer Lifetime Value Featured Matt Lindsay Publication White Paper
What is the Value of Knowing a Reader?
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Featured Matthew Lulay Media Mixed Modeling Publication White Paper
Optimizing Advertising Spend with Media Mix Modeling
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Featured Matthew Lulay Newsletter Subscription Pricing Strategy White Paper Wine
The Economics of DtC Wine Pricing
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Content Analytics Featured Madelin Zwingelberg Matthew Lulay Newsletter Revenue / Demand Forecasting White Paper
Forecasting the Impact of Print Delivery Day Reductions
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Mather Economics - Wine Club Member Optimization
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Arvid Tchivzhel Audience Analytics Customer Acquisition Featured Matt Lindsay Subscription Pricing Strategy White Paper
User engagement, environment are key inputs driving propensity to subscribe
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Audience Analytics Content Analytics Intelligent Paywall Matt Lindsay Newsletter White Paper
Cómo los Muros de Pago Inteligentes maximizan los ingresos totales digitales
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Audience Analytics Content Analytics Intelligent Paywall Matt Lindsay White Paper
How Intelligent Paywalls Maximize Total Digital Revenue
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Arvid Tchivzhel Audience Analytics Content Analytics Customer Lifetime Value Intelligent Paywall Matt Lindsay White Paper
Dallas Morning News: Building a Data-Driven Newsroom
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Customer Lifetime Value Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy White Paper
Subscription renewal price increases: Time is on your side
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Market Based Pricing Strategy White Paper
Pricing Case Study: Analyzing the Impact of Dynamic Pricing vs. Traditional Step-Up Programs
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Blog Brendan Meany Churn Modeling Customer Lifetime Value Ian Fitton Newsletter Publication White Paper
Large Publishers Leverage Customer Service Reporting and A/B Testing to Enhance Pricing Initiatives
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Arvid Tchivzhel Audience Analytics Matt Lindsay White Paper
Digital Benchmarking: Audience Metrics
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Walton Foundation
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