22 AugPricing in Practice, Insights from Leading Publishers – Webinar Recap

21 AugFrom Doorstep to Mailbox: Navigating Subscription Pricing During Delivery Transitions

19 AugUnderstanding Subscription Propensity: Turning Insights into Impact

12 AugMastering Election Coverage: Publisher Strategies and Insights for 2024

06 AugOur Q2 2024 Benchmarking Report is Here!

10 JulMather Economics and InsurAds Announce Strategic Partnership to Supercharge Publisher Revenue Optimization

08 JulDecoding Subscription Value: Annual vs. Monthly Terms

26 JunNavigating Risk in an AI-Powered Media Landscape

17 JunPaywall intercept rates on “closed” and “open” news sites yield revenue optimisation insights

04 JunGrundlagen der Preisgestaltung neu denken: Ein Erfolgs-Wegweiser für Publisher!

14 MayFraming Your Next Product and Technology Decision

02 MayMaturing your Pricing Strategy: Webinar Recap

30 AprDecoding Churn Risk: The Key to Proactive Revenue Retention

23 AprMather Symposium 2024: Key Themes and Insights

10 AprEmerging Trends in Subscription Pricing

08 AprSophi Print Automation Takes Second Place at INMA Awards

08 AprAdvance Local Named Digiday Media Awards Finalist

08 AprHow Sophi's Paywall Engine Increases Digital Subscriptions 51%

29 MarRevisiting Pricing Fundamentals: Takeaways from our latest webinar

20 MarHarnessing Intelligent Print Pricing to Fuel Digital Maturity

29 FebLeveraging AI-powered paywall engines to drive publisher sustainability

29 FebIn the Spotlight - Ignaz Van Hasselt

05 FebAscending the data maturity pyramid: A strategic imperative for news publishers

31 JanAI Day: AI's Transformative Impact on the media industry

15 Dec2023 in review and expectations for 2024

11 DecHow to evaluate the success of your subscription model (before optimizing)

05 DecINMA 2023 Town Hall Coverage

20 NovMather and Poool partner to maximize audience conversion to subscription & membership

27 OctIn the spotlight: Luca Pini

24 OctKISS – Keep It Simple, Sometimes

21 SepIn the spotlight: Alicia Queen

11 SepIncreasing Digital ARPU, a necessity for News Publishers

17 JulWhy product bundling is art and science

18 JunHow Data Analytics Will Drive Revenue Streams in the Magazine Publishing Industry

31 MarFour core themes emerging from the Mather Symposium

15 MarOur key takeaways of the INMA Digital Subscription Summit

31 JanMatt Lindsay relies on relationships in a changing industry

11 JanMeet the Speakers—2023 Mather Revenue Symposium

09 JanLower site traffic, dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends)

17 NovFIPP webinar featuring TIME + Mather: Optimizing Subscription Pricing Analytics

07 NovTurn inflation into an opportunity to advance your strategic pricing agenda

30 SepPrint subscription pricing strategy aggressiveness depends on print runway

30 Aug3 data science use cases demonstrate news publisher monetization options

27 JulResearch: consumer spending on subscriptions are likely to remain steady

20 Jun3 case studies show how offer optimization can grow readers, revenue

20 Jun3 case studies show how offer optimization can grow readers, revenue

17 MayAre you ready to optimize and monetize your digital subscriptions?

17 MayHow to Measure Tradeoffs in your Go-to-Market Offers

03 MayHow to measure tradeoffs in your go-to-market offers

14 AprLifetime Value as the North Star to Optimize Your Go-to-Market Offers

26 FebAccess Mather’s Premier Audience Benchmark Report

17 FebData expert Luke Magerko discusses the future of media monetization

17 FebPremium content models, customer lifetime value add necessary layer to monetization strategies

28 JanNews from the media revenue intelligence expert

26 JanGet to know Katie Ruane, an expert in growing digital revenue

07 DecBrand awareness positively affects sales and retention

05 NovMather’s Benchmark reports shed light on recent media trends, insights

29 SepMeet the newest members of Mather Economics

26 AugE-Edition Engagement a Leading Indicator for Print to Digital Conversions

11 AugSummer Interns and Employee Appreciation Event

06 AugSustainable Digital Business Models for Newspapers

07 JulPress Release: GNI LATAM Subscriptions Lab Report

07 JulImprove conversion volume and revenue with targeted promo offers

07 JunInsights from the LATAM GNI Subscription Labs

01 JunEverglades restoration enhances water quality and benefits Florida’s real estate industry

27 MayUGA Alumni Spotlight: Matt Lindsay - Grape Expectations

12 MayE&P: Digital Newspaper Subscriptions Will Exceed Print By 2027

13 AprBenchmarks show importance of news subscriber yield management

23 FebZephr: The Best-of-Breed Technology Series | Mather Economics

23 FebZephr: The Best-of-Breed Technology Series | Mather Economics

09 FebTrends in Retention by Customer Segment

14 JanPress Release: Medill Subscriber Engagement Index Platform

04 Jan11 Audience Insights Remembered from 2020

18 DecLocal News Outlets Boost Digital Subscriptions by About 50% in a Year

14 DecSupporting the Healthcare Industry: Tracking Growth Over Time with Celeration Charts

13 NovTwo Major Industry Players Join Medill’s New Subscriber Index

15 OctEvaluating and Evolving Print Frequency

18 SepCOVID-19 Benchmarks - Insights and Implications

11 SepMonetize your Digital Audience

01 SepWhat is the Value of Knowing a Reader?

25 JunCOVID-19: Insights and Recommendations for Growing Subscription Revenue and Customer Lifetime Value

13 AugLarge Publishers Leverage Customer Service Reporting and A/B Testing to Enhance Pricing Initiatives

18 Jul7 things publishers should be doing to transition their businesses - June 2018

18 JulUsing data to determine audience price points, increase reader revenue - October 2017

17 JulMarket-based pricing boosts yield, protects vulnerable subscribers - July 2017

17 JulDriving digital subscriptions: sustaining the 'Trump Bump' - October 2017