Mather Insights and News
 
Blogs Featured Peter Doucette
6-level data maturity pyramid offers strategic growth blueprint for media
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Blogs Featured Liesbeth Nizet
AI Day: AI's Transformative Impact on the media industry
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Blogs Featured Matt Lindsay
2023 in review and expectations for 2024
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Blogs Featured
How to evaluate the success of your subscription model (before optimizing)
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Blogs Events Featured
INMA 2023 Town Hall Coverage
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Blogs Employee Spotlight Featured
In the spotlight: Gilles Heirbaut
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Blogs Featured
Mather and Poool partner to maximize audience conversion to subscription & membership
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Blogs Featured Uncategorized
In the spotlight: Luca Pini
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Blogs Featured Uncategorized
KISS – Keep It Simple, Sometimes
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Blogs Employee Spotlight Featured Uncategorized
In the spotlight - Get to know Alicia Queen
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Blogs Featured Matt Lindsay Peter Doucette
Increasing Digital ARPU, a necessity for News Publishers
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Blogs Featured Matt Lindsay
Why product bundling is art and science
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Blogs Events Featured Magazine
How Data Analytics Will Drive Revenue Streams in the Magazine Publishing Industry
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Arvid Tchivzhel Blogs Case Study Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Events Featured Intelligent Paywall Magazine Market Based Pricing Strategy Peter Doucette Premium Content
Four core themes emerging from the Mather Symposium
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Blogs Events Featured Liesbeth Nizet Market Based Pricing Strategy Peter Doucette Subscription Pricing Strategy
Our key takeaways of the INMA Digital Subscription Summit
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Blogs Content Analytics Customer Acquisition Customer Lifetime Value Events Featured Intelligent Paywall Lottery & Gaming Matt Lindsay Subscription Pricing Strategy
Matt Lindsay relies on relationships in a changing industry
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Arvid Tchivzhel Audience Analytics Blogs Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Events Featured Intelligent Paywall Liesbeth Nizet Luke Boutwell Luke Magerko Madelin Zwingelberg Magazine Malcolm Netburn Market Based Pricing Strategy Matt Lindsay Media Mix Modeling Peter Doucette Premium Content Subscription Pricing Strategy
Meet the Speakers—2023 Mather Revenue Symposium
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Arvid Tchivzhel Audience Analytics Blogs Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Environmental Economics Featured Intelligent Paywall Liesbeth Nizet Luke Magerko Market Based Pricing Strategy Matt Lindsay Peter Doucette Premium Content Subscription Pricing Strategy
Lower site traffic, dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends)
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Blogs Case Study Featured Luke Magerko Magazine Malcolm Netburn Matt Lindsay Subscription Pricing Strategy
FIPP webinar featuring TIME + Mather: Optimizing Subscription Pricing Analytics
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Blogs Churn Modeling Featured Luke Boutwell Nathan Hart Subscription Pricing Strategy
Turn inflation into an opportunity to advance your strategic pricing agenda
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Blogs Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matt Lindsay Peter Doucette Peter Doucette Subscription Pricing Strategy
Print subscription pricing strategy aggressiveness depends on print runway
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Blogs Bob Terzotis Customer Lifetime Value Featured Luke Magerko Magazine Malcolm Netburn Subscription Pricing Strategy
The Data is in: The Industry Will Be All Right
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Blogs Bob Terzotis Churn Modeling Customer Acquisition Customer Lifetime Value Featured Wine Wine Analytics
Wine Industry Sales Symposium Recap
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Blogs Customer Acquisition Customer Lifetime Value Intelligent Paywall Inventory Optimization Subscription Pricing Strategy
Research: consumer spending on subscriptions are likely to remain steady
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Blogs Bob Terzotis Case Study Featured Wine Wine Analytics
Data Uncorked: July Edition Newsletter
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Blogs Featured Katherine Ruane Nathan Hart Wine Wine Analytics
Employee spotlight featuring Rebekah Day
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Arvid Tchivzhel Blogs Content Analytics Featured Magazine
Are you ready to optimize and monetize your digital subscriptions?
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Arvid Tchivzhel Audience Analytics Blogs Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay
How to measure tradeoffs in your go-to-market offers
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Arvid Tchivzhel Blogs Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Subscription Pricing Strategy
Lifetime Value as the North Star to Optimize Your Go-to-Market Offers
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Arvid Tchivzhel Audience Analytics Blogs Customer Lifetime Value Featured Luke Magerko
Access Mather’s Premier Audience Benchmark Report
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Arvid Tchivzhel Blogs Content Analytics Featured Intelligent Paywall Magazine Subscription Pricing Strategy
Data expert Luke Magerko discusses the future of media monetization
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Arvid Tchivzhel Blogs Content Analytics Customer Lifetime Value Featured
Premium content models, customer lifetime value add necessary layer to monetization strategies
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Blogs David Clinch Featured Market Based Pricing Strategy Media Mix Modeling Subscription Pricing Strategy
News from the media revenue intelligence expert
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Blogs Featured Katherine Ruane Subscription Pricing Strategy
Get to know Katie Ruane, an expert in growing digital revenue
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Blogs Wine Wine Analytics
Meet Nathan Hart: Wine Analytics Expert
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Blogs Bob Terzotis Customer Lifetime Value Featured Matthew Lulay Subscription Pricing Strategy Wine
Meet one of our newest wine partners, Epoch Estate Wines
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Blogs Featured Matt Lindsay Media Mix Modeling Media Mixed Modeling Subscription Pricing Strategy
Brand awareness positively affects sales and retention
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Audience Analytics Blogs Content Analytics Customer Acquisition Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Uncategorized
Mather’s Benchmark reports shed light on recent media trends, insights
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Blogs Featured
Meet the newest members of Mather Economics
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Audience Analytics Blogs Featured Matthew Lulay Subscription Pricing Strategy
E-Edition Engagement a Leading Indicator for Print to Digital Conversions
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Blogs
Summer Interns and Employee Appreciation Event
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Arvid Tchivzhel Blogs Customer Lifetime Value Featured Market Based Pricing Strategy Matt Lindsay Revenue / Demand Forecasting Subscription Pricing Strategy
Sustainable Digital Business Models for Newspapers
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Arvid Tchivzhel Blogs Customer Lifetime Value Featured Matt Lindsay Publication Uncategorized White Paper
Press Release: GNI LATAM Subscriptions Lab Report
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Arvid Tchivzhel Audience Analytics Blogs Briana Garcia Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
Improve conversion volume and revenue with targeted promo offers
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Arvid Tchivzhel Audience Analytics Blogs Content Analytics Featured Intelligent Paywall Matt Lindsay
Insights from the LATAM GNI Subscription Labs
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Blogs Dustin Tetley Environmental Economics Featured Katherine Ruane Luke Boutwell Matt Lindsay
Everglades restoration enhances water quality and benefits Florida’s real estate industry
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Audience Analytics Blogs Churn Modeling Featured Inventory Optimization Matt Lindsay Matthew Lulay White Paper Wine
Metrics that Matter: Quantifying the Right KPIs to Measure Campaign Effectiveness
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Blogs Featured Matt Lindsay Publication Subscription Pricing Strategy
E&P: Digital Newspaper Subscriptions Will Exceed Print By 2027
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Audience Analytics Blogs Featured Market Based Pricing Strategy Matt Lindsay Matthew Lulay Publication Subscription Pricing Strategy
Benchmarks show importance of news subscriber yield management
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Blogs Customer Acquisition Featured Market Based Pricing Strategy Matt Lindsay
Zephr: The Best-of-Breed Technology Series | Mather Economics
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Arvid Tchivzhel Audience Analytics Blogs Content Analytics Featured Matt Lindsay Uncategorized
Trends in Retention by Customer Segment
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Blogs Featured Matt Lindsay Subscription Pricing Strategy
Press Release: Medill Subscriber Engagement Index Platform
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Arvid Tchivzhel Audience Analytics Blogs Brandon Williams Churn Modeling Content Analytics Featured Matt Lindsay Matthew Lulay Publication Subscription Pricing Strategy
11 Audience Insights Remembered from 2020
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Blogs Featured Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
Local News Outlets Boost Digital Subscriptions by About 50% in a Year
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Blogs Case Study Featured Healthcare
Supporting the Healthcare Industry: Tracking Growth Over Time with Celeration Charts
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Audience Analytics Blogs Featured Matt Lindsay Publication Subscription Pricing Strategy
Two Major Industry Players Join Medill’s New Subscriber Index
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Blogs Featured Madelin Zwingelberg Market Based Pricing Strategy Matthew Lulay Presentation Publication Revenue / Demand Forecasting Subscription Pricing Strategy
Evaluating and Evolving Print Frequency
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Arvid Tchivzhel Audience Analytics Blogs Brendan Meany Featured Matt Lindsay Subscription Pricing Strategy
COVID-19 Benchmarks - Insights and Implications
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Audience Analytics Blogs Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matthew Lulay Subscription Pricing Strategy White Paper
Monetize your Digital Audience
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Arvid Tchivzhel Audience Analytics Blogs Customer Lifetime Value Featured Matt Lindsay Publication White Paper
What is the Value of Knowing a Reader?
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Arvid Tchivzhel Blogs Content Analytics Dustin Tetley Featured Matt Lindsay Matthew Lulay Presentation Publication Uncategorized
COVID-19: Insights and Recommendations for Growing Subscription Revenue and Customer Lifetime Value
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Blogs Brendan Meany Churn Modeling Customer Lifetime Value Ian Fitton Newsletter Publication White Paper
Large Publishers Leverage Customer Service Reporting and A/B Testing to Enhance Pricing Initiatives
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