Mather Insights and News

Arvid Tchivzhel Blog Case Study Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Events Featured Intelligent Paywall Magazine Market Based Pricing Strategy Peter Doucette Premium Content
31 MarFour core themes emerging from the Mather Symposium

Blog Content Analytics Customer Acquisition Customer Lifetime Value Events Featured Intelligent Paywall Lottery & Gaming Matt Lindsay Subscription Pricing Strategy
31 JanMatt Lindsay relies on relationships in a changing industry

Arvid Tchivzhel Audience Analytics Blog Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Events Featured Intelligent Paywall Liesbeth Nizet Luke Boutwell Luke Magerko Madelin Zwingelberg Magazine Malcolm Netburn Market Based Pricing Strategy Matt Lindsay Media Mix Modeling Peter Doucette Premium Content Subscription Pricing Strategy
11 JanMeet the Speakers—2023 Mather Revenue Symposium

Arvid Tchivzhel Audience Analytics Blog Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Environmental Economics Featured Intelligent Paywall Liesbeth Nizet Luke Magerko Market Based Pricing Strategy Matt Lindsay Peter Doucette Premium Content Subscription Pricing Strategy
09 JanLower site traffic, dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends)

Blog Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matt Lindsay Peter Doucette Peter Doucette Subscription Pricing Strategy
30 SepPrint subscription pricing strategy aggressiveness depends on print runway

Blog Bob Terzotis Churn Modeling Customer Acquisition Customer Lifetime Value Featured Wine Wine Analytics
30 AugWine Industry Sales Symposium Recap

Blog Customer Acquisition Customer Lifetime Value Intelligent Paywall Inventory Optimization Subscription Pricing Strategy
27 JulResearch: consumer spending on subscriptions are likely to remain steady

Arvid Tchivzhel Audience Analytics Customer Acquisition Intelligent Paywall Market Based Pricing Strategy Revenue / Demand Forecasting
20 Jun3 case studies show how offer optimization can grow readers, revenue

Bob Terzotis Case Study Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Featured Newsletter Wine Wine Analytics
02 JunA Step-by-Step Guide to Minimizing Churn

Arvid Tchivzhel Audience Analytics Blog Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay
03 MayHow to measure tradeoffs in your go-to-market offers

Arvid Tchivzhel Blog Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Subscription Pricing Strategy
14 AprLifetime Value as the North Star to Optimize Your Go-to-Market Offers

Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Subscription Pricing Strategy Ukraine
18 MarResearch shows difference in COVID, Ukraine news engagement

Audience Analytics Blog Content Analytics Customer Acquisition Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Uncategorized
05 NovMather’s Benchmark reports shed light on recent media trends, insights

Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Featured Intelligent Paywall Matt Lindsay Subscription Pricing Strategy
05 OctImpact from Subscriber-Only (Premium) Content

Audience Analytics Bob Terzotis Churn Modeling Customer Acquisition Matthew Lulay Revenue / Demand Forecasting Subscription Pricing Strategy Wine
12 AugEvaluate the Price Elasticity With Each Varietal

Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Matthew Lulay Revenue / Demand Forecasting Subscription Pricing Strategy Wine
12 AugDTC “Micro Campaign” Tools

Arvid Tchivzhel Audience Analytics Blog Briana Garcia Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
07 JulImprove conversion volume and revenue with targeted promo offers

Bob Terzotis Customer Acquisition Customer Lifetime Value Matthew Lulay Subscription Pricing Strategy Wine
30 MarTestimonial from DuCard Vineyards

Bob Terzotis Churn Modeling Customer Acquisition Customer Lifetime Value Matt Lindsay Matthew Lulay Publication White Paper Wine
22 MarWine + Data: FAQs

01 MarMedill & Mather Present the Subscriber Engagement Index

23 FebZephr: The Best-of-Breed Technology Series | Mather Economics

Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
09 FebNew Digital Subscription Services Offering Webinar

Arvid Tchivzhel Audience Analytics Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value Magazine Matt Lindsay Publication Subscription Pricing Strategy
29 JanDigital Media Subscription Master Class Series - Acquisition, Engagement and Retention

Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Matt Lindsay Newsletter Publication Uncategorized
23 NovCustomer Churn Prediction and Mediation

Audience Analytics Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Newsletter Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
22 OctMedia Reader Revenue Master Class Series

Audience Analytics Blog Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matthew Lulay Subscription Pricing Strategy White Paper
11 SepMonetize your Digital Audience

02 AprFinding Stability During Times of Crisis and Risk

02 AprDigital Subscription Benchmarks, Best Practices During COVID-19 Pandemic

Arvid Tchivzhel Audience Analytics Customer Acquisition Featured Matt Lindsay Subscription Pricing Strategy White Paper
20 MarUser engagement, environment are key inputs driving propensity to subscribe

12 MarTrends that help publishers acquire and retain digital subscribers

15 JanMather Economics Digital Use-Cases

Arvid Tchivzhel Audience Analytics Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Dustin Tetley Featured Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Matt Lindsay Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
15 JanMather Economics Company Brochure

03 JunGetting to Know Your Audience: Mobile App Subscription Analytics

Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Media Mixed Modeling Newsletter
22 MayNews Product Innovation & Data-Based Acquisition Strategies Will Transform the Media Industry

04 AprWhat's your digital ROI? Is a paywall right for you?