Mather Insights and News
 
Arvid Tchivzhel Blogs Case Study Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Events Featured Intelligent Paywall Magazine Market Based Pricing Strategy Peter Doucette Premium Content
Four core themes emerging from the Mather Symposium
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Blogs Content Analytics Customer Acquisition Customer Lifetime Value Events Featured Intelligent Paywall Lottery & Gaming Matt Lindsay Subscription Pricing Strategy
Matt Lindsay relies on relationships in a changing industry
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Arvid Tchivzhel Audience Analytics Blogs Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Events Featured Intelligent Paywall Liesbeth Nizet Luke Boutwell Luke Magerko Madelin Zwingelberg Magazine Malcolm Netburn Market Based Pricing Strategy Matt Lindsay Media Mix Modeling Peter Doucette Premium Content Subscription Pricing Strategy
Meet the Speakers—2023 Mather Revenue Symposium
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Arvid Tchivzhel Audience Analytics Blogs Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Environmental Economics Featured Intelligent Paywall Liesbeth Nizet Luke Magerko Market Based Pricing Strategy Matt Lindsay Peter Doucette Premium Content Subscription Pricing Strategy
Lower site traffic, dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends)
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Blogs Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matt Lindsay Peter Doucette Peter Doucette Subscription Pricing Strategy
Print subscription pricing strategy aggressiveness depends on print runway
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Blogs Bob Terzotis Churn Modeling Customer Acquisition Customer Lifetime Value Featured Wine Wine Analytics
Wine Industry Sales Symposium Recap
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Blogs Customer Acquisition Customer Lifetime Value Intelligent Paywall Inventory Optimization Subscription Pricing Strategy
Research: consumer spending on subscriptions are likely to remain steady
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Arvid Tchivzhel Audience Analytics Customer Acquisition Intelligent Paywall Market Based Pricing Strategy Revenue / Demand Forecasting
3 case studies show how offer optimization can grow readers, revenue
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Bob Terzotis Case Study Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Featured Newsletter Wine Wine Analytics
A Step-by-Step Guide to Minimizing Churn
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Arvid Tchivzhel Audience Analytics Blogs Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay
How to measure tradeoffs in your go-to-market offers
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Arvid Tchivzhel Blogs Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Subscription Pricing Strategy
Lifetime Value as the North Star to Optimize Your Go-to-Market Offers
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Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Subscription Pricing Strategy Ukraine
Research shows difference in COVID, Ukraine news engagement
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Audience Analytics Blogs Content Analytics Customer Acquisition Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Uncategorized
Mather’s Benchmark reports shed light on recent media trends, insights
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Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Featured Intelligent Paywall Matt Lindsay Subscription Pricing Strategy
Impact from Subscriber-Only (Premium) Content
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Audience Analytics Bob Terzotis Churn Modeling Customer Acquisition Matthew Lulay Revenue / Demand Forecasting Subscription Pricing Strategy Wine
Evaluate the Price Elasticity With Each Varietal
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Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Matthew Lulay Revenue / Demand Forecasting Subscription Pricing Strategy Wine
DTC “Micro Campaign” Tools
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Arvid Tchivzhel Audience Analytics Blogs Briana Garcia Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
Improve conversion volume and revenue with targeted promo offers
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Bob Terzotis Customer Acquisition Customer Lifetime Value Matthew Lulay Subscription Pricing Strategy Wine
Testimonial from DuCard Vineyards
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Bob Terzotis Churn Modeling Customer Acquisition Customer Lifetime Value Matt Lindsay Matthew Lulay Publication White Paper Wine
Wine + Data: FAQs
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Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Matt Lindsay
Medill & Mather Present the Subscriber Engagement Index
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Blogs Customer Acquisition Featured Market Based Pricing Strategy Matt Lindsay
Zephr: The Best-of-Breed Technology Series | Mather Economics
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Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
New Digital Subscription Services Offering Webinar
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Arvid Tchivzhel Audience Analytics Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value Magazine Matt Lindsay Publication Subscription Pricing Strategy
Digital Media Subscription Master Class Series - Acquisition, Engagement and Retention
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Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Matt Lindsay Newsletter Publication Uncategorized
Customer Churn Prediction and Mediation
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Audience Analytics Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Newsletter Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
Media Reader Revenue Master Class Series
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Audience Analytics Blogs Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matthew Lulay Subscription Pricing Strategy White Paper
Monetize your Digital Audience
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Arvid Tchivzhel Audience Analytics Customer Acquisition Presentation
Finding Stability During Times of Crisis and Risk
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Audience Analytics Customer Acquisition Presentation
Digital Subscription Benchmarks, Best Practices During COVID-19 Pandemic
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Arvid Tchivzhel Audience Analytics Customer Acquisition Featured Matt Lindsay Subscription Pricing Strategy White Paper
User engagement, environment are key inputs driving propensity to subscribe
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Audience Analytics Content Analytics Customer Acquisition Featured
Trends that help publishers acquire and retain digital subscribers
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Audience Analytics Content Analytics Customer Acquisition Intelligent Paywall Presentation
Mather Economics Digital Use-Cases
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Arvid Tchivzhel Audience Analytics Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Dustin Tetley Featured Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Matt Lindsay Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
Mather Economics Company Brochure
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Customer Acquisition Dustin Tetley Madelin Zwingelberg Publication Subscription Pricing Strategy
Getting to Know Your Audience: Mobile App Subscription Analytics
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Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Media Mixed Modeling Newsletter
News Product Innovation & Data-Based Acquisition Strategies Will Transform the Media Industry 
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Customer Acquisition Intelligent Paywall Presentation
What's your digital ROI? Is a paywall right for you?
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