Mather Insights and News

Arvid Tchivzhel Blogs Case Study Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Events Featured Intelligent Paywall Magazine Market Based Pricing Strategy Peter Doucette Premium Content
31 MarFour core themes emerging from the Mather Symposium

Blogs Content Analytics Customer Acquisition Customer Lifetime Value Events Featured Intelligent Paywall Lottery & Gaming Matt Lindsay Subscription Pricing Strategy
31 JanMatt Lindsay relies on relationships in a changing industry

Arvid Tchivzhel Audience Analytics Blogs Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Events Featured Intelligent Paywall Liesbeth Nizet Luke Boutwell Luke Magerko Madelin Zwingelberg Magazine Malcolm Netburn Market Based Pricing Strategy Matt Lindsay Media Mix Modeling Peter Doucette Premium Content Subscription Pricing Strategy
11 JanMeet the Speakers—2023 Mather Revenue Symposium

Arvid Tchivzhel Audience Analytics Blogs Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Environmental Economics Featured Intelligent Paywall Liesbeth Nizet Luke Magerko Market Based Pricing Strategy Matt Lindsay Peter Doucette Premium Content Subscription Pricing Strategy
09 JanLower site traffic, dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends)

Blogs Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matt Lindsay Peter Doucette Peter Doucette Subscription Pricing Strategy
30 SepPrint subscription pricing strategy aggressiveness depends on print runway

Blogs Bob Terzotis Customer Lifetime Value Featured Luke Magerko Magazine Malcolm Netburn Subscription Pricing Strategy
20 SepThe Data is in: The Industry Will Be All Right

Blogs Bob Terzotis Churn Modeling Customer Acquisition Customer Lifetime Value Featured Wine Wine Analytics
30 AugWine Industry Sales Symposium Recap

Blogs Customer Acquisition Customer Lifetime Value Intelligent Paywall Inventory Optimization Subscription Pricing Strategy
27 JulResearch: consumer spending on subscriptions are likely to remain steady

Customer Lifetime Value Featured Luke Magerko Magazine Malcolm Netburn Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
05 JulMather Economics Announces Malcolm Netburn to Join Advisory Board

Bob Terzotis Case Study Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Featured Newsletter Wine Wine Analytics
02 JunA Step-by-Step Guide to Minimizing Churn

Audience Analytics Bob Terzotis Churn Modeling Customer Lifetime Value Featured Magazine Market Based Pricing Strategy Subscription Pricing Strategy
31 May3 challenges and opportunities in media publishing and magazines in 2022

Arvid Tchivzhel Audience Analytics Blogs Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay
03 MayHow to measure tradeoffs in your go-to-market offers

Arvid Tchivzhel Blogs Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Subscription Pricing Strategy
14 AprLifetime Value as the North Star to Optimize Your Go-to-Market Offers

Arvid Tchivzhel Customer Lifetime Value David Clinch Featured Luke Magerko Magazine Market Based Pricing Strategy Subscription Pricing Strategy
04 AprMonetize your content! Register for Online Event April 20th

Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Subscription Pricing Strategy Ukraine
18 MarResearch shows difference in COVID, Ukraine news engagement

26 FebAccess Mather’s Premier Audience Benchmark Report

24 FebMather Economics and MPP Global partners on eSuite platform

17 FebPremium content models, customer lifetime value add necessary layer to monetization strategies

Blogs Bob Terzotis Customer Lifetime Value Featured Matthew Lulay Subscription Pricing Strategy Wine
07 JanMeet one of our newest wine partners, Epoch Estate Wines

Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Matthew Lulay Revenue / Demand Forecasting Subscription Pricing Strategy Wine
12 AugDTC “Micro Campaign” Tools

Arvid Tchivzhel Blogs Customer Lifetime Value Featured Market Based Pricing Strategy Matt Lindsay Revenue / Demand Forecasting Subscription Pricing Strategy
06 AugSustainable Digital Business Models for Newspapers

Arvid Tchivzhel Blogs Customer Lifetime Value Featured Matt Lindsay Publication Uncategorized White Paper
07 JulPress Release: GNI LATAM Subscriptions Lab Report

Arvid Tchivzhel Audience Analytics Blogs Briana Garcia Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
07 JulImprove conversion volume and revenue with targeted promo offers

Audience Analytics Bob Terzotis Content Analytics Customer Lifetime Value Dustin Tetley Featured Healthcare Matt Lindsay Matthew Lulay Presentation Subscription Pricing Strategy
06 MaySubscriber Benchmarking Report Release

Bob Terzotis Customer Acquisition Customer Lifetime Value Matthew Lulay Subscription Pricing Strategy Wine
30 MarTestimonial from DuCard Vineyards

Customer Lifetime Value Dustin Tetley Featured Magazine Market Based Pricing Strategy Matt Lindsay Matthew Lulay Media Mixed Modeling Revenue / Demand Forecasting Sporta Subscription Pricing Strategy
24 MarAnnouncement: Mather Economics Symposium

Bob Terzotis Churn Modeling Customer Acquisition Customer Lifetime Value Matt Lindsay Matthew Lulay Publication White Paper Wine
22 MarWine + Data: FAQs

01 MarMedill & Mather Present the Subscriber Engagement Index

Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
09 FebNew Digital Subscription Services Offering Webinar

Arvid Tchivzhel Audience Analytics Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value Magazine Matt Lindsay Publication Subscription Pricing Strategy
29 JanDigital Media Subscription Master Class Series - Acquisition, Engagement and Retention

Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Matt Lindsay Newsletter Publication Uncategorized
23 NovCustomer Churn Prediction and Mediation

Audience Analytics Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Newsletter Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
22 OctMedia Reader Revenue Master Class Series

Audience Analytics Blogs Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matthew Lulay Subscription Pricing Strategy White Paper
11 SepMonetize your Digital Audience

Arvid Tchivzhel Audience Analytics Blogs Customer Lifetime Value Featured Matt Lindsay Publication White Paper
01 SepWhat is the Value of Knowing a Reader?

Customer Lifetime Value Dustin Tetley Market Based Pricing Strategy Matt Lindsay Matthew Lulay Presentation
22 JunSubscriber Price Optimization - Intelligent Pricing

Arvid Tchivzhel Audience Analytics Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Dustin Tetley Featured Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Matt Lindsay Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
15 JanMather Economics Company Brochure

Arvid Tchivzhel Audience Analytics Content Analytics Customer Lifetime Value Intelligent Paywall Matt Lindsay White Paper
10 AprDallas Morning News: Building a Data-Driven Newsroom

Customer Lifetime Value Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy White Paper
04 AprSubscription renewal price increases: Time is on your side

Blogs Brendan Meany Churn Modeling Customer Lifetime Value Ian Fitton Newsletter Publication White Paper
13 AugLarge Publishers Leverage Customer Service Reporting and A/B Testing to Enhance Pricing Initiatives

Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Media Mixed Modeling Newsletter
22 MayNews Product Innovation & Data-Based Acquisition Strategies Will Transform the Media Industry