Pandemic Prompts Evaluation of Print Delivery Days – America’s Newspapers Webinar

The economics of profitably printing and delivering newspapers has become increasingly challenging, and the COVID-19 pandemic has accelerated the need for publishers to evaluate their business models, including the number of print service days. Most publishers are experiencing double-digit declines in advertising revenue, and the recovery to pre-COVID trends is expected to take a year or more. How can newspapers recoup that lost revenue in savings?

We share how our client partners are navigating scenario planning for print delivery day reductions through custom-built subscription and advertising revenue forecasting tools.

Speakers from the Mather team:

• Madelin Zwingelberg, Senior Manager
• Matthew Lulay, Managing Director
• Matt Lindsay, President