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Industry Benchmarks
October 13th, 2025 Organic search is eroding — and the impact runs deep. Mather’s October update on AI Overviews and News Media explores the structural declines reshaping digital distribution. Audience … Read more
By Dustin Tetley, VP of Operations & Data Science, and Chris Mateer, Consultant August 25, 2025 News publishers around the world are rethinking how to structure introductory offers to grow … Read more
Each quarter, we deliver a comprehensive industry snapshot of U.S. news publishers—spotlighting revenue and volume trends, consumer marketing insights, and the latest shifts in pricing strategy. Our goal is … Read more
August 12th, 2025 We’re back with your July 2025 Audience Benchmarking Update.This month’s snapshot shows a sharp reset for North American news audiences. Engagement across 480+ U.S. and Canadian news … Read more
By Luke Magerko, Director of Consulting at Mather June 25th, 2025 We officially kicked off our 2025 benchmarking webinar series with a high-impact first session: Benchmark. Analyze. Win. Luke Magerko, … Read more
May 13th, 2025 Each quarter, we deliver a comprehensive industry snapshot tailored for U.S. news publishers—spotlighting key revenue and volume trends, consumer marketing insights, and the latest shifts in pricing … Read more