Mather Insights and News

Blogs Events Featured Liesbeth Nizet Market Based Pricing Strategy Peter Doucette Subscription Pricing Strategy
15 MarOur key takeaways of the INMA Digital Subscription Summit

Audience Analytics Case Study Content Analytics Featured Peter Doucette Subscription Pricing Strategy
06 FebMedia businesses to focus on these core strategies for revenue growth

Blogs Content Analytics Customer Acquisition Customer Lifetime Value Events Featured Intelligent Paywall Lottery & Gaming Matt Lindsay Subscription Pricing Strategy
31 JanMatt Lindsay relies on relationships in a changing industry

Bob Terzotis Events Featured Magazine Market Based Pricing Strategy Matt Lindsay Premium Content Subscription Pricing Strategy
16 JanFuture of Media for 2023 & Beyond

Arvid Tchivzhel Audience Analytics Blogs Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Events Featured Intelligent Paywall Liesbeth Nizet Luke Boutwell Luke Magerko Madelin Zwingelberg Magazine Malcolm Netburn Market Based Pricing Strategy Matt Lindsay Media Mix Modeling Peter Doucette Premium Content Subscription Pricing Strategy
11 JanMeet the Speakers—2023 Mather Revenue Symposium

Arvid Tchivzhel Audience Analytics Blogs Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Dustin Tetley Environmental Economics Featured Intelligent Paywall Liesbeth Nizet Luke Magerko Market Based Pricing Strategy Matt Lindsay Peter Doucette Premium Content Subscription Pricing Strategy
09 JanLower site traffic, dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends)

Blogs Case Study Featured Luke Magerko Magazine Malcolm Netburn Matt Lindsay Subscription Pricing Strategy
17 NovFIPP webinar featuring TIME + Mather: Optimizing Subscription Pricing Analytics

Arvid Tchivzhel Audience Analytics Case Study Featured Intelligent Paywall Magazine Subscription Pricing Strategy
17 NovFrom Print to Digital: Managing the Economics of Media Change

07 NovTurn inflation into an opportunity to advance your strategic pricing agenda

Blogs Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matt Lindsay Peter Doucette Peter Doucette Subscription Pricing Strategy
30 SepPrint subscription pricing strategy aggressiveness depends on print runway

Blogs Bob Terzotis Customer Lifetime Value Featured Luke Magerko Magazine Malcolm Netburn Subscription Pricing Strategy
20 SepThe Data is in: The Industry Will Be All Right

30 Aug3 data science use cases demonstrate news publisher monetization options

22 AugWAN-IFRA survey says publishers are increasing print prices

Blogs Customer Acquisition Customer Lifetime Value Intelligent Paywall Inventory Optimization Subscription Pricing Strategy
27 JulResearch: consumer spending on subscriptions are likely to remain steady

Customer Lifetime Value Featured Luke Magerko Magazine Malcolm Netburn Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
05 JulMather Economics Announces Malcolm Netburn to Join Advisory Board

Audience Analytics Bob Terzotis Churn Modeling Customer Lifetime Value Featured Magazine Market Based Pricing Strategy Subscription Pricing Strategy
31 May3 challenges and opportunities in media publishing and magazines in 2022

Arvid Tchivzhel Blogs Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Subscription Pricing Strategy
14 AprLifetime Value as the North Star to Optimize Your Go-to-Market Offers

Churn Modeling Featured Market Based Pricing Strategy Revenue / Demand Forecasting Russel Ramtahal Subscription Pricing Strategy Wine Wine Analytics
11 AprEmployee Spotlight featuring Russell Ramtahal

Arvid Tchivzhel Customer Lifetime Value David Clinch Featured Luke Magerko Magazine Market Based Pricing Strategy Subscription Pricing Strategy
04 AprMonetize your content! Register for Online Event April 20th

Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Subscription Pricing Strategy Ukraine
18 MarResearch shows difference in COVID, Ukraine news engagement

Arvid Tchivzhel Blogs Content Analytics Featured Intelligent Paywall Magazine Subscription Pricing Strategy
17 FebData expert Luke Magerko discusses the future of media monetization

Audience Analytics Case Study Featured Intelligent Paywall Katherine Ruane Subscription Pricing Strategy
10 FebAn inside look at a registration wall launch

Blogs David Clinch Featured Market Based Pricing Strategy Media Mix Modeling Subscription Pricing Strategy
28 JanNews from the media revenue intelligence expert

26 JanGet to know Katie Ruane, an expert in growing digital revenue

Blogs Bob Terzotis Customer Lifetime Value Featured Matthew Lulay Subscription Pricing Strategy Wine
07 JanMeet one of our newest wine partners, Epoch Estate Wines

Featured Ian Fitton Luke Boutwell Market Based Pricing Strategy Matt Lindsay Matthew Lulay Subscription Pricing Strategy
02 JanApplied Research Drives Efficiency Gains in Pricing Strategies

07 DecBrand awareness positively affects sales and retention

Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Featured Intelligent Paywall Matt Lindsay Subscription Pricing Strategy
05 OctImpact from Subscriber-Only (Premium) Content

26 AugE-Edition Engagement a Leading Indicator for Print to Digital Conversions

Audience Analytics Bob Terzotis Churn Modeling Customer Acquisition Matthew Lulay Revenue / Demand Forecasting Subscription Pricing Strategy Wine
12 AugEvaluate the Price Elasticity With Each Varietal

Audience Analytics Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Matthew Lulay Revenue / Demand Forecasting Subscription Pricing Strategy Wine
12 AugDTC “Micro Campaign” Tools

12 AugCOMMON QUESTIONS & EXPERT ANSWERS

Arvid Tchivzhel Blogs Customer Lifetime Value Featured Market Based Pricing Strategy Matt Lindsay Revenue / Demand Forecasting Subscription Pricing Strategy
06 AugSustainable Digital Business Models for Newspapers

Audience Analytics Churn Modeling Content Analytics Featured Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
12 Jul7 Best Practices for News Publisher Sustainability

Arvid Tchivzhel Audience Analytics Blogs Briana Garcia Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
07 JulImprove conversion volume and revenue with targeted promo offers

27 MayUGA Alumni Spotlight: Matt Lindsay - Grape Expectations

12 MayE&P: Digital Newspaper Subscriptions Will Exceed Print By 2027

06 MayDigital Audience Benchmarking Report

Audience Analytics Bob Terzotis Content Analytics Customer Lifetime Value Dustin Tetley Featured Healthcare Matt Lindsay Matthew Lulay Presentation Subscription Pricing Strategy
06 MaySubscriber Benchmarking Report Release

04 MayRiding the Wave of Subscription Demand during a News Cycle

Audience Analytics Blogs Featured Market Based Pricing Strategy Matt Lindsay Matthew Lulay Publication Subscription Pricing Strategy
13 AprBenchmarks show importance of news subscriber yield management

Bob Terzotis Customer Acquisition Customer Lifetime Value Matthew Lulay Subscription Pricing Strategy Wine
30 MarTestimonial from DuCard Vineyards

Customer Lifetime Value Dustin Tetley Featured Magazine Market Based Pricing Strategy Matt Lindsay Matthew Lulay Media Mixed Modeling Revenue / Demand Forecasting Sporta Subscription Pricing Strategy
24 MarAnnouncement: Mather Economics Symposium

Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
09 FebNew Digital Subscription Services Offering Webinar

Arvid Tchivzhel Audience Analytics Bob Terzotis Case Study Content Analytics Customer Acquisition Customer Lifetime Value Magazine Matt Lindsay Publication Subscription Pricing Strategy
29 JanDigital Media Subscription Master Class Series - Acquisition, Engagement and Retention

22 JanLocal Media Group Teams With Mather On Subscription Services

19 JanLMC and Mather Economics Announce Partnership on Digital Subscription Services

14 JanPress Release: Medill Subscriber Engagement Index Platform

Arvid Tchivzhel Audience Analytics Blogs Brandon Williams Churn Modeling Content Analytics Featured Matt Lindsay Matthew Lulay Publication Subscription Pricing Strategy
04 Jan11 Audience Insights Remembered from 2020

18 DecLocal News Outlets Boost Digital Subscriptions by About 50% in a Year

01 DecNRC grew subscriptions by 25,000 in the past year, reaching record numbers

Audience Analytics Content Analytics Featured Matt Lindsay Revenue / Demand Forecasting Subscription Pricing Strategy
19 NovExpressly Speaking episode 5 - Featuring Matt Lindsay, President of Mather Economics

18 NovReestablishing our journalistic value: Publishers make more of their exclusive subscriber content

13 NovTwo Major Industry Players Join Medill’s New Subscriber Index

29 OctMaximizing Long-Term Audience Revenue

Audience Analytics Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Newsletter Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
22 OctMedia Reader Revenue Master Class Series

Blogs Featured Madelin Zwingelberg Market Based Pricing Strategy Matthew Lulay Presentation Publication Revenue / Demand Forecasting Subscription Pricing Strategy
15 OctEvaluating and Evolving Print Frequency

Arvid Tchivzhel Audience Analytics Blogs Brendan Meany Featured Matt Lindsay Subscription Pricing Strategy
18 SepCOVID-19 Benchmarks - Insights and Implications

Audience Analytics Blogs Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matthew Lulay Subscription Pricing Strategy White Paper
11 SepMonetize your Digital Audience

12 AugThe Economics of DtC Wine Pricing

20 MarPrice elasticity tests yield revenue opportunities for publishers

Arvid Tchivzhel Audience Analytics Customer Acquisition Featured Matt Lindsay Subscription Pricing Strategy White Paper
20 MarUser engagement, environment are key inputs driving propensity to subscribe

Arvid Tchivzhel Audience Analytics Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Dustin Tetley Featured Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Matt Lindsay Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
15 JanMather Economics Company Brochure

03 JunGetting to Know Your Audience: Mobile App Subscription Analytics

Customer Lifetime Value Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy White Paper
04 AprSubscription renewal price increases: Time is on your side

21 FebBuild a Successful Propensity Model to Grow Revenue

19 AprMBP: Gaining Revenue Yield Without Raising Your Top Rate