Mather Insights and News
 
Media businesses to focus on these core strategies for revenue growth
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Matt Lindsay relies on relationships in a changing industry
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Future of Media for 2023 & Beyond
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Meet the Speakers—2023 Mather Revenue Symposium
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Lower site traffic, dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends)
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FIPP webinar featuring TIME + Mather: Optimizing Subscription Pricing Analytics
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From Print to Digital: Managing the Economics of Media Change
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Turn inflation into an opportunity to advance your strategic pricing agenda
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Print subscription pricing strategy aggressiveness depends on print runway
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3 data science use cases demonstrate news publisher monetization options
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WAN-IFRA survey says publishers are increasing print prices
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Research: consumer spending on subscriptions are likely to remain steady
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Mather Economics Announces Malcolm Netburn to Join Advisory Board
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3 challenges and opportunities in media publishing and magazines in 2022
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Lifetime Value as the North Star to Optimize Your Go-to-Market Offers
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Monetize your content! Register for Online Event April 20th
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Research shows difference in COVID, Ukraine news engagement
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Data expert Luke Magerko discusses the future of media monetization
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An inside look at a registration wall launch
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News from the media revenue intelligence expert
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Get to know Katie Ruane, an expert in growing digital revenue
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Applied Research Drives Efficiency Gains in Pricing Strategies
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Brand awareness positively affects sales and retention
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Impact from Subscriber-Only (Premium) Content
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E-Edition Engagement a Leading Indicator for Print to Digital Conversions
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Sustainable Digital Business Models for Newspapers
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7 Best Practices for News Publisher Sustainability
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Improve conversion volume and revenue with targeted promo offers
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UGA Alumni Spotlight: Matt Lindsay - Grape Expectations
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E&P: Digital Newspaper Subscriptions Will Exceed Print By 2027
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Digital Audience Benchmarking Report
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Subscriber Benchmarking Report Release
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Riding the Wave of Subscription Demand during a News Cycle
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Benchmarks show importance of news subscriber yield management
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New Digital Subscription Services Offering Webinar
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Digital Media Subscription Master Class Series - Acquisition, Engagement and Retention
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Local Media Group Teams With Mather On Subscription Services
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LMC and Mather Economics Announce Partnership on Digital Subscription Services
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Press Release: Medill Subscriber Engagement Index Platform
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11 Audience Insights Remembered from 2020
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Local News Outlets Boost Digital Subscriptions by About 50% in a Year
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NRC grew subscriptions by 25,000 in the past year, reaching record numbers
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Expressly Speaking episode 5 - Featuring Matt Lindsay, President of Mather Economics
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Reestablishing our journalistic value: Publishers make more of their exclusive subscriber content
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Two Major Industry Players Join Medill’s New Subscriber Index
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Maximizing Long-Term Audience Revenue
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Media Reader Revenue Master Class Series
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Evaluating and Evolving Print Frequency
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COVID-19 Benchmarks - Insights and Implications
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Monetize your Digital Audience
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Price elasticity tests yield revenue opportunities for publishers
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User engagement, environment are key inputs driving propensity to subscribe
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Mather Economics Company Brochure
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Getting to Know Your Audience: Mobile App Subscription Analytics
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Subscription renewal price increases: Time is on your side
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Build a Successful Propensity Model to Grow Revenue
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MBP: Gaining Revenue Yield Without Raising Your Top Rate
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