Mather Economics provides Local Media Consortium members with digital analytics services that blend online data collection using Listener™, audience and content analytics, strategic consulting, and implementation support for an affordable monthly fee. We combine offline and online data to help you optimize your entire subscriber revenue stream as you transition your business towards a ... Read more
REGISTER HERE America’s Newspapers has announced a strategic partnership with Medill and Mather Economics on a new benchmarking project for its members. The Medill Subscriber Engagement Index offers members the opportunity to develop game-changing, data-driven reader revenue and engagement trends at their fingertips — at no cost for the first year. Learn more about about ... Read more
REGISTER HERE FOR WEBINAR Thursday, February 18 at 3:00 p.m. EST Speakers include: Matt Lindsay, President at Mather Economics Tim Franklin, Leader, Medill Local News Initiative, Medill School of Journalism, Media, Integrated Marketing Communications at Northwestern University Ed Malthouse, Research Director of Spiegel Research Center For more information, access the press release here. Northwestern University ... Read more
REGISTER Day 1 , May 6 The 7th Subscriber Lifecycle Management Symposium will explore the latest trends driving the media industry's subscription economy, presented in case study format by best-in-class speakers from across the globe during a three day program. The 1st day will focus on - Cultivating a Data-Driven, Audience Centric Media Enterprise. To ... Read more
REGISTER - Day 2, May 7 The 7th Subscriber Lifecycle Management Symposium will explore the latest trends driving the media industry's subscription economy, presented in case study format by best-in-class speakers from across the globe during a three day program. The 2nd day will be Innovation Day: Thought Leadership and Partnership. To learn more about ... Read more
REGISTER Day 3, May 10 The 7th Subscriber Lifecycle Management Symposium will explore the latest trends driving the media industry's subscription economy, presented in case study format by best-in-class speakers from across the globe during a three day program. The 3rd and last day will focus on - Mapping the Future of Subscription Strategy ... Read more
Learn how Mather Economics is partnering with wineries around the country to take DtC to the next level by applying actionable analytics to the data wineries already own. Join Mather Economics and OrderPort for a live webinar on Thursday, May 13th at 10am PT. Matthew Lulay and Bob Terzotis will share insights and real world ... Read more
Presented by: Matthew Lulay, Managing Director - Consulting Services Bob Terzotis, Executive Vice President REGISTER Wineries have a wealth of customer data to help them make stronger decisions on wine pricing and inventory depletion optimization but very few of them have the staff with the skill to execute the analytics. Mather Economics has developed a ... Read more
Presented by: Matthew Lulay, Managing Director - Consulting Services Bob Terzotis, Executive Vice President REGISTER Wineries have a wealth of customer data to help them make stronger decisions on wine pricing and inventory depletion optimization but very few of them have the staff with the skill to execute the analytics. Mather Economics has developed a ... Read more
REGISTER HERE Direct-to-consumer revenue models will become the primary source of revenue for most media businesses. The D2C Summit will look at all aspects of consumer revenue, including digital subscriptions and membership, as well as sessions on e-commerce and other D2C revenue streams. Combining success stories from the media industry with shining lights from across the broader ... Read more
Join us on Wednesday, June 23 at 10:00 AM (CST) to discover key findings and learnings from the report authors and Subscriptions Lab participating publishers. Across Latin America, news organizations are starting to look at digital subscriptions as a growing, if not central, part of their strategy to achieve long-term financial sustainability. Additionally, our current ... Read more
GWADS 2021 GWADS 2021 Agenda Download PDF Join Matt Lindsay, President of Mather Economics, and Tim Franklin, Sr. Associate Dean and John M. Mutz Chair in Local News at Medill at Northwestern University, on the main stage on Wednesday, June 23rd at 12:45 PM EST // 9:45 AM PST. Trends in Reader Revenue: What Local ... Read more
How to Determine What Your Subscription Strategy Should Be Featuring Matt Lindsay Tuesday, July 13, 2021 | 7:40 PM EST SIGN UP Join us for the second FIPP Insider New Zealand, organized in conjunction with the Magazine Publishers Association New Zealand and FIPP strategic partner PressReader. Date and time FIPP New Zealand ... Read more
