By: Katherine Ruane, Director of Strategic Marketing Background Aller Media Nordic, founded in 1873, is one of the largest media houses in the Nordics with more than 60 lifestyle, health, … Read more
Blogs
By Dustin Tetley, VP of Operations & Data Science, and Chris Mateer, Consultant August 25, 2025 News publishers around the world are rethinking how to structure introductory offers to grow … Read more
Each quarter, we deliver a comprehensive industry snapshot of U.S. news publishers—spotlighting revenue and volume trends, consumer marketing insights, and the latest shifts in pricing strategy. Our goal is … Read more
August 12th, 2025 We’re back with your July 2025 Audience Benchmarking Update.This month’s snapshot shows a sharp reset for North American news audiences. Engagement across 480+ U.S. and Canadian news … Read more
By: Aleksandra Kozioł, Content Specialist at PushPushGo, and Katherine Ruane, Director of Strategic Marketing at Mather What’s standing between strong journalism and real audience impact? It’s a question more publishers … Read more
By Luke Magerko, Director of Consulting at Mather July 23rd, 2025 While many newsrooms are grappling with declining digital traffic and shrinking resources, the Bangor Daily News (BDN) is showing … Read more
By Luke Magerko, Consulting Director at Mather July 17th, 2025 There’s growing concern across the industry that AI-generated search and content features are disrupting how people find and engage with … Read more
By Ariel Burkett, Vice President of Global Sales and Marketing at Mather Here’s a truth that many of us haven’t fully absorbed: the world will never be slower than it is … Read more
By: Pete Doucette, Senior Managing Director, Consulting at Mather Mather works with hundreds of local news publishers around the globe with regard to digital transformation. As part of this advisory … Read more
By Katherine Ruane, Director of Strategic Marketing at Mather July 3rd, 2025 Across the news industry, publishers are moving beyond rigid paywall rules toward AI-powered systems that adapt in real … Read more